Components&modules. Latest comScore Stats Show Twitter Growth Is Still Strong. Online analytics firm comScore has released its latest batch of data, and this month’s results show that Twitter is still exhibiting strong growth. According to comScore’s numbers Twitter grew from 83.8M unique vistors in April to 90.2M in May worldwide — an increase of 7.6%. By comparison, there was 5.5% growth between March, when Twitter had 79.4M, and April’s 83.8M. To give some perspective, a year ago comScore showed that Twitter had 37.3M million uniques. It’s important to note that these numbers aren’t necessarily a good measure of the total number of people people using Twitter’s platform (it only includes data for people who have been to Twitter.com, and not any applications that access Twitter through the API). TweetPsych. Serious Analytics for Social Relationships. Twitalyzer's Data Use and Privacy Policy Twitalyzer makes use of publicly available data in all cases, regardless of source.
We rely on public Twitter streams, publicly available data from Klout, PeerIndex, and Rapleaf, and reserve the right to add other data from the public domain from time to time. We do not use direct messages or any other type of private information in any of our processing or reporting. Real time Twitter User and Client Stats - Tweetrush Powered by Rush Hour Analytics. Twitter Grader | Get Your Twitter Ranking. Untitled Startup | Untitled Startup Backstage - All aspects of our company, open to the world. @talkexplorer (tx) beta. MutualMind. Gist.
Keenkong. Advanced Twitter Search Social Media Brand Monitoring. Determine Your Facebook Page’s Value [APPS] Social media management company Vitrue has released a free tool today, the Social Page Evaluator, designed to help marketers get a better understanding of a Facebook Page's value. Just submit a Facebook Page URL and the app will come up with a valuation based on factors like number of fans, number of posts per day, number of interactions and so forth.
It's a cool — if not completely scientific — way to gauge the potential value of your Facebook Page to advertisers. The formula used by the Social Page Evaluator is related to the formula that Vitrue released last month to estimate the relative value of Facebook Fans to big brands.The tool, which was built over 63 hours in a Startup Weekend-style project, is adjustable and interactive. For instance, the base rate of Earned Media Value (or CPM in more traditional terms) is $5, but this can be adjusted to a higher or lower value depending on the brand in question. So how accurate is this tool? What do you think of the tool? The Three Types Of Searches. Bill from SEO By The Sea published a good article entitled "Writing Content for Small Businesses Online", in which he talks about search taxonomies. For those new to the topic, I thought I’d go over it, and show it applies to SEO strategy.
I’m basing this article on the study "A Taxonomy Of Web Search"(PDF), by Andrei Broder. Andrei is VP of Search Advertising at Yahoo, although he wrote this report while he was with AltaVista. What Is A Search Taxonomy? In summary, a taxonomy is the practice and science of classification. In terms of search, we focus on classifying keywords into three distinct classes – navigational, informational and transactional.
If you can determine user intent behind keyword queries, you can better target your keyword strategies. There is, of course, a lot of cross-over between these three types of queries, which I’ll address shortly. The Three Types Of Searches In the study, keyword queries are divided into three groups. Navigational Informational Transactional Conversely…. PHP, Web and IT stuff. FBGAT – Facebook Google Analytics tracker FBGAT is a free and opensource tool created by Webdigi to work around Facebook’s Javascript restriction on Facebook fan pages which prevents Google Analytics from working correctly.
There are two key parts to this tool. 1) The code generator: This helps users generate a code for each individual areas that has to be tracked on Google Analytics 2) The tracker: This instructs Google Analytics on each page load to log visits, IP address, browser, country, etc. Here are general instructions on how to setup Google Analytics on your Facebook pages. The hosted versionThe hosted version of FBGAT is free to use (no plans to charge for usage). To download and setup on your own serverYou will need an externally accessible webserver running PHP to install FBGAT and run it by yourself. FBGAT Download. Dashboards. CMO.com.
What Social Media Users Want [STATS] Twitterers mostly consume news, MySpace users want games and entertainment, Facebookers are into both news and community and Digg's audience has a mixed bag of interests. This is all according to online advertising network Chitika, who set out to analyze the interests of MySpace, Facebook, Twitter and Digg users by comparing the genres of sites that receive traffic from these social networks. 287,090 impressions were used in the report, and based on this research, each social site has a distinct makeup of users with unique tastes. The graphic below breaks it down. What's most interesting is that nearly half the traffic (47%) that Twitter generates falls into the news category. In fact, Twitter users' interest in the news genre surpasses that of Facebook users by nearly 20%, which would appear to make it the number-one social network for newsies. Another interesting tidbit is that MySpace users have no interest in news whatsoever.
Image courtesy of ChrisAt, iStockphoto. Real Analytics for Facebook. Viralheat | Social media monitoring and analytics. Twiangulate. When did you lose or gain twitter followers? Social Media Today | 80%+ Twitter accounts inactive, but core users more committed. Younger Americans Still Fueling Facebook. Who Really Uses Twitter? While Twitter is reputedly growing at 700% per annum and hitting the headlines, it’s sometimes easy to get carried away with it’s significance. Obviously, if you’re a daily Twitterer who’s plugged in to several active networks and using TweetDeck (or a similar tool) as your primary source of news – it seems like anyone who is anyone is using Twitter. But really, are they? The fact is, the Twitter user-base is still a tenth of the size of Facebook and the majority of users remain casual (if not dormant) Twitterers who’ve posted more Tweets than they have followers.
