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How Simple Web Design Helps Your Business
Many e-commerce sites these days tend to be loaded down with too much information on their landing pages. The reasoning for cluttered e-commerce sites is simple: the more information you can cram on the page, the more the user will buy. Unfortunately, web buyers are a finicky bunch. Jacob Nielsen reports that web users are becoming much more impatient 1 while shopping and browsing online. Instead of spending their time going to a site’s homepage and finding the content by categories or other product recommendations, most shopping is done by quick Google searches. If the user can’t find what she’s looking for right away, she’s gone.Craigslist 1 is obviously one of the most popular websites in the world, and each month it serves millions of users who post and view classified ads on the website. At the time this article was written, Craigslist was ranked as the 28th most-visited English-language website in the world by Alexa 2 . Despite the fact that Craigslist receives such a huge amount of traffic each month, it is also criticized for its design, which seems to be at least 10 years out-of-date. This very basic design has also become a huge part of Craigslist’s branding, and it helps make the website memorable and instantly recognizable . As a result, the company has benefited in some ways from a design that many people consider to be very subpar.
Redesigning Craigslist With Focus On Usability
Designing “Read More” And “Continue Reading” Links « Smashing Ma
Most bloggers and website designers understand how difficult it can be to attract visitors to a website. In fact, most websites have just moments to attract potential readers. Several factors contribute to how well a website attracts its readers.
Everyone would agree that usability is an important aspect of Web design. Whether you’re working on a portfolio website, online store or Web app, making your pages easy and enjoyable for your visitors to use is key. Many studies have been done over the years on various aspects of Web and interface design, and the findings are valuable in helping us improve our work. Here are 10 useful usability findings and guidelines that may help you improve the user experience on your websites. 1.
10 Useful Usability Findings and Guidelines « Smashing Magazine
Aug 03 2009 There are plenty of mistakes web designers (especially new ones) make when designing websites. Everything from poor design to simple oversight happen every day. But with a little diligence, they can easily be avoided. Below are ten of the most common mistakes web designers make , along with examples of sites who do things right.
The 10 Most Common Mistakes Web Designers Make
Newspaper websites need to improve their readability
To explain more, I’ve written a companion post on online readability (design, not writing – and this post was first published here ). And here’s an example each of their news stories so you can see the issue: Daily Mail , Express , FT , Guardian , Independent , Mirror , Sun , Telegraph , Times . They are all using font sizes that are too small for comfortable reading on copy-heavy pages. Only the Guardian, Independent, Mirror and Telegraph offer obvious controls for resizing text. But most of the sites use 12 or 13px fonts for body copy.
10 Most Common Misconceptions About User Experience Design
Whitney Hess is an independent user experience designer, writer and consultant based in New York City. She authors the blog Pleasure and Pain . When I tell people that I am a user experience designer, I usually get a blank stare.In recent years, advertising has become a major revenue source for many websites. Not too long ago, online ads were often met with disapproval from visitors, and advertisers were unsure about their value or effectiveness. Today, most visitors have come to expect ads on commercial websites, and advertisers have recognized the potential of various online ad opportunities. Ads have long been a part of print publications, such as magazines and newspapers, and now they essentially have the same role in online periodicals and publications. Although advertising is a concern for website owners and those pushing products or services, it is also has an impact on Web designers, because they have to be able to design and develop websites that can produce ad revenue and still meet the needs of visitors.
Online Advertising And Its Impact On Web Design
50 Beautiful And Creative Portfolio Designs
Design portfolios come in various forms. Traditionally, they have been print-based and something you would carry to a client pitch or meeting to showcase what you’ve done and how you did it . Today, many designers take advantage of the Internet to publish and showcase their work via their online portfolios. Having your work displayed online removes the geographical restraints that traditional portfolios impose on you. With many portfolios online, it’s often hard to stand out from the sea of competition out there. It takes a creative design to grab the user’s attention long enough for him or her to enjoy sifting through your work.
Jakob Nielsen 's Alertbox, May 6, 2008 We've known since our first studies of how users read on the Web that they typically don't read very much. Scanning text is an extremely common behavior for higher-literacy users; our recent eyetracking studies further validate this finding. The only thing we've been missing is a mathematical formula to quantify exactly how much (or how little) people read online.
How Little Do Users Read? (Jakob Nielsen's Alertbox)