Click Through Rate Increased 38 Percent With Rel Author. One week after implementing Google authorship markup my bodybuilding blog’s click-through rate increased 38 percent!
The Rel=Author tag was placed on all my blog posts but not all of them got the rich snippet next to their Google SERPs. Illustrated on the right is a single article on the first page of Google for an undisclosed keyword. Now for all of you analytical SEO’s and Marketing Managers. You’re not going to take my word that this rich snippet increased my click-through rate; I bet you want to see the numbers… Here’s the breakdown: Click Through Rate Increases Blue line – Week of authorship markup Orange line - 7 weeks before authorship markup Week1 Week2 Week3 Week4 Week5 Week6 Week7 Before Rel=Author Average of 39.14 unique visitors/week for 7 weeks. After Rel=Author 63 unique visitors or an increase of 38 percent. Author Stats in Google Webmaster Reports Google webmaster tools has a two day lag in reporting compared to live time, so it’s not in sync with the rest of my report.
Rel="author" and rel="me" in WP and other platforms. Google Authorship: Effective Branding with Google's Author Markup Tags. Google Authorship: Effective Branding Using Author Images and Google Have you noticed a new branding opportunity that has begun to show up in Google’s search engine results?
It’s called Google Authorship. Basically, Google Authorship tag displays an image to the right of a website’s listing within its organic search results. This new image on the search results page forms the basis of a great new branding strategy. Today I’m going to explain the Google Authorship program and show you how to implement images for your websites that will show up when your website pages appear in Google’s search results. What Is Google’s Authorship Protocol? Google has starting showing thumbnail images of the author associated with a website’s articles, blogs, or other content to the right of the search results listings. First, let’s take a look at an example of Google Authorship in action: But there are other reasons to start using the Authorship image and to connect it to your website listings.
That’s it! An In-depth Analysis of Authorship, Google+ and Snippets. Read...but learn by doing!
I am currently receiving more inquiries than ever about what factors into the comparisons and associations apparent in authorship, enabling a given listing to stand out from the crowd in the SERPs. People want to pinpoint a cause and effect scenario. People want answers. SEO is like life. We cannot always give an explanation or find a scientific solution to questions being asked of us. For some time, I have been studying the application of algorithms in respect to human behaviour, animals and nature. Google and other search engines are trying to explore the relationship between man, his experience, and his contextual thought process in order to understand his reasons for taking certain actions.
SEO: Curiosity, determination, research and particular attention to detail In this post, I want to clearly state that I am not here to criticise nor attack anyone. The case under consideration: "Authorship" Rel=Author, Rel=Me and HTML4 or 5 Rel=Author and Profile Images. Guide to Google Authorship in 8 Minutes.