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Simon Cowell talks to Nick Grimshaw. Media Convergence. Media Convergence. The significance of proliferation in hardware and content for institutions and audiences by Rachel Firth on Prezi. Music industry ownership. Sony Music Entertainment - Convergence and Synergy by Levi Burge on Prezi. Synergy & Covergence. Sony music research. Synergy & Convergence in Sony Music Entertainment. The tangled issue of cover song copyright on YouTube. We all break laws. Every day, millions of people jaywalk, download music, and drive above the speed limit. Some laws are obscure, others are inconvenient, and others are just fun to break. There are millions of cover songs on YouTube, with around 12,000 new covers uploaded every 24 hours. Nearly 40,000 people covered " Rolling in the Deep", 11,000 took on " Pumped Up Kicks", 6,000 were inspired by " Somebody That I Used to Know.

" Until recently, all but a sliver were illegal, considered infringement under current copyright law. Nearly all were non-commercial, created out of love by fans of the source material, with no negative impact on the market value of the original. This is creativity criminalised, quite possibly the most popular creative act that's against the law. I don't think it's an act of civil disobedience; nobody's making a statement. This week, I set out to answer a seemingly simple question: when are YouTube cover songs legal, and how can we do this better? Source: Wired.com. Media Convergence. Media Today - What is Media Convergence? G322 Resources.