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The A to Z of Social Media for Academia | Professor Andy Miah. The Twitter Book  It's bad enough having to relearn favorite programs every time an upgrade comes along, worse learning to use totally new programs when you break down and buy them. But, now we're expected to learn how to use social networks, telephone and cloud-ware applications that come knocking at our Email doors and entice us from magazines and blogs. Change may be good if you can hack the rate of change in computer-related products. It probably provides financial stimulation for devils who produce these newest banes of our computing existence and may even help the publishing industry, which cranks out books galore covering all things new that complicate our lives.

Following are a few good ones that caught my eye over the summer: This book was written by Tim O'Reilly and Sarah Milstein. That's THE Tim O'Reilly, founder of O'Reilly Media and Sarah Milstein, former O'Reilly editor. This book is well written and fun to read. ScreenTweet :: Share videos, photos, pictures, images, and screenshots on Twitter. Social Media Tools List: +100 Social Media Tools. By Erik Qualman | May 22, 2012 Tired of social media experts answering Hootsuite and Radian6 when asked about social media tools? Well dailytekk.com does an incredible job of keeping a social media tools list. So we’ve taken their incredible list and have mashed it with a few favorites of our own. Percolate – Turns brands into curators. Creates content for the social web.HubSpot – Inbound Marketing > marketing hub for small biz (equalman fav)awe.sm – Analytics for social media.TweetReach – How far did your tweet travel?

Shoutlet - Enterprise social marketing platform.Awareness, Inc. - Publish, manage, measure, engage. Radian6 - Social media monitoring and engagement, social CRM.Sprout Social - Social media management, Twitter tools, social CRM.Spredfast - Social CRM and enterprise marketing.Nimble - Social CRM simplified. HootSuite - Dashboard for Twitter, Facebook, LinkedIn. Klout - Measures social media influence. Social media marketing landscape complicated. Khan Academy. 50 Free Social Media Tools You Can't Live Without.

A couple years ago, Jay Baer wrote a great blog post called ‘The 39 social media tools I’ll use today’ which was an all-in-one toolkit for social media marketers (and still is). A lot has changed in the two years since that post was published so here is a ’2012 remix’ featuring 50 (mostly free) tools you can use on a daily basis. Whether you are just starting out in the social media arena or have been at it for a few years, this will hopefully be a handy resource. So, let’s serve ‘em up! Listening / Research The foundations for any social media marketing activity start with listening and in-depth research, ranging from influencer identification to campaign planning.

General listening tools Best in class: SocialMention.com – As far as ‘free’ options go, this is a solid as it gets.Alternatives: BoardReader.com (discussion board specific), Addictomatic.com (a general listening dashboard) and PeopleBrowsr.com (big data, big insights). Specific listening tools General research tools Engagement. Twitter. YouTube. Prezi. Second Life can benefit corporation’s real life | Mayo Clinic Center for Innovation. Some articles on Second life (SL) have been coming lately, highlighting the way companies are using the virtual space in a corporate way.

Networking, hosting meetings or conferences and especially when travel is difficult this alternative not only saves time but allows geographical boundries to disappear. The National Science Foundation highlights how many organizations see SL "as a win-win scenario, saving not only time and money but also carbon emissions". Mayo Clinic was recently recognized for the work we are doing too; so thank you Paypabak Writer, for allowing us to repost your blog post from Moonletters, January 29th to our own CFI blog.

Since the Mayo Clinic Center for Innovation is one of the places at Mayo Clinic that participates in SL, it only seemed fitting to share it here too. Orignally posted on January 29, 2011“Being in SL Is not a Stretch”, written by Paypabak Writer The sim boasts a lovely park with a wide variety of flora and fauna.