
Future
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Our mission is to provide thought leadership in the field of strategy in order to inform our peers, students, and, ultimately, the practitioners worldwide who must deal with the realities of a complex and fast-changing world. We focus broadly on how new and established firms generate and sustain performance differentials over their competitors. We are interested in exploring not just the appropriate strategy for conditions but how firms execute on that strategy and the practices that most effectively enable implementation. We place particular emphasis on the study of innovation in different kinds of organizations and the role of technological change in creating new industries and reshaping existing ones. Our Philosophy

