Social TV companies. Social Media Monitoring Tools. This post was written by Jenny Urbano, our Social Media Manager. Here at Demandforce, we love seeing and celebrating your ideas! And more than that, we love to hear from YOU. We want to bridge the gap between us and you, so that’s why we’re offering a once in a lifetime opportunity to win a trip to San Francisco, sightsee in this amazing city, visit Demandforce headquarters and share your ideas with us! 6 winners, and a guest of their choice will be flown out to San Francisco, California on March 12-14th, 2014, where they will stay in Union Square, spend a day at Demandforce, have dinner with the team, and explore the lovely City by the Bay! For contest rules, and how to enter, please visit our post in the Generation Demandforce Community here.
Good luck! Social TV. Datavisualization.ch Selected Tools. Social media boosts TV ratings. The decline of television has been greatly exaggerated and a new US study reveals that social media actually helps boost TV ratings. A majority (58%) of heavy engagers – i.e., consumers who share related thoughts via social networks at least 10 times a week – report watching more live TV, according to an iModerate Research Technologies study. Philippe Brodeur, director of AerTV told Digital Times the same is true in Ireland. “Absolutely it (social media interaction) is boosting TV figures,” he said. “People have always multi-tasked whist watching TV, whether it was reading the paper or doing the ironing and using social media on the TV lounger is just an extension of that.” Respondents to the survey said that they watch Social TV (interacting with shows via social media) because it gives them a sense of relevance and recognition, that sharing online allowed them to strengthen relationships with friends and that it just makes TV more fun.
4 Great Social Media Analytics Tools. If you’re using Google Analytics to monitor traffic, you’ve already won half the battle – especially if you’re using the data to improve results. Google Analytics Hacks (Photo credit: Search Engine People Blog) But what about social media? Sure, Google Analytics already tells you what percentage of your traffic comes from social media links. What it doesn’t tell you, however, are things like how others share content that appears on your site or how many people your Facebook page actually reaches in a given day. These are all functions of social analytics, and lots of organizations are using them to understand and improve upon their outreach efforts all over the Web. 1. One of the new big kahunas of social media analytics, Simply Measured now boasts Fortune 500 companies and well-known digital media brands as users. If you’re running a small business, Simply Measured might give you way more than you could ever need analytics-wise. 2. 3. 4.
This post was written by Email. Just-in-time Information through Mobile Connections. By Lee Rainie and Susannah Fox Overview Some 70% of all cell phone owners and 86% of smartphone owners have used their phones in the previous 30 days to perform at least one of the following activities: Coordinate a meeting or get-together — 41% of cell phone owners have done this in the past 30 days. Solve an unexpected problem that they or someone else had encountered – 35% have used their phones to do this in the past 30 days. Decide whether to visit a business, such as a restaurant — 30% have used their phone to do this in the past 30 days. Find information to help settle an argument they were having — 27% have used their phone to get information for that reason in the past 30 days. Overall, these “just-in-time” cell users—defined as anyone who has done one or more of the above activities using their phone in the preceding 30 days—amount to 62% of the entire adult population.
Younger cell phone users are more likely than older users to have performed most of these activities.