Curious about the audience size of some of the most popular social media platforms in Belgium? You can use Google's Doubleclick Ad Planner for that. To illustrate: Facebook is obviously the biggest social media platform:
Back in November, I shared a brief introduction to JugnooMe , the first salvo from the Toronto-based start-up I joined that month. Since then, we’ve been working like crazy loons to bring our product(s) from creation, to private beta, to fixes, changes and more. Yesterday, all that hard work came to fruition as we launched the first release into open beta, with the JugnooMe social dashboard. So what is it and how can it help you? Taking Your Business Social
You just can’t move for social curation services right now. The biggest noise might be coming from Pinterest , which is growing like a weed — but whether it’s the new-look Delicious , Switzerland’s Paperli , shopping curation site Svpply , image service Mlkshk or another site, the fact is that almost everybody seems to want to help you save and sort and share the things you find on the web right now. With this swirl of activity, then, it’s no surprise to hear that Parisian service Pearltrees — slogan “collect, organize, discover” — has just raised another $6 million of funding, led by local conglomerate Groupe Accueil. The company, which has been running in public since 2009, welcomed the injection of funds as a way to help expand and scale up its system for bookmarking and organizing, which is based around a clustered visual interface.
This post originally appeared on Forbes.com , where Mashable regularly contributes articles about social media, business and technology. Citing a recovering economy and increasing marketer interest in the space, research company eMarketer recently raised its 2010 spending forecast for advertising on social networks by nearly 30% to $1.68 billion domestically. Within the social media world, however, a number of trends are dictating how, why and where money gets spent — trends that will push the industry past the $2 billion mark in 2011, according to eMarketer’s projections.
There has been much speculation recently about the role Facebook Credits could play in becoming a global virtual currency, and even the possibility of Facebook becoming a bank. In many ways, it already is becoming a bank – just not in the traditional sense. Facebook is harnessing the power of the social graph, and has certainly adopted an expanded definition of what ‘currency’ means.
Today many advertisers are on social media just for the sake of it. During the Digital Paris exhibition, Mediaprism communicated the results of its Facebook study for which they surveyed 36 million people aged of at least 18 years olds during the 2011-2012 period: Users “like” at least one brand Users “like” from 2 to 5 brands on average On fan out of two is ready to share brand information
UPDATE: If you would like to see the newest version of my Social Media Marketing Rate Sheet , please Click Here . Two years ago I wrote a post entitled So How Much Will a Social Media Strategy Cost , which was designed to give businesses and organizations an idea of how much they should expect to pay consultants and agencies for basic social media marketing services. As you might expect, that post was insanely popular, so I followed it up with How Much Does Social Media Cost Companies in 2011 last year, and now this year those prices are being updated again with this post. For all three, these prices are taken from published rates found online, as well as what other agencies and consultants have told me they charge for these services.