background preloader

Content

Facebook Twitter

MailChimp Content Style Guide. One way we write empowering content is by being aware of our voice and our tone.

MailChimp Content Style Guide

This section explains the difference between voice and tone, and lays out the elements of each as they apply to MailChimp. To learn more about how we adapt our tone for different situations, check out our Voice and Tone guide. What’s the difference between voice and tone? Arquivo. An 8-Step Process to Writing Blog Posts That Don't Suck. That annoying little curser.

An 8-Step Process to Writing Blog Posts That Don't Suck

Blinking at you. Waiting for you to say something. In last few months, I’ve written twenty pieces that have been viewed over two million times. But every time I write, there’s still moments where I want to punch myself in the face. I feel it right now as I’m writing this sentence. 6 Simple Tips for Designing Copy on the Web. Jerry Cao is a UX content strategist at UXPin — the wireframing and prototyping app — where he develops in-app and online content.

6 Simple Tips for Designing Copy on the Web

For visual case studies of IxD from top companies like Google, Yahoo, AirBnB, and 30 others, download the free e-book Interaction Design Best Practices: Volume 1. The sophistication of articulation. The flow of natural eloquence. The 25 Basic Styles of Blogging ... And When To Use Each One. List of Creative Commons Image Directories and Sites. Creative Commons Image Libraries Creative Commons images are a special subset of 'free images'.

List of Creative Commons Image Directories and Sites

Creative Commons came about as a way to simplify the minefield that is 'free' content (view our listing of free stock photo sites) and allow photographers to provide ('license') their work for free under easy to understand terms which benefit both the photographer and the user. The good people at creativecommons.org explain this better, but CC allows photographers and illustrators or creators of any content to clearly license their work, and tag it in such a way that it can be found online easily. For the image user creative commons makes it clear if the images can be used in commercial applications, if changes can be made and in ALL cases an attribution as specified by the creator must be included when the image is used. The details of this attribution are usually displayed along with the image on the source web site often in a series of icons or a link to a licence page: as an example: How to Craft Tweetable Quotes That Spread Your Content like Wildfire.

It hurts when a post you labored over doesn’t get any comments.

How to Craft Tweetable Quotes That Spread Your Content like Wildfire

And it stings when no one shares your content on Facebook or Twitter. But it really feels like a punch to the gut when your ideas don’t go anywhere, doesn’t it? After all, most of us became bloggers because we had ideas we wanted to spread. Important ideas. Life-changing ideas. Commons. Show Yourself Off in 2014: Profiles, Portfolios, and Personal Pages. When you refresh your résumé for the new year, why not also refresh (or create!)

Show Yourself Off in 2014: Profiles, Portfolios, and Personal Pages

Your online presence? An online portfolio highlights you in a whole new way. Portfolios aren’t just for artists — writers, teachers, architects, graphic designers, and more can use portfolios to share their work. The Ultimate Copy Checklist: 51 Questions to Optimize Every Element of Your Online Copy [Free Poster] How Content Length Affects Rankings and Conversions. 12 Business Blog Post Ideas You Should Try. The Blogger's Bucket List: 20 Must-Reach Milestones on the Path to World Domination. It’s okay to admit it.

The Blogger's Bucket List: 20 Must-Reach Milestones on the Path to World Domination

That deep, dark secret you don’t want anyone to know. That thought which keeps you up night after night. You want… to rule the world! You want to dominate your industry and be the envy of all. You want the house in the Hamptons and the spoils that go with it. The Dark Science Of Naming Your Post : Based On Studying 100 Blogs. Which posts get the most shares?

The Dark Science Of Naming Your Post : Based On Studying 100 Blogs

With which title should you pitch your startup to bloggers? Here’s what I learned from reviewing posts from over 100 blogs, after sorting them from the most shared ones to the least. I’m in an interesting position these days, I lead the marketing at Takipi and the rest of the team are all developers. Of course they help with marketing. As you can imagine, having a marketing team made of developers leads to unusual content and methods.

27 Best Copywriting Formulas: How to Tell a Captivating Story Online. My 23 Best Types of Blog Posts That Grab Attention. 0inShare.

My 23 Best Types of Blog Posts That Grab Attention

21 Dumb Mistakes to Avoid When Writing Your First E-book. Admit it.

21 Dumb Mistakes to Avoid When Writing Your First E-book

You’ve thought about writing an e-book. In fact, you’ve already imagined the front cover. 6 „Über uns“-Seiten, bei denen Sie sich etwas abgucken können. Wenn Sie eine neue Website basteln, kann es schnell passieren, dass Sie sich völlig vom Designaspekt einnehmen lassen und dabei ganz vergessen, fesselnde Texte zu verfassen. Dabei sind spannende Inhalte das A und O des Inbound-Marketing für Ihr Unternehmen.Es gilt also, die Balance zwischen originellen Inhalten und gutem Websitedesign zu finden.

Doch wie stellen Sie das am besten an? Ganz einfach: mit Ihrer „Über uns“-Seite! Um eine tolle „Über uns“-Seite zu erstellen, müssen Sie sich einfach fragen, was Sie als Unternehmen einzigartig macht – und genau das mit der Welt teilen. Zugegeben, das ist einfacher gesagt als getan. Natürlich ist das keine Ausrede, um eine der wichtigsten Seiten Ihrer Website zu vernachlässigen – eine Seite, die außerdem gerne übersehen wird. The Internet Is a Zoo: The Ideal Length of Everything Online.

Have you ever woken up in cold sweat in the middle of the night wondering exactly how many characters long a tweet should be to get the most engagement, or how many words long a blog post should be so that it actually gets read? Ok, that may just be me, but knowing exactly how many characters a Facebook post should be or what the ideal subject line length is should be endlessly fascinating (and useful) information to most people who are active on social media.

So, to make all this data digestible and easy to understand, we partnered with our awesome friends over at Buffer to produce an infographic that shows the optimal length of pretty much everything on the internet. To snag a PDF version of the infographic, download it here. Check it out below! How to Write Click-Worthy Blog Headlines Without Resorting to Clickbait. You shouldn’t have to bait your prospects. Provide value in everything you write and prospects will naturally be drawn to you. Image source. How to Write a Killer About Me Page for Your Blog (Free Worksheets!) 14 Resources For Creative Professionals On A Budget. When I first started out in my design career, I had the good fortune of working in an advertising agency, where the task of purchasing fonts and stock photos fell to our Art Buyer. It was a process I was almost completely left out of and didn’t know too much about. I would simply design a project using the fonts and photographs I liked, email the request for assets off to our buyer, and sign the purchase order when it routed back to me a few weeks later.

I never felt the sting of the actual payment, or knew the details of what it cost to acquire that beautiful fancy font I loved, to use on one piece of design material. When I began freelance designing on the side about a year after school, I was faced with the reality of having to purchase each individual license for personal projects I was working on, and for commercial client work. Lost Type Co-op has a collection of fonts that are free for personal use only and reasonably priced content for commercial use. StockSnap. Infographic: The Optimal Length for Every Social Media Update. How long should my tweet be? Or my blogpost? Or my headline? I ask this question a lot. Credible Copywriting – Professional Blogger and Web Content Writer. 13 Warning Signs Your Web Copy Stinks.