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Digital, Social, Mobile Marketing

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[Infographie] Prédictions Sur La Communication Des Marques en 2016. Every Fan is Awesome: How Fans Saved the LEGO Brand. 30 phrases totalement insolites prononcées par des clients à des agences web. Comment le mobile s’est fait une place chez Renault. Qui ?

Comment le mobile s’est fait une place chez Renault

55,7% des Français sont désormais mobinautes : L'année Internet 2014 en 10 chiffres. Microsoft Unveils Windows Holographic, HoloLens Wearable. At Microsoft’s Windows 10 event, the company unveiled a new VR experience for the platform, calling it the “next step” of computing.

Microsoft Unveils Windows Holographic, HoloLens Wearable

Windows Holographic is a headset you wear that makes holograms appear in real life; so it’s more of an augmented reality device. The company showed a demo video, with potential applications of the headset such as for engineers working on projects, as a way to experience the Mars rover and more. The device itself, named HoloLens, uses see-through lenses, spatial sound, advanced sensors, a holographic processing unit and can work entirely untethered. Wired went hands on with the device earlier in the week so has an in-depth overview of what it can do. Microsoft is building in support for holograms into Windows, too. Creatives can use an app called HoloStudio to design their own holograms at home, inside the HoloLens device itself. The Simple SEO Lesson that Won’t Invoke Your Gag Reflex. “We really do want to understand SEO.”

The Simple SEO Lesson that Won’t Invoke Your Gag Reflex

I was on a conference call with a client who said that. And then: “Let’s plan to have a 15 minute call where you can explain SEO to us.” Gulp. Cours INSEEC 2014 Brand Communication and Advertising. Taux de clic Adwords (SEA) Infographie : taux de clic Adwords (SEA) 5 (100%) 6 votes Notre infographie du vendredi est proposée aujourd'hui par le site Synodiance et propose un récapitulatif d'informations concernant une étude portant sur 80 comptes Google Adwords et analysant 8 mois de données SEA (soit 30 000 annonces, 4 500 000 clics et plus de 120 000 000 d’impressions) pour obtenir des statistiques sur le CTR : taux de clic marque/hors marque, influence des sitelinks et des extensions Adwords, etc.

taux de clic Adwords (SEA)

Principales conclusions de cette étude sur le taux de clic 1. The Simple SEO Lesson that Won’t Invoke Your Gag Reflex. The Best Free Stock Image Resources on the Web. Update – we launched Pablo a new tool to create beautiful images for your social media posts in under 30 seconds You can use Pablo right from the get-go, no need to login or create an account.

Just quickly create amazing images super fast. You can try out the first version of Pablo right now – no login required. Just head to and give it a try! We’d love to hear your thoughts about Pablo on Twitter, just hit us up @buffer and hope it makes creating images for your social media posts much easier for you. Ok, back to the blogpost! Here on the Buffer blog, we think a lot about visual content. We’ve shared our own study on the importance of images in Twitter posts for more social sharing.


Merchandising de la mode sur le Net : comment gagner de nouveaux clients et vendre plus. Traffic and Demographic Statistics by Quantcast. This compares audience composition of the site or mobile app to each platform population. Traffic and Demographic Statistics by Quantcast

The higher the index number, the more concentrated the property is in a particular demographic. As an example, if a property indexes 100 for age 18-24, that means a given visitor to it is as likely to be 18-24 as any internet user chosen at random. An index of 200 means the visitor is twice as likely to be 18-24, 50 means half as likely, and so on. 1. Segment refers to the demographic composition attribute. 2. 3. 4. The expanded view shows the percentage composition, the Internet average and the multiple. 1. 2. 21 Amazing Things You Didn't Know You Could Do With Google. A while back someone posed a question to that great receptacle of crowd-sourced knowledge,Quora, asking "What are some lesser known Google search tips and hacks.

21 Amazing Things You Didn't Know You Could Do With Google

" We now present you with some of those answers, along with a couple of ours that you might not have known about. 21. A search for "do a barrel roll" or "Z or R twice" will spin the page... 20. 19. "Recursion is the process of repeating items in a self-similar way. 21 free SEO tools to instantly improve your marketing. Whenever I dream up a home improvement project for my place, I end up working smartest and fastest when I have the right tools at my disposal.

21 free SEO tools to instantly improve your marketing

It’s amazing the difference a good tool can make – and the extra time it takes to get work done without a helpful tool. Fast-forward to online marketing. How can you work smarter and faster with SEO? It starts with having the right tools. Les lauréats du Grand Prix du Brand Content 2014 sont... Equipement numérique des français, usage des services mobiles les études Deloitte. Tout savoir sur les Français et la technologie et comprendre le comportement des utilisateurs de mobile grâce aux études et statistiques compilées.

Equipement numérique des français, usage des services mobiles les études Deloitte

Quel est le taux d’équipement des français en smartphone, tablettes, à internet, quels usages ? Découvrez toutes les réponses dans notre dossier. Infographie : le search devient de plus en plus local. L'arrivée des smartphones et la montée en puissance du ROPO le confirment, les internautes utilisent les moteurs de recherches pour trouver des informations proches.

Infographie : le search devient de plus en plus local

How GoPro and Tesla Hacked Digital Marketing. Dominic Smith is a senior writer and content strategist for Rackspace Digital, the digital marketing infrastructure specialists.

How GoPro and Tesla Hacked Digital Marketing

Digital marketing, like the “analog” marketing that came before it, relies on word of mouth. Clicks, shares, pins and retweets are all part of the conversation. HAVAS Open DATA.


Display. Quelques tendances autour de l'emailing et du Ecrm en 2014. 60 secondes. Big Data. Réseaux Sociaux. L'intégration de Web Services / API : de 5 000 à 150 000 euros : Créer une application iPhone : combien ça coûte ? THE FUTURE OF DIGITAL: 2013. We're at Business Insider's Ignition event to hear from business leaders and notable folks in the tech space, hearing their thoughts on where the future of digital business is heading.

To kick off today's events, Business Insider CEO Henry Blodget delivered the following presentation put together with the help of the BI Intelligence team. BI Intelligence is a new research and analysis service focused on mobile computing and the Internet. Only subscribers can download the individual charts and datasets in Excel, along with the PowerPoint and PDF versions of this deck. 2013's best digital campaigns.