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PRESENTATIONS

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What The Fuck Is My Social Media Strategy? The 8 Success Criteria For Facebook Page Marketing. Les adolescents, fatigués de Facebook ? By Laurent Francois Teens Study June 2010 Citoyens ! Une étude intéressante de Roiworld auprès de 600 ados de 13 à 17 ans tend à prouver un début de ras-le-bol de Facebook : 19% d’entre eux déclarent ne plus se connecter à leurs comptes : leurs parents y sonttrop de personnes adultespeur concernant leur sécurité et liberté Surtout, en filigrane, on constate que la perte de cercles “privés” (ou tout du moins la volonté de Facebook d’en faire un environnement ouvert…pour les marketers…) commence à agacer les plus jeunes. Retour aux tendances du monde réel dans la sphère digitale ? Teens Study June 2010. Social Media Marketing trends 2010. The Real Life Social Network v2. 7 Reasons Social Media Is Bad for Marketing.

What the F**k is Social Media NOW? / we are social. SlideShare: What the F**k is Social Media NOW?  For the last three years, Marta Kagan, has updated her famous SlideShare presentation called “What the F**K is Social Media” and for 2010, the presentation has been updated with some more amazing stats and growth comparisons to 2009. Marta has also collected some of the best quotes on social media, from a few of the worlds brightest people over the last 12 months, to help depict exactly where social media is right NOW.

Fittingly, the new presentation makes a point, that it’s no longer “what is social media?” But “what is social media now?”. If Facebook were a country, it would be the third most populated in the world, ahead of the United States.If Facebook were a country, it would be the third most populated in the world, ahead of the United States. Only China & India are more populated.500 BILLION. The number of minutes spent on Facebook per month.500 BILLION. Great update to the pres with ever improving stats on social! Be Sociable, Share! Soap Creative - 10 Facebook Myths Busted.

2010 Razorfish Outlook Report. 22 Social Media Trends. Conversational Marketing. Social Media Trends for 2010. Les 10 tendances du marketing en 2010 par jérémy dumont de pourq. Coke's 'fans first' approach in social communities. Modifier sa stratégie de communication pour intégrer les médias. Comment mesurer ses actions. Social Business By Design by David Armano - Social Fresh Charlot. Video: LEGO’s Social Media Strategy 

This is a great video from Jake McKee (formally LEGO’s Global Community Relations Specialist) discussing how LEGO found, supported and incubated their biggest fans from around the world to help pull the company out of a pretty dark time to be back on top of the world, lead in part, by a strong social media strategy. A word of warning, this is a 30 minute video, from a conference late last year (so skip the first 30 secs) and is not exactly their strategy, but more a case study of success, however, it’s well worth the time, and probably something you won’t have time to watch at your desk today so just make sure you remember to watch it later!

Jake McKee makes three really strong, but incredibly simple (how often do we see simplicity works socially?!) Points. 1. 1. 2. 3. Be Sociable, Share!