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Whoozer : le réseau social de proximité. Sortir et Echanger avec votre quartier. Path’s Consistency Of Tone. Editor’s Note: Brenden Mulligan is an entrepreneur and product designer who created Onesheet, Webbygram, TipList, ArtistData, MorningPics, and PhotoPile. You can find him on Twitter at @mulligan. Admittedly, I have a negative bias towards overhyped startups. If a company gets a lot of attention before they do anything significant, I’m less likely to try their product and when I do, less likely to have a positive feeling about it. I realize this is a weakness I need to overcome, but it’s the way my mind works. There are few better examples over the past few years of overhyped startups than Path. So I’m choosing a very public place to admit the following: after using the new version of Path since November, I believe it is one of the best mobile products I’ve ever used and possibly the best true social network I’ve ever been a part of.

Playfire Hits A Million Users Of Its Analytics For Gamers. Playfire, a social network designed entirely for console and desktop video gamers launched in 2008.

Playfire Hits A Million Users Of Its Analytics For Gamers

That makes it one of the older social networks, but unlike others of its ilk it has not rested on its laurels. Last year they re-worked the site to run entirely on automatically tracked data. Pearltrees lève 5 millions d'euros et prépare un modèle freemium. Loin de la Silicon Valley, les startups françaises dont l’unité de base en matière de levée de fonds est le million d’euros ne courent pas les rues.

Pearltrees lève 5 millions d'euros et prépare un modèle freemium

Playing The News: To Push Social Gaming Forward, Two New Startups Look To The Real World. When most people think of social gaming, they likely think of Zynga and its flagship titles, like FarmVille and CityVille — or even Words With Friends.

Playing The News: To Push Social Gaming Forward, Two New Startups Look To The Real World

Yet, as Facebook social gaming matures (right along with mobile technology and platforms), we are starting to see studios begin to push the boundaries more, looking for new ways to engage and educate gamers, maybe even reinventing the wheel while they’re at it. One example is the New York City-based startup Playmatics, part of the Swiss-based Shadow Government Ltd., which collectively raised $1 million last year to build a new game franchise called Shadow Government. For those unfamiliar, beginning with mobile and later moving to Facebook, Shadow Government looks to bring real-world data and modeling to the social game sphere.

Swoop Gives Food Websites An Injection Of Local Deals. Swoop, a startup that’s launching today, says it’s giving food websites a new way to convince readers to stick around, and to make some money in the process.

Swoop Gives Food Websites An Injection Of Local Deals

CEO Ron Elwell says Swoop’s technology can look at the text of a food website and automatically inject links to local deals when they’re relevant. So, for example, if a site includes a recipe that calls for mayonnaise, Swoop can insert a link at the mention of mayonnaise, and if the reader clicks on it, a small window will open showing any nearby deals on mayonnaise. Users can specify their zip code and which stores they’re interested in seeing deals from, and they can create shopping lists of the items they want. Elwell says Swoop will add more personalization options over time (the company tracks repeat users through cookies).

You can see a Swoop-linked site here. There are other companies offering to insert advertising or affiliate links into online text. Beyond Facebook: The Rise Of Interest-Based Social Networks. Editor’s Note: This guest post is written by Jay Jamison, a Partner at BlueRun Ventures, who focuses on early stage mobile, consumer and enterprise investments. He also serves on the boards of AppCentral, AppRedeem, Foodspotting, and Thumb. You can follow Jay on Twitter @jay_jamison or read his blog at www.jayjamison.com. With the pending public offering of Facebook anticipated to be the largest tech IPO in history, it’s an interesting time to think about where we go from here. Some say “social is done,” Facebook is all the social media anyone would ever want or need. Unquestionably, as it nears one billion accounts, in the solar system of social media, Facebook is the Sun — the gravitational center around which everything social revolves.

But while some may pronounce that Facebook is all the social we’d ever need, users clearly haven’t gotten the memo. The numbers tell the tale around users’ appetites for these new interest-based social networks. Both. How New York City Went Digital in 2011. Since 2010, New York City has strived to become a global digital leader.

How New York City Went Digital in 2011

Mayor Michael Bloomberg and commissioner Katherine Oliver announced NYC Digital last July, with the mission to create a better civil society and stronger democracy with the use of technology - engaging, serving and connecting New York. Rachel Sterne is the city's first chief digital officer. Web 2.0 Summit 2010: Mark Zuckerberg, "A Conversation with Mark Zuckerberg" Delicious Adds Collaboration and One-Ups Pinterest With Privacy. Delicious has just announced 4 new features to make its stacks, or collections of links, more social.

Delicious Adds Collaboration and One-Ups Pinterest With Privacy

Because the only thing better than a bundle of your favorite kitten websites is bundle co-created by you and your friends. GuideHop and iStopOver Team Up To Fuse Local Activity And Rental Discovery (P2P Style)