Joe Ruiz (josephruiz)

Integrated Marketing

mobile marketing

Listening Strategies & Tactics

Resource Constellation

Segmentation_Personas

Leadership

A Corporate Climate of Mutual Help

Margie's Library of Marketing Musings and Morsels

Go on the Social Media Offensive: Tech News «

A lot has changed in social media over the course of 2010 — which, really, is the first year that social has been fully and comfortably embedded in the marketing mix.

Norton Folgate: The Recruiting Unblog

Hub Spot

web design

Blogging Resources

Content Marketing

Do you want to know how to find the most valuable social media content? Are you looking for great articles and videos to share with your friends and fans?

8 Ways to Find Great Social Media Content

Social Hunter-Gatherer Programs

Today’s is a guest post from Matt Ridings, a friend of mine who has a sharp mind, even sharper wit, and a refreshingly pragmatic and holistic approach to all this social stuff. You can find Matt on Twitter at @techguerilla (but don’t say I didn’t warn you). Lately I’ve been thinking in evolution metaphors, such as this post , and recently I saw Amber Naslund had this post .

Nearly All Consumers (97%) Now Use Online Media to Shop Locally, According to BIA/Kelsey and ConStat

Mid~Atlantic TweetUp Social Marketing Concepts, and Mountain Branch Golf Club are excited to announce

Mid~Atlantic TweetUp

Things Real People Don't Say About Advertising

The Cluetrain Manifesto — Entire Text Index Page

http://www.nytimes.com/2011/02/10/arts/10innovative.html

Consumer Innovation as New Economic Pattern

When he was finished, Mr.

More than 140 characters... The heart of the community is on Twitter but over the last year the community has expanded via other social netowrks/platforms.

Voila! #UsGuys Website Is Born!

Leader Networks - B2B online communities and professional networks

Brand Relevance-Making Competitors Irrelevant | David Aaker | Breakthrough Business Strategies

You are here: Home / Bucket List / Brand Relevance-Making Competitors Irrelevant | David Aaker | Breakthrough Business Strategies Posted by Michele on February 19, 2011 · What Would You Do If You Could Make Your Competitors Irrelevant?

How Not To Use Social Media

When it comes to social media, it’s not really about the tools; it’s how you use them.

Email marketing Best Practices that are Commonly Ignored by Email Marketers ? Lyris | Web 2.0 Marketing Tactics | Web 2.0 Marketing Tools |

The Ten Most-Ignored Email Best Practices

http://web20marketing.info/web-2-0-marketing/web-2-0-marketing-basics/web-2-0-marketing-best-practices/email-marketing-best-practices-that-are-commonly-ignored-by-email-marketers-lyris

FCUK: Fashion Your Vision Around Your Tiger : Clicking for Dollars

Using Email Marketing to Thank & Reward Loyalists

Making Local Reviews Part of the Content Strategy

CIOWhitepapers

Social Media Marketing Blogs & Strategy

Does Your Social Media Department Have a Content Czar?

http://socialmediatoday.com/nealschaffer/269995/does-your-social-media-department-have-content-czar

As businesses embark on a social media strategy , I am finding that social strategy is being owned either by the Corporate Communications or Marketing Department.

SEO

Link building is one of the best ways to increase your site’s popularity and attain high rankings in the search engines. Links reflect Value and Popularity so the search engines give better search result rankings to sites that have more backlinks. Here are five link building tactics that work, starting with the easiest and going all the way to the top:

Five Link Building Tactics that Work

Joseph Ruiz | Jumo

Asking For The Nations | Jumo

5 Ways Charities Will Be Using Social Media In 2011

Social media provides the perfect platform for non-profit organizations and charities to raise campaign awareness, increase donations and actively engage with a wide online audience. As the increase in social media and online PR activity continues to grow into 2011, an increasing number of charities are starting to incorporate social media platforms into their promotional strategies. In light of this, I have outlined 5 key social media opportunities more and more charities will be making the most of in the New Year.

Facebook Co-Founder Is Building a Social Network for Non-Profits [VIDEO]

A few hours after (RED) CEO Susan Smith Ellis kicked off the Mashable & 92Y Social Good Summit by saying that she thought someone needed to create a social network specifically for connecting people to non-profit organizations, Facebook Co-founder Chris Hughes took the stage to say he was building it.

By Jeff Rice, Research Analyst The significance of challenges to email marketing effectiveness Click here to see a larger, printable version of this chart Email marketers continue to struggle with the challenge of delivering highly relevant content to their target audiences. Whether you are marketing to consumers, businesses or both, the more targeted your email campaigns, the more content is required. Developing a sufficient amount of the required content is a time-intensive process that many marketers do not have the resources to produce.

Infographics

Interesting Tools