4 Community Management Predictions for 2012. Community management, an industry still in its infancy, came a long way in 2011. Many businesses no longer ask "What does a community manager do, and do I need one? " but rather "What makes a great community manager, and when can I hire one? " The role is far from being standardized from organization to organization, and may never be. Yet today's digital trends will affect community managers in a variety of businesses. Some have already begun chipping away at them. While some aspects of the job may never change — constant multitasking, quick judgement calls, critical thinking — CMs have much on the horizon in 2012. 1. When SMO came on the scene, the technique didn't stray far from its big cousin, SEO. In 2012, timing will play a big role. Overwhelming audiences' social streams to the point of annoyance has always been a concern. 2.
Instagram has already helped pave the way for this by including four new user-created photo filters in its September 2.0 release. 3. 4. Think Quarterly. Q&A: Jeremiah Owyang on personal branding and his move to Altimeter. Jeremiah Owyang became something of a social media superstar while working as an analyst for Forrester. Covering social media for the research firm, he also opines on the topic on his personal blog, Web Strategist, which receives over 100,000 visits a month — more than the combined monthly views for Forrester's top competitors Gartner and IDC.
Owyang was one of many analysts to leave Forrester this year, and his departure added to the chatter that personal brands are starting to eclipse corporate brands in the tech space. With two of Forrester's other former star analysts — Charlene Li and Ray Wang — Owyang is now a partner at consulting firm Altimeter Group. I caught up with Owyang last week on the phone to talk about what he's up to at Altimeter and what research firms are going to have to do to retain top talent. What will you be doing at Altimeter? So you don't want to use the 'social' word anymore? You're very well known outside of your Forrester role. What about your personal brand? Social Media Guidelines. Official social media guidelines for Orange.
FrontPage. MediaWiki.
Wikipedia:Companies, corporations and economic information. Articles about companies in Wikipedia are generally fairly shallow. The aim of this Project is to enhance the depth of company descriptions, including the placement of their activities and product developments in context, thereby providing connections between things and their origins that we often forget or overlook.
In addition, this Project aims to provide guidelines for "standard minimum information" best included with each company-related article, which has manifested to date in the form of an infobox (see Template section below). This WikiProject has set up some inclusion guidelines about companies, corporations, products, and services at Notability and inclusion guidelines. Article composition guidelines[edit] This is a draft set of guidelines for best-practice in the composition of articles about companies and corporations. Articles can be about any type of company: public, private, quasi-governmental. Templates[edit] Previous material in this section moved to Talk-page. Wikipedia:Sandbox. Wikipedia:WikiProject Companies/Guidelines. This section provides editors with guidelines regarding the structure and content of articles on companies, corporations, and related legal structures. Its intent is to provide some element of consistency throughout Wikipedia, while allowing flexibility as needed by specific industries.
The overall goal is for these guidelines to receive consensus from the project and community, becoming part of the Manual of Style. Please feel free to provide your input into these guidelines directly. Matters dealt with in detail elsewhere[edit] Notability[edit] Articles on companies or a company's brands or products and services first need to meet Wikipedia's notability guidelines to qualify for inclusion in Wikipedia. Specific notability guidelines have been crafted for organizations and companies, usually abbreviated as WP:CORP. Article Naming[edit] Infobox[edit] All company articles should have an infobox with as much available/relevant information included as possible.
Format/Content Guidelines[edit] The Anti-Chain Letter. This letter has been sent to you to stop you from sending out chain letters. The original was written in the 3rd century A.D. by a deranged member of the Most Holy Post. That version vanished during the Spanish Inquisition (Nobody expects the Spanish Inquisition !!!!!!!!!). More recently, it was communicated telepathically to Shirley MacLaine by monks on the planet Mongo in the eighth dimension. Now it has been sent to you. Good things will soon be happening to you if you follow the instructions given in this letter. This is no joke!
To get all of this good fortune, you must keep this letter for the next five years. Throw salt over your shoulder. DO NOT IGNORE THIS LETTER. A police officer from Temecula won the publisher's clearing house sweepstakes. Don't send out those chain letters and see what happens. Do note the following: All of the passengers of the Titanic received this letter. In 1987, the letter was received by a young woman in California. Remember, send no chain letters. The Cluetrain Manifesto.
The Mercury Theatre on the Air. Web. Have You Been Digitally Dissed? | MarketingProfs.com. Hiring managers are googling you-as are your clients and business partners. Maybe you're being googled right now as you read this article. Personal googling is a phenomenon guaranteed to impact your career. Do you know what Google says about you? A recent Harris Interactive poll showed that 23% of people search the names of business associates or colleagues on the Internet before meeting them, and 75% of recruiters google candidates, according to a survey by Execunet. Face it. People are googling you and you should be googling yourself, too. Why Should I Google Myself? There may be things about you on the Web that you're not even aware of. That was the case for Susan, a marketing executive who had been fired by the board of her company.
The moral of the story: Google yourself. To those who don't know you personally, you are your Google results. According to comScore, Google continues to increase its share of the U.S. search market. What's the Right Quantity of Google Results?
eBooks. Social Media. Why Your Company Should Have a Facebook Page (Not a Profile) The need to leverage social media for business is a no-brainer at this point, but a company's effectiveness on Facebook can be hampered if the account isn't set up properly. Here are four reasons why your business should be set up as a Page, rather than a standard profile.
Facebook Says So According to Facebook's terms of service, "Profiles represent individuals and must be held under an individual name, while Pages allow an organization, business, celebrity, or band to maintain a professional presence on Facebook. " If your business' profile gets shut down by Facebook for violating this rule, your friends list will vanish with it. Pages Offer Analytics and Like Widgets Two really crucial advantages of administering a Page are user analytics and easily-embeddable Like buttons and widgets. Another thing profiles don't offer is the means to embed a Like button and other Open Graph plugins into your own site. Pages Can Have Unlimited Fans. Converting a Profile to a Page is a Nightmare. What is Metaweb? Christian Media Magazine - Blog - Post.