background preloader

Marketing

Facebook Twitter

[Infographie] Anatomie des nouvelles startups. The Most Powerful Colors in the World by COLOURlovers. When we released our report on the colors of the social web, based on data analyzed by our Twitter theme tool, we were surprised that blue was such a dominant color in people's profile designs.

The Most Powerful Colors in the World by COLOURlovers

Was Twitter's default color influencing their design decisions? Or is blue really THE most popular and dominant color online? ...We decided to look at the colors in the brands from the top 100 sites in the world to see if we could paint a more colorful picture. [click to view in full size] Turns out the blue-berry doesn't fall far from the bush.

While the initial reasoning for the colors chosen may be trivial, the impact that these dominant players now have in the web world will surely influence the smaller startups that want to share in the positive color associations created by their bigger siblings... Would A Corporation By Any Other Color, Still Profit As Well? Color is an important part of any brand, but along with the actual name of a company... The Colors of 1 Million Brand Icons Uh-oh! Team. The Greatest Movie Ever Sold - Official Trailer. Elements Of a Social Media Calendar — Online Collaboration. In a previous post where I discussed the concept of a social media calendar to manage your social media outreach and messaging, Bob Hazlett commented and offered up his calendar to use as an example. I’ve downloaded it and thought it might be useful to show discuss his calendar and my own company’s version as examples and look at the elements that make up these calendars and how best to use them.

Here’s a screenshot of Hazlett’s calendar: Hazlett’s calendar is pretty straightforward and gives a solid starting point for planning out your social media messaging. He breaks it down by months, weeks and days and then has the following additional fields: FocusThemeKeywordsEvents I think this is a good place to start and gives a good overview. Here’s a screenshot of the social media calendar my company developed and is using: The elements are as follows: Date. What the !@#$ is marketing automation? VentureBeat inadvertently stirred up a storm of controversy when we published a guest post about marketing automation.

What the !@#$ is marketing automation?

The guest post, by Justin Gray of LeadMD, looked innocuous enough at first. To our editors, it at first seemed like a straightforward list of the pros and cons of several different marketing automation solutions: Eloqua, Genius, Marketo, Pardot and Silverpop. Unfortunately, when we published the post we neglected to mention one important fact: Gray’s company, LeadMD, is a reseller of one of those services, Marketo.

We should have disclosed that. Once alerted to the fact, we promptly added that disclosure to the article. The controversy pointed out one important thing, however: We need to know more about marketing automation. So we invited Joe Chernov, vice president of content marketing at Eloqua, to join us in a Q&A. Dylan Tweney, VentureBeat: Marketing automation sounds like another name for lead generation and customer relationship management. Media.eloqua.com/images/The-Content-Grid-v2.jpg. Blog.hubspot.com/Portals/249/docs/ebooks/introduction-to-marketing-analytics.pdf.

Colors that Sell. Color is a powerful psychological trigger. It creates strong emotions which can sometimes mean the difference between loosing or making that sale, so we need to know at least the basics of color. We can start by looking at the associations people make with certain colors. Reds: Positive associations: Love, warmth, excitement, passion, food Negative association: Danger, anger. Blues: Positive associations: Power, professionalism, trustworthiness, calmness Negative associations: Boredom, sadness Greens: Positive associations: Nature, life, money. Vintage Movie Posters * CineMasterpieces * Original Movie Posters * Hollywood Film Posters * Old Movie Posters For Sale * Star Wars Posters * James Bond Posters * Cinema Posters * Antique Movie Posters * Film Posters * Classic Movie Posters * Buy Movie Po. Most creative and interesting advertisements for 2011.

It is always said that first impression is the best impression so to grab public attention towards their products the agencies and the large conglomerates stick to the creative advertisements.

Most creative and interesting advertisements for 2011

These advertisement techniques and unique idea helps you to spread your product or services successfully. Whether the ad is about cars, cool drinks, electronics anything which you think off; with its hilarious and creative ideas will either impress you or makes you look twice. We will take you to an excursion into the world of stunning creative ads enjoy! Excellent Ads ... - justpaste.it - StumbleUpon. Created: 05/13/2010.

Excellent Ads ... - justpaste.it - StumbleUpon

30 Bizarre and Creative Packaging Design Examples. Inspiration November 1, 2010 One of the things that identifies the image of a product is its packaging. Few elements like striking graphics, attractive colors, and unusual shapes are carefully thought of to come up with packaging design that catches the attention of the consumers.