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Topics Main. Overview Among all adults, the most closely followed local topics are weather, breaking news, politics and crime, all followed by a solid majority of two thirds or more.

Topics Main

Slightly less popular topics but still with a fairly good following of about half or more are arts and culture, local businesses, schools and education, community and neighborhood events, restaurants, taxes and traffic. Fewer survey respondents follow local news about housing, local government activity, job openings, social services, or zoning. Roughly four in 10 adults or fewer follow these local topics.

Both local news enthusiasts and non-enthusiasts follow a wide variety of topics Local news enthusiasts and non-enthusiasts both follow a wide variety of local topics. The handful of local topics which local news enthusiasts as a whole are much more likely than other adults to follow therefore stand out. Yet again, among local news followers there are significant differences by age. Content Rules. Resources. Developing personas for marketing strategy. Personas are an extremely valuable tool for marketers in any field.

Developing personas for marketing strategy

If you're not familiar with the term, personas are representations of your target audience based on research and interviews. From PR to digital to advertising, any marketing team or agency can benefit from developing client- and/or brand-specific personas. American Express OPEN Forum - Developing personas for marketing strategy. Garr Reynolds Official Site. Customer stories. Types of Social Media Content to Boost SEO. I’ve written often about the benefits of going viral in both content and marketing strategies.

Types of Social Media Content to Boost SEO

Increasingly, however, social media content (a.k.a. viral content) does more than increase brand recognition and site traffic: it can also boost your SEO signals. As search engines pay more and more attention to social signals, going viral is rapidly becoming one of the best ways to build links, attract attention, and establish authority and legitimacy in your field. How Social & SEO Are Linked Let’s start with the obvious: social media builds links. In fact, viral content serves the same purpose as a link building campaign: gathering endorsements that establish authority and legitimacy in your field.

Inside Facebook - Tracking Facebook and the Facebook Platform for Developers and Marketers. International SEO Best Practices & Tips. Foreign SEO has its own set of best practices as each country has widely different regulations.

International SEO Best Practices & Tips

If your business expands beyond the borders of the USA, there are special considerations you should take to ensure International SEO success. 1) Buy the domain that is native to the countries you are targeting. For example, if you want German visitors, buy the www.website.de as most German residents search on their local search engine. 2) Host your foreign domain in country if possible so you will have a local IP address. 3) Establish a physical location/mailing address in each country if possible 4) Set Google Webmaster Tools to reflect each country you are targeting. 5) Translate several pages of your site into the language(s) most used in the countries where you do business. Tips to Consider Before You Take Your Business Global - Instabill Blog. Image by woodleywonderworks via Flickr, under Creative Commons Attribution 2.0 License.

Tips to Consider Before You Take Your Business Global - Instabill Blog

5 Tips for Marketing Online to an International Audience. The International Business Series is brought to you by UPS.

5 Tips for Marketing Online to an International Audience

Discover the new logistics. It levels playing fields and lets you act locally or globally. How Web Designers Can Adopt a Global Mindset. Globalization is one of the biggest business buzzwords in the 21st century.

How Web Designers Can Adopt a Global Mindset

The rise of the internet as the world’s dominant medium is largely responsible for the onset of this global mindset, as businesses of all sizes realize the potential of tapping into new or emerging markets afforded by the World Wide Web. So what can the web designers of the world do to help the global cause? Online Marketing Blog. SEO, Web Design, & Lead Generation Marketing. Web Marketing Today » Strategies for growth. Advanced Marketing Institute - Marketing Education & Research.

ArtsMarketing.org. Facebook To Publicize News Feed Algorithm Changes, Starting With New “Story Bumping” 700 million people use the Facebook News Feed every day but many don’t understand how it decides what appears, so Facebook announced today it will start publishing blog updates on how the feed algorithm is changing similar to how Google does.

Facebook To Publicize News Feed Algorithm Changes, Starting With New “Story Bumping”

Facebook’s first post will be about “Story Bumping”, which pushes stories you haven’t seen above ones you have. The News Feed team’s Lars Backstrom says that “News feed is one of only places where Facebook is doing things on the scale of complexity of what Google is doing or Bing is doing in search.” But in some ways its a harder problem because relevance is subjective. Social Marketing Blog / @flowtown.

This post was written by Jenny Urbano, our Social Media Manager.

Social Marketing Blog / @flowtown

Here at Demandforce, we love seeing and celebrating your ideas! And more than that, we love to hear from YOU. We want to bridge the gap between us and you, so that’s why we’re offering a once in a lifetime opportunity to win a trip to San Francisco, sightsee in this amazing city, visit Demandforce headquarters and share your ideas with us! 6 winners, and a guest of their choice will be flown out to San Francisco, California on March 12-14th, 2014, where they will stay in Union Square, spend a day at Demandforce, have dinner with the team, and explore the lovely City by the Bay! Next Generation Online News. Computing Inc. Home Page. Society for New Communications Research.