Granted, if you’re in the media, marketing or PR, you’ll find millions of active users to follow and engage with, but what about those of us who work in more publicity shy, less showy industries and business sectors? If, for example, you’re an Insurance Lawyer you’ll have a choice of 25 people to follow. Creative industries seem to be disproportionately well represented on Twitter. Clearly, some perspective is needed here.
Twitter Score – How does your Twitter profile score? What Twitter and Facebook's 2009 Trends Tell Us About Ourselves. The Social Analyst is a weekly column by Mashable Co-Editor Ben Parr, where he digs into social media trends and how they are affecting companies in the space. As the year comes to a close, several social media companies decided to take a look back and reflect on the events, people, technologies that captured our interest this year. Twitter took the first crack when it revealed the most discussed topics of 2009. Facebook was next when it released its Facebook Memology for the year. Both reports are interesting and have a lot of useful information, yet nobody's really taken the time to analyze just what these trends mean.
What did our society care about, and why? First, A Recap of Facebook and Twitter's Top Trends of 2009 Before you start reading this week's column, please make sure to take a good, long look at this year's top trends for Facebook and Twitter. First, Twitter's 2009 trending topics: Here are Facebook's top status trends: 1. The #3 trend on Facebook? 2. 3. 4. How long have you been tweeting? Find out the age of your Twitter account.
TwitJump - The Ultimate Twitter Toolbox. Analytics According to Captain Kirk | Web Analytics - Lyris HQ Email Marketing and More. 9 Tools to measure your Twitter Influence & Reach ! - Daily SEO blog. Der Trakken Web Services GmbH. Crazy Egg – visualize your visitors. Google Analytics for Photographers. TweetyPants. Best Free Website Analytics Tools | Web Design Ledger. Web designers are often website owners. If you fall into this category, you have probably already realized the importance of knowing and understanding who is coming to your site and what they are doing while they’re there. Whether you are running a blog or an e-commerce site, this information is vital. That’s why it’s key to have a good set of tools providing you with website analytics. There are lots of tools out there, all with different features and different prices.
In this post, I’m showing you the best free analytics tools available. Clicky Clicky prides itself on providing real time analytics. Google Analytics Google Analytics is probably the most popular free analytics tool available. Reinvigorate Reinvigorate also provides real-time stat tracking and can alert you when a visitor performs a particular action on your site. Piwik Piwik is open source and is built with PHP and MySQL. Yahoo! Yahoo! WordPress.com Stats Woopra FireStats GoingUp With an AJAX-rich interface, GoingUp! Mint. Only 8% of Advertisers Say Twitter is Effective Promo Tool. The study also found that advertisers are more likely than consumers to know about Twitter and are more likely to believe in the microblogging tool’s future power to help promote products and services. Twitter Awareness and Sentiment The research, which included surveys of both advertisers and the US public at large, revealed that just less than half of advertisers (45%) think Twitter is in its infancy and its use will grow significantly over the next few years.
In contrast, 21% believe Twitter will not move into the mainstream and it will remain something mostly young people and the media will use. At the same time, just under one in five advertisers (17%) believe Twitter’s five minutes of fame are already over and it’s time to find the next big thing, while 17% of advertisers say they don’t know enough about Twitter to have an opinion on it. Among consumers, the study found a different picture, especially in terms of awareness. Age Differences Evident. TagWalk: Taking a Sneeky Peek into Twitter. Facebook Crosses 250 Million User Mark, Adds 100 Million New Users in 6 Months. Study: Google Tracking 88% Of Domains In Study. A new study published by graduate students at University of California, Berkeley showed that Google is the leading footprint on the top 100 sites in their study.
As you can see from the chart below, Google Analytics was found on 81% of the top 100 sites, while DoubleClick (owned by Google) was in second place, by being found on 70% of those sites. Microsoft came in third with Atlas showing up on 60% of those sites. Here is the chart: When combining Google Analytics, DoubleClick, AdSense, Google Widgets, Google FriendConnect and others, Google has a 88% footprint on those sites: The New York Times blog has additional commentary on the limited study.
Postscript: Google: Master Of Closing The Loop? Related Topics: Channel: Analytics | Google: Analytics | Google: Business Issues | Legal: Privacy | Stats: General | Top News. BLVD Status. 5 refreshing alternatives to Google Analytics. A majority proportion of the internet community now use Google Analytics as a method of measurement, it’s ease of implementation and lack of cost have made it one of the forefront contenders as a mid level analytics product.
There are however a couple of other great Analytics options out there creeping up on it’s market share. Here are the best designed and freshest ones to watch. If you’ve been reading recently, I’ve had an unhealthy obsession with all things realtime. Following on from my post on alternatives to Google Analytics, and heatmapping tools to improve your conversions there have been a few additional services that have most definitely caught my eye, both from an online marketing perspective and from the perspective of a web developer. URL: Chartbeat offers a free trial of their software for a short period, and are then priced at ten dollars a month thereafter, which is quite competitive considering their offering. URL: Twanalyst for your Twitter Account. PageMasher | Web Application Ranking Analysis.