How Facebook will take over the rest of the world in 2012. It’s hard to believe that in 2009, Facebook was insignificant compared to the rest of social media.
Even harder to fathom is that one year later, Facebook asserted its dominance and became the undeniable leader of the social landscape, representing more than 50 percent of all time spent on social websites. It wasn’t certain whether Facebook’s fame would be fleeting, especially in the wake of privacy concerns, but in 2011, this doubt was put to bed when Facebook became the only social platform that mattered.
Facebook now represents 95 percent of the time spent on social services and boasts nearly one in seven of the world’s population as users. Facebook’s dominance in social makes Google’s dominance in search look like child’s play. The question for 2012 is whether or not any other company with skin in the social game can matter again. Should Startups Focus on Profitability or Not? There are certain topics that even some of the best journalists can’t fully grok.
One of them is profitability. I find it amusing when a journalist writes an article about a prominent startup (either privately held or preparing for an IPO) and decries that, “They’re not even profitable!” I mention journalists here because they perpetuate the myth that focusing on profits is ALWAYS the right answer and then I hear many entrepreneurs (and certainly many “normals”) repeating the same mantra. There is a healthy tension between profits & growth. To grow faster businesses need resources in today’s financial period to fund growth that may not come for 6 months to a year. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. How Many Hours Should a Startup Employee Work? Every so often I get drawn into the debate about startup employees and how much they should work.
Should you hire workaholics? Is it expected that startup employees work 100+ hours per week? Should they be online all the time, constantly available and ready to go? The big businesses learning how to think small. 14 October 2011Last updated at 00:08 By Dave Lee Technology Reporter, BBC News In times gone by, marketing was all about massive names and expensive campaigns "We're the biggest start-up on the planet.
" Of the many quotes recited in the days following the untimely death of Steve Jobs, it is perhaps that one, told to a conference in 2008, that resonates most with the many businesses admirable of Apple's success. His insistence on "no committees" and talking to everyone at least once a week was, he said, enough to keep Apple focused, efficient and successful. For big corporations, with their vast resources and bewildering bureaucracy, operating with the attitude of a technology start-up is at once terrifying and yet also a distant dream.
"Start-ups try, they fail, they adapt, they move on. "In our marketing, we tend to make a campaign, put it out there and hope it works. " Ten things top entrepreneurs do differently. Often, entrepreneurs are characterized as the “rock stars” of the business world.
This romantic vision is appealing but, like most stereotypes, a far cry from reality. So, what makes a good entrepreneur great? There’s no entrepreneurship gene. But a new Ernst & Young survey shows leading entrepreneurs do share common traits, beliefs and approaches that empower them to drive innovation – and economies – around the world. 1. Fifty-eight per cent of entrepreneurs we surveyed have “transitioned” to entrepreneurship, and one-third say their experience as an employee enabled them to build a successful enterprise of their own. 2.
More than three-quarters of Canadian respondents are mentoring other entrepreneurs in some form. 3. Accessing funding is the top challenge facing entrepreneurs today, and a real stumbling block to startup success. 4. 5. All founders of growing companies face a central decision: do they desire wealth or hands-on involvement? 6. 7. 10 reasons to start a company (and 10 not to) (Editor’s note: Megan Lisa Jones is an investment banker who works primarily with companies in the digital media, technology, gaming and other emerging industries. She submitted this story to VentureBeat.) Eye-popping valuations and media hype make the idea of starting a company more tempting than ever. LinkedIn recently went public and now has a valuation north of $7 billion; Facebook is currently at over $70 billion and was even the star of a movie. Startup conferences and competitions abound, and it seems like venture capitalists are just throwing money at early stage companies.It’s a far cry from 2009.
Is There A Peak Age for Entrepreneurship? Editor’s note: Adeo Ressi, is the founder of The Founder Institute and TheFunded.com In this guest post he argues against ageism when it comes to to entrepreneurs.
Ressi is 39. The recent articles proclaiming that 25 is the peak age for entrepreneurship deserve a considered and factual response. Derek Sivers: How to start a movement.