A Step-by-Step Guide to Advertising on Facebook. Facebook Ads allow you to promote your business, attract more fans for your business Page, and drive more leads for your sales team. Are you experimenting with Facebook ads to help supplement your organic Facebook marketing efforts? Facebook Ads allow you to advertise a website or content you manage on Facebook (like a Group, Page, or Event). The ad creation and management tools are very similar to the Google AdWords interface. If you're not already testing out Facebook ads in your marketing campaigns, this step-by-step guide will tell you everything you need to know to get started. 1. To get started, visit and click “Create an Ad. " First, choose your destination URL. Next, choose your ad type. For Facebook Ads: Choose your destination tab. For Sponsored Stories: Choose your story type. 2.
The second step is to choose your targeting options. 3. For the last step, select a payment type and budget for your ad campaign. Born to Learn ~ You are Born to Learn. The Ten Most Revealing Psych Experiments. Psychology is the study of the human mind and mental processes in relation to human behaviors - human nature. Due to its subject matter, psychology is not considered a 'hard' science, even though psychologists do experiment and publish their findings in respected journals. Some of the experiments psychologists have conducted over the years reveal things about the way we humans think and behave that we might not want to embrace, but which can at least help keep us humble.
That's something. 1. 'Lord of the Flies': Social Identity Theory The Robbers Cave Experiment is a classic social psychology experiment conducted with two groups of 11-year old boys at a state park in Oklahoma, and demonstrates just how easily an exclusive group identity is adopted and how quickly the group can degenerate into prejudice and antagonism toward outsiders. Researcher Muzafer Sherif actually conducted a series of 3 experiments. 2. 3. 4. 5. 6. 7. 8. 9. 10. Turns out that it's all about framing. 10 Practical Uses For Psychological Research in Everyday Life |
People love to give each other advice. The web is full to bursting with all types of pseudo-psychological advice about life. The problem is, how much of this is based on real scientific evidence? Well, here on PsyBlog we’ve got the scientific evidence. So here’s my top 10 list of what you can learn practically from the psychological research discussed here recently. 1. How to detect liesLies are extremely difficult to detect. Research shows the average person barely does any better than chance. 2. 3. 4. 5. 6. 7. 8. 9. 10. 3 Tips for Teachers Using Social Media in the Classroom. Dan Klamm is the Marketing & Communications Coordinator at Syracuse University Career Services, where he leads social media engagement. Connect with him on Twitter @DanKlamm and @CareerSU. Social media opens up all new avenues of communication for college students, their classmates and their professors. A typical class may only take a few hours a week, but now with social media, the classroom can be a lively, 24/7 experience.
Professors are more accessible, often clarifying assignments via Twitter or sharing content on their blogs. Students benefit from these extra communication channels. They can process information and contribute to class discussions at their own pace. They can more easily ask questions of their peers and professors. This new layer of conversation also raises questions about appropriate boundaries, such as whether students and teachers can connect online as "friends. " But that shouldn't discourage the opportunities presented by social media in the classroom. 1. 2. 3.