The 1% rule

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1% rule (Internet culture) - Wikipedia, the free encyclopedia

http://en.wikipedia.org/wiki/1%25_rule_(Internet_culture)

Pie chart showing the proportion of lurkers, contributors and creators. In Internet culture , the 1% rule or the 90–9–1 principle (sometimes also presented as 89:10:1 ratio) [ 1 ] reflects a theory that more people will lurk in a virtual community than will participate .

The 1% Rule - BusinessWeek

Incoming Chief Executive Officer Ross Levinsohn hasn't said anything that indicates he grasps that Yahoo is little more than a digital version of America's troubled newspapers

90-9-1

If you spend any time at all talking about online communities, you’re bound to stumble across the 90-9-1 Principle. The idea is simple: In social groups, some people actively participate more than others. Researcher Jakob Nielsen calls this “ Participation Inequality “. These three groups make up an ecosystem, of sorts. Pulling on one group affects the distribution of the other. Of course, it’s typically not possible to change the distribution in significant ways, as the more people added into one group directly drives the growth of the other two groups, maintaining something close to a 90-9-1 split.

"90-9-1" Rule for Participation Inequality: Lurkers vs. Contributors in Internet Communities (Jakob Nielsen's Alertbox)

http://www.useit.com/alertbox/participation_inequality.html

In most online communities, 90% of users are lurkers who never contribute, 9% of users contribute a little, and 1% of users account for almost all the action.

The 1/9/90 Rule of UGC & Why It’s OK to Have Lurkers | Both Sides of the Table

http://www.bothsidesofthetable.com/2010/08/24/the-1990-rule-of-ugc-why-its-ok-to-have-lurkers/

Two days ago I wrote about Quora .

Le Travail Collaboratif en Ligne selon MAIN CONSULTANTS: La loi du 90-9-1

http://travailcollaboratif.typepad.com/methode_main/2008/02/la-loi-du-90-9.html

Tous ceux qui cherchent à introduire les nouvelles pratiques de travail collaboratif en ligne dans l'entreprise devraient avoir cette loi à l'esprit.

http://blog.madmagz.com/reseaux-sociaux-la-regle-du-90-9-1

La règle dite « 90-9-1″ est passablement connue mais, curieusement, si j’en crois mes recherches sur Google, on la trouve peu mentionnée sur les sites français. Elle est pourtant importante, en particulier si vous êtes un entrepreneur à l’initiative d’un site de type 2.0. Les sites de type 2.0, ce sont des sites qui invitent les internautes à créer du contenu : Wikipédia, Blogger, YouTube, Flickr… Ces sites comptent trois types d’utilisateurs :

Le blog de Madmagz » Réseaux sociaux : la règle du 90-9-1

Definition ...................................................................... ............................................................................ 8 Measurem ent .............................................................................. ............................................................... 9 Economic impact s of user-cre ated content............................................................. ................................. 28