Ribbon. 5 Traits of an Advanced E-Commerce Site. There are basic features that make up the skeleton of every self-respecting e-commerce website out there: product sorting, add to cart, guest checkout, and order tracking. Then there are those features that are more recent developments used only by the e-commerce elite—sites that are pushing the boundaries of the online shopping experience. Here are five telltale features that separate the “men” from the “boys.” 1. Advanced Suggested Search Results When users type in a search field, it’s nice to give them some suggested autocompleted searches, but it’s even better to show them some potential search results right then and there. Altrec does this nicely, combining autocomplete and suggested results. 2. Frustration during checkout is likely to lead to lost transactions.
Along with the accompanying microdata that assists users through a checkout process, field validation helps reduce error rates and checkout abandons. Target validates fields instantly. 3. 4. 5. Conclusion. 5 Retail Lessons For Ecommerce Sites. Jim Stoneham is CEO of Payvment, developer of the top Facebook ecommerce platform for brands, agencies, and merchants.
Follow the company @Payvment. The traditional ecommerce experience normally entails searching on Google or Amazon for the product you want, and then scanning for the cheapest deal. Or maybe it means visiting a retailer’s website and trolling through 575 pairs of shoes to find something that suits your style. But rarely does buying online feel like the enjoyable real-world experience of “going shopping.” By contrast, meeting up at the mall or wandering a busy shopping district with a friend is an inherently social experience. 1. Retail therapy is all about discovering products that get us excited and provoke reactions and conversation with our friends. The key is to enable people to emote the same way they do during the physical shopping experience, and let them share their reactions with others quickly and easily. 2. 3. 4. 5. Payvment - F-commerce. Sell on multiple platforms An embeddable, centrally managed storefront that works on Facebook, mobile, blogs (like WordPress and Joomla), and basically any site you choose.
Increase flexibility on option sets and inventory More control over products with attributes (like color and size) and the ability to track separate inventory for those SKUs. Configure shipping rules by geographic location Use your own shipping account for discounted rates and set up rules for accurate freight-pricing based on geographical locations. Sell e-goods Display and sell digital or virtual goods like software, audio, video, e-books and graphics on your storefront and deliver via a download link. Shopgate - Eine App. Alle Shops. Mobile Shopping, m-Commerce mit dem iPhone.
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