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Panorama des médias sociaux dans le monde : la france est à la t
Global web index vient d’éditer une carte des médias sociaux dans le monde dans les principaux pays. France, États-Unis, Chine .. chaque pays est passé au crible sur 5 utilisations des médias sociaux par les internautes : Cet été, nous avions déjà eu l’ étude McCann Wave 4 sur la thématique des médias sociaux et de leur utilisation par les internautes dans le monde. La France n’était déjà pas dans les leaders en terme de médias sociaux et cela semble se confirmer … La France semble en retard sur les médias sociaux par rapport aux pays observés par Global web Index.
Marketers’ Top Social Media: Twitter, blogs, LinkedIn, Facebook
An overwhelming majority (88%) of marketers in a recent survey say they are now using some form of social media to market their business, though 72% of those using it say they have only been at it a few months or less, according to a social media study by Michael Stelzner , sponsored by the upcoming Social Media Success Summit 2009 . The study, which set out to understand how and why marketers are using social media to grow and promote their businesses, found that Twitter, blogs, LinkedIn and Facebook - in that order - are the top four social media tools used by marketers. The research also included an analysis of nearly 700 open-ended responses, which revealed the top-three questions marketers are asking about social media: The survey began by gauging the depth and breadth of respondents’ use of social media to market their businesses. When asked if they used social media for marketing purposes, the overwhelming majority (88%) indicate they are employing some form of it.
A Collection of Social Network Stats for 2009 « Web Strategy by
If you’re seeking stats from 2008, I’ve compiled them on this similar post of 2008 social networking stats. Update, now see the 2010 stats . Stats are important –but on their own, they don’t tell us much
It took a while. Even though tens of millions of users were flocking to social media sites every day, most marketers stayed away. They either didn’t understand how to join the conversations—without sounding like shills—or they were frightened away by the prospect of associating their brands with questionable content.