Le bilan démographique des 8 millions de Québécois. Les médias sociaux gagnent en popularité auprès des plus de 50 ans | National. Mené par la firme Harris-Décima pour le compte de La Presse Canadienne, le sondage indique que 68 pour cent des personnes interrogées ont utilisé les médias sociaux en 2011 comparativement à 57 pour cent deux ans plus tôt. La principale différence entre les deux périodes réside dans le nombre beaucoup plus important de personnes âgées de 50 ans et plus à avoir pris le virage Web 2.0. En 2009, seulement 39 pour cent d'entre elles étaient inscrites à un ou plusieurs médias sociaux contre 57 pour cent en 2011. Selon Mike Leahy, vice-président d'Harris-Décima, cette hausse s'explique par le fait que les Canadiens plus âgés sont davantage à l'aise avec Internet et qu'ils passent probablement par les médias sociaux pour communiquer avec les plus jeunes.
Facebook Is Most Popular Social Network for All Ages; LinkedIn Is Second [STUDY] Of all the social networks, Facebook is the only one that knows no generational limits. From grandparents to teenagers, Facebook — the largest of the social networks — attracts users of all ages. A recent study by Forrester found that of U.S. adults who use social networking sites, 96% of them are on Facebook. Ninety-eight percent of both the members of the Golden Generation (ages 67 and up) and Gen Z'ers (ages 18 to 22) who use social networking sites are on Facebook. And no age group dipped below the 95% mark. Facebook beats the other social networking sites by a long-shot, too. Twitter, the third most used social network, is most popular among younger users, and membership drops off incrementally for older audiences. The youngest members are also likely to be the most active users of any of the social networks. Forrester's survey was conducted online in July — shortly after Google+ launched, so Google's social network is absent from the findings — and included 60,000 participants.
Women Dominate Men at Social Networking. Women use social networks to connect with their friends, family and colleagues more than men, finds a new survey. Men, however, are more likely to use voice/phone communication than women. The survey, fielded by Rebtel, focused on expected future use of social media, social media consumption habits and popularity of social media as the choice of U.S. adults if they were to be restricted to one method of communication.
“Our findings show that men tend to lag behind women when it comes to communicating with others through social media, which debunks other recent studies that suggest that men are more savvy networkers between the sexes,” says Rebtel CEO Andreas Bernstrom. Woman significantly lead men when it comes to social networking. While men are more likely to use voice/phone communication than women, they only lead by a narrow margin. Here's a breakdown of the findings: The survey polled 2,361 U.S. adults over age 18 between May 17 to 19. Image courtesy of iStockphoto, danwilton. NET_1-MediasSociaux_finalavecliens_.pdf (Objet application/pdf) Publications les plus consultées Guide de bonnes pratiques - Développer les compétences par le numérique Les médias sociaux, au coeur du quotidien des Québécois Le gouvernement en ligne au Québec : des services aux citoyens en tout temps Ce rapport d'étude s'inscrit dans le cadre du projet « Transfert de compétences, optez pour le numérique » Orienter le détaillant dans son virage vers le commerce électronique.
Croissance importante de la popularité des services payants de visionnement en ligne tels que Netflix et Club... La première étude nationale au Canada et la plus importante dans le monde Des usages toujours embryonnaires Cette édition de NETendances dévoile que l’usage des services de l'économie de... Les Québécois sont globalement réticents à partager leurs informations personnelles sur Internet confirme un... Pour la première fois, l'enquête NETendances du CEFRIO aborde la thématique de l’économie de partage au Québec... Senior Citizens Use Facebook. We found this infographic so interesting we just had to share it with you. Facebook has made it easy for seniors to use. They are able to share experiences with family regardless of where they live. Senior citizens have connected with long-lost and current friends. It’s not unusual for a seasoned citizen to spend an hour or so on Facebook on any given day.
Take a look at the extent and rate at which seniors are getting involved. [Infographic by Assisted Living Facilities]Get The Embed Code to Add this Infographic to Your Site. I am president of The Friedman Group, LLC. Tech Ticker: Facebook, social networking, Google. Posted: 05/02/2012 10:35:42 PM PDT0 Comments|Updated: about a year ago Congratulations! You found a link we goofed up on, and as a result you're here, on the article-not-found page.
That said, if you happened to be looking for our daily celebrity photo gallery, you're in luck: Also, if you happened to be looking for our photo gallery of our best reader-submitted images, you're in luck: So, yeah, sorry, we could not find the Mercury News article you're looking for. There are a couple possible reasons for this: The article has expired from our system. What next? You may also want to try our search to locate news and information on MercuryNews.com. If you're looking for an article that was published in the last two weeks, here are more options: You can also click on one of our sections: Facebook's Dominance Worldwide...Mapped. Chicks Rule: Power of Women in Social Media. Until recently, I never really thought about the differences between men and women in social media. I’ve seen articles here and there about it, but I’ve always believed that each person stands on his or her own merit in social media, regardless of whether that person is a man or woman.
