Institut du Marketing Digital - ESSCA. Benjamin Costantini sur Twitter : "If you're in #digital #tech #startups, join me today at 2.30 in the red room #MIPIM. Ben Costantini - Reed MIDEM - Speakers - MyMIPIM. “According to you, what will be the digital trend of 2015?” It's Time for A Mobile-Only Digital Strategy. Over the last few years, "mobile-first" has become the mantra among savvy digital marketers.
But a mobile-first approach seems to be more of an ideology than it is a standard in digital design. Recent research shows that marketers still invest in mobile as an afterthought or as a bolt-on to more mainstream digital programs. For some reason, executives still need more convincing to properly fund and support mobile initiatives that span the entire customer journey, not just pieces of it. While mobile is often referred to as the second screen, the reality is that smartphones are really the first screen among connected consumers. They are always within reach. The truth is that "mobile-first" should be the standard for all things digital. Right now, mobile tends to exist without an owner to take accountability in the customer experience. This is a problem and it needs someone to solve it now. Someone has to take the lead in bringing mobile to the forefront of digital design.
EM Profiles Amanda Palmer and DIY Techniques. What has the digital revolution actually done for musicians? There are few industries that have felt the move to digital and online more acutely and publicly than the music industry.
The rise and fall of Napster, the move from CDs to mp3, viral sensations, piracy, the iPod, iTunes, Spotify. Many have fallen and floundered in the change, others have fed and flourished. As established ‘music industry’ revenues sit at record lows, Apple’s rise to one of the most successful companies in the world counts the success of the iPod as one of its primary turning points. 5 Ways Museums Are Reaching Digital Audiences. If the last time you were in a museum you were being shuffled in a single-file line by an aging docent, you may be surprised by the dynamic lives these institutions lead in the digital world.
New platforms are allowing museums to break free of the confines of the academic ivory tower and engage with their communities like never before. Ian Padgham, former social media guru of the San Francisco Museum of Modern Art says museums started flocking to social media in 2009. Museums initially used social media just to advertise events and exhibits, but quickly jumped into a world of interactive education and user generated content. In Wake of London Fire, Organizers Answers Questions About Supporting Indie Labels. London’s Rough Trade Records shop is an anchor for the independent music scene in the UK.
And they have an online presence, too — a good way to support your favorite label in the wake up what for many smaller outlets could be a devastating loss. Photo (CC-BY) Radio Saigón. The first rule of giving is that you need to make sure that the entity to which you’re giving is actually asking for support. Enhancing Museum Narratives: Tales of Things and UCL’s Grant Museum. Poster: Enhancing Museum Narratives: Tales of Things and UCL’s Grant Museum Ross, Claire, University College London, claire.ross@ucl.ac.uk Hudson Smith, A., University College London, a.hudson-smith@ucl.ac.uk Terras, Melissa, University College London, m.terras@ucl.ac.uk.
PressPausePlay - What is technology doing to culture? We’re living in a time of digital revolution.
Today anyone can become a writer, musician, photographer or filmmaker. But what happens to the quality of culture when everyone becomes a ‘creator’? WJ-SPOTS / MAL AU PIXEL FESTIVAL 2011. Conférences sur l’histoire et le futur de la création artistique sur Internet.
WJ-SPOTS est un dispositif de conférences imaginé par Anne Roquigny, où des artistes, critiques, penseurs, inventeurs, chercheurs, commissaires artistiques et organisateurs d’événement font un point sur l’histoire et le futur de la création artistique sur Internet. La curation dans tous ses états - Plateau Techtoctv - [Fr] Orange Business Live France.
Digital curators. Internet est un gigantesque musée, mais il faut accrocher les tableaux soi-même.
Une nouvelle fonction est en train d’émerger, pour palier ce problème: on les appelle « digital curator », « content curator », ils sont l’équivalent d’un commissaire d’exposition dans le domaine de l’art et des musées. Sur Internet, il y a du contenu, toujours plus de contenu. Des textes, des vidéos, des images, du son. Toutes ces informations ne valent que si ont peut entrer en contact avec elles. The Content Strategist as Digital Curator. The term “curate” is the interactive world’s new buzzword.
During content creation and governance discussions, client pitches and creative brainstorms, I’ve watched this word gain traction at almost warp speed. As a transplant from museums and libraries into interactive media, I can’t help but ask what is it about this word that deserves redefinition for the web? Article Continues Below.