Dan Holden
Journalist, blogger, marketing communications consultant.
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And you probably won't like what I have to tell you. If you are like most companies, especially young start ups, there comes a moment that you believe you need to let your customer base know about your latest business deal, technology breakthrough, or product update that is industry leading and the quote says your “CEO is pleased to announce it”. The only problem; you spent your entire marketing budget on a trade show booth and brochures, so you don't have the money to put on a real marketing program to reach your customer base. That's the moment that you decide to put out a press release. My 20 years of experience writing and distributing press releases tells me this is what you can expect: Most companies, hearing this price tag and after the CFO has been brought back to consciousness, will find ways to cut the bill.
But you say ego gratification is not worth that cost? Brian Fuller (bfuller9) Greeley's Ghost-Brian Fuller's blog on the state of media and communications. Tom Foremski (tomforemski) Silicon Valley Watcher - at the intersection of technology and media.
Mike Santarini (MikeSantarini) Lindsay Metter (blueluna2010) Ann Mutschler (annmutschler) System-Level Design. Andrea Zils (AndreaZils17) Paula Jones (tensilica) Tensilica - Tensilica: Customizable Processor Cores for the Dataplane. Loring Wirbel (lwirbel) David Lammers (dplammers) Aaron Hand (AaronHand) Paul Marriott (pmarriott) Jim Feldhan (JimFeldhan) John Donovan (jdonovan43) Low-Power Design. Jonah McLeod (cm_doel) Brad Pierce (bradpiercephd)
About « Brad Pierce's Blog. James Colgan (JamesColgan) The Xuropean. Interlaken is the name of a very picturesque town in Switzerland (pictured), but it’s also the name of the next communications protocol that will be driving a cloud near you! Maybe the fact that Interlaken, the town, sits between two huge lakes in the Alps is what inspired the name of the protocol. Think of the lakes as huge pools of data that needs to move from one lake to another. You get the idea. Chip-to-chip bandwidth is one of the major bottlenecks in cloud computing as the amount of data that needs to be moved around increases incessantly. Cisco and Cortina Systems recognized the need in 2006 and announced the protocol. The whitepaper summarizes the protocol, “Interlaken is an interconnect protocol optimized for highbandwidthand reliable packet transfers. So, if you were to design and verify an Interlaken core on your next chip integration.
InShare. Dan Holden's Blog. About « Dan Holden's Blog. Siliconcowboy's Blog. Chaîne de siliconcowboy2010. Tracking the Past. The Secret Military History of Silicon Valley. This video of a presentation given by serial entrepreneur Steve Blank in 2007 is priceless. It maps out the military roots of what was to become Silicon Valley, and just as important, it explains the birth of the university/start-up phenomenon which began at Stanford University. The video takes us on a trip through World War II, the Korean War and the Cold War, looking at defense and intelligence gathering electronics and how they were developed at secret and not-so-secret laboratories around the country.
It also looks at the two people who were largely responsible for laying the foundation for applied development of cold war technologies in Silicon Valley: Stanford University Engineering Dean and Provost Frederick Terman (right) and the inventor of the transistor, William Shockley (below) whom I have covered extensively in previous blogs. During the 1940s and 1950s, Terman encouraged faculty and graduates to start their own companies. Be sure to watch the entire video, it’s a real gem. Social Responsibility.
A Simple Act of Transparency. Americans, in general, don’t know the first thing about war. And that’s exactly how our military leaders would like things to be. When a soldier or seaman or airman comes home from basic training at Christmas, and tells his or her cousins and uncles, “I disagree with what you are saying, but I will fight to the death for your right to say it!” There’s always an element of contempt in their voices, as if to say, “You don’t know the first thing about fighting, you wimp.” And that’s true, but neither do they. They’ve already been trained to abhor the question, “why?” Even before they see action, soldiers are trained that they are agents of freedom, but without free will of their own.
“Mine is not to reason why, mine is but to do and die…” The squad leader would prefer that you didn’t ask your husband or your father, your son or your daughter, what happened on that last tour of duty. “Tour.” As if a vacation. As if. Americans have no sense of what goes on in war. But it is not the truth. Tech Trends. Innovation or Obsession? A Retrospective on Electronic Design. As the traditional playing of the bagpipes draws the 47th annual Design Automation Conference to a close, it’s tempting to write a retrospective of the show. But this year, I feel it’s far more appropriate to write a retrospective on the industry itself. I’ve spent the last 25 years in the electronics industry, moving from a technical writer at Intel Scientific and Tektronix in Oregon, to a business and technology reporter in Silicon Valley, and then from a PR agency writer to a corporate-side flak at Altera, TSMC and Cadence.
Now, appropriately, I’ve moved on to blogging and social media optimization. In that time, I’ve seen a lot of transitions unfold. Real floppy discs were replaced by diskettes, and then by CDs and flash drives. Xenix documents were replaced by Wordperfect and then by Word. And the changes enabled by semiconductor technology have cast an even wider net.
Medicine, for example, has gone from a near-art to applied science, largely due to advances in electronics. Like this: Art of Communication. Top Secret America - 'Top Secret America' draws notice for use of Web tools. The Post's "Top Secret America" series has spurred a great deal of debate in national security circles -- but it has also been a topic of discussion among designers and new media observers intrigued by the series' use of databases and interactive elements to help tell the story. Many have praised the series: • The New America Foundation's Sustaining Democracy in a Digital Age blog: "It's no secret that we live in a time when the news most likely to be consumed is that which is served bite-sized to readers, ideally in 140 characters or, if necessary, 140 words...With this in mind, the form and delivery of this week's Washington Post investigation, "Top Secret America," has piqued my interest even more than the content of the story itself (although perhaps my colleagues at New America's Counterterrorism Strategy Initiative will feel differently)
. • Silicon Cowboy: "The Washington Post today revealed a smart new online interactive investigative report called Top Secret America. FPGA CPLD and ASIC from Altera. Tsmc. Design Systems. Tech PR and Social Media Communications - Silicon Valley PR Firm Walt & Company. Silicon Valley San Jose Business Journal: Local Business News. Electronic News. Electronic News was a publication that covered the electronics industry, from semiconductor equipment and materials to military/aerospace electronics to supercomputers.
It was originally a weekly trade newspaper, which covered all aspects of the electronics industry, including semiconductors, computers, software, communications, space and even television electronics. Fairchild Publications started the newspaper in 1957, as a complement to its other trade newspapers, including Women's Wear Daily, Home Furnishing Daily, Supermarket News, among others. At its peak in 1984, Electronic News took in $25 million in revenue with margins above 50%. [citation needed] The following year, the newspaper began losing advertising and influence to rival Electronic Engineering Times, beginning a decline that eventually led to the newspaper's demise.
[citation needed] In 1971, journalist Don Hoefler published a series of articles entitled "Silicon Valley, USA" in Electronic News. External links[edit] Social Media Club. Todd Defren (TDefren) Chris Heuer (chrisheuer) Kristie Wells (kristiewells) Adam Helweh (secretsushi) Dan Holden (Dan_Holden) Ana Lucia Novak (cyberdivava) Irmgard Lafrentz (GlobalpressPR) Maryrduan (maryrduan) Silicon Valley San Jose Business Journal: Local Business News. Gary Smith EDA. Bora Zivkovic (BoraZ) Chris Brogan (chrisbrogan) Lori Kate Smith (lorikate) Steve Rubel (steverubel) Karen Do (karendo)
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