We all start at the same place and build our reputation from there. However, I’m noticing that there may possibly be some real differences. Last month I wrote Twitter’s Top 75 Badass Women. It was an article that went viral, and although I wrote it just for fun, I quickly realized the power women have in social media. It was a lesson I watched play out here on Bit Rebels. The day after that article published, Richard wrote one called The Gender Differences On Twitter In Data. Does all this mean that women really do have an advantage over men in social media? So, basically, in a nut shell, chicks rule! Click Here For Enlarged Image Header Image Credit: [CREATISTA / Shutterstock] » aînés et TI. NETendances-Vol1-1.pdf (Objet application/pdf) 5 mythes des médias sociaux – #3 ma clientèle n’est pas sur Facebook. Mise à jour le 15 décembre 2010 Mythe #1 : Les medias sociaux, c’est pour raconter sa routine dans le moindre détail. Mythe #2 : C’est un concours de popularité.
State of the Blogosphere: Blogs Growing Up, Overlapping Mainstream, Embracing Brands. Blogging is growing up as a career, and its practitioners are growing up, too, according to Technorati's new "State of the Blogosphere" report. Blogging is also overlapping mainstream media in consumer's minds and embracing brands. Among the slew of data generated by surveying bloggers from 24 nations, come a bunch of headline figures about bloggers as a species: Two thirds of bloggers are male, and 65% are age 18-44 years old. 81% have been blogging for more than two years, and professionals blog an average of over 10 hours a week. Interestingly, the blogger demographic is "more affluent and educated than the general population," with 79% having college degrees and 43% possessing graduate degrees, too. Measuring how blogging is growing up as a career, the survey data revealed that part-time, corporate, and self-employed bloggers are blogging much more than they did in 2009, while hobbyist bloggers are updating their publications much less frequently.
Facebook Brands Statistics in Canada - Facebakers. TNS Digital Life | Internet Statistics & Social Media Usage | Online Behavior & Trends. The Silent Generation, Baby Boomers and the Web, Part 1: Who is online and what are they doing? - Sales and Marketing Strategies - Life Insurance Selling. Who is online? According to the Pew Internet & American Life Project December 2008 tracking survey, "The biggest increase in Internet use since 2005 can be seen in the 70 to 75-year-old age group. " In 2005, about 26% of Americans, 70 to 75 years old, were online, and by 2008 is was up to 45%. In total, members of the "silent generation" (ages 64-72) now make up about 9% of America's total population and 7% of the Internet-using population.
Their younger counterparts, younger boomers (ages 45-54) and older boomers (ages 55-63) now comprise a total of 35% of America's Internet-using population.1 What are they doing? E-mail is the most popular online activity for members of the silent generation and baby boomers. In fact, 74% of Internet users ages 64 and older send and receive e-mail on a regular basis, mostly to stay in touch with friends and family members.
The survey2 revealed that: What do these findings suggest for you, as an insurance professional? Build your brand. Footnotes: 1. Silent Generation « Mature Marketing Matters. No, it’s not a joke. It was on the second green when I realized that our group represented four generations. What had caught my eye was watching an 89 year old member of the Greatest Generation bending down to fix the ball mark that the Boomer’s ball had made. The Boomer had walked past it, either oblivious to it, or perhaps thinking he would fix it at some point in the future. The GI took care of it and a few others while he was at it. Creating Results studies different generations and segments to help companies connect with mature consumers, but we don’t often get to play with them.
The Silent was, for the most part, silent. The GI was frustrated with the quality of his game and complained at one point, “I need to practice more.” For the Greater Good The GI volunteered little information. After the war, the GI lived many lives, but through all of them was a theme of public service. My golf that day was horrible, but it was the best round I’ve ever had. Top tips for Generation Y online customer experiences | TomorrowToday's Blog. I’ve been invited to speak at the Online Customer Experience 2010 conference in London on the 12 July where I will be doing my Mind The Gap presentation on the different generations.
Leading up to this event I’m going to be sharing some of my thoughts and ideas on how to strengthen the online connection you have with each generation. You can see my other posts on Generation X and Baby Boomers Here are my headline top tips for delivering online customer experience for Generation Y: Who are Generation Y? This generation were born at the turn of the century and have also been called the Millennial generation. Our research shows that in Europe and the UK Generation Y starts in and around 1990 and ends in 2007. Why is Generation Y important? They are the largest Generation since the Baby Boomers and because they are extremely confident, they have a big influence on household purchases. Online customer experience Top Tips: 1.