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Why Millennials Don't Want To Buy Stuff. Compared to previous generations, Millennials seem to have some very different habits that have taken both established companies and small businesses by surprise. One of these is that Generation Y doesn't seem to enjoy purchasing things. The Atlantic's article "Why Don't Young Americans Buy Cars?

" mused recently about Millennials' tendency to not care about owning a vehicle. The subtitle: "Is this a generational shift, or just a lousy economy at work? " What if it's not an "age thing" at all? So is technology the culprit, then? And there's the culprit. Humanity is experiencing an evolution in consciousness. This new attitude toward ownership is occurring everywhere, and once we recognize this change, we can leverage it.

A New Form of Competitive Advantage Even in this strange new world, the economic laws of scarcity apply, and they are precisely what's shifting. The biggest insight we can glean from the death of ownership is about connection. 1. 2. 3.

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Innovation Articles You Must Read. Creative Department. Print templates. Design Can Save the World. Logistics. Technology Department. David Baur-Ray's Creative Portfolio. Advertising In Edmonton And Local Communities | Coffee News. Prettiest Words: All of Them. 23 Pages. Could Always Use More, Though. Prettiest Words, Alphabetized (1,027) Abattoir: a slaughterhouse; massacre Absinthe: wormwood liquor of a bright-green color Acciaccatura: grace note, an embellishing note usually written in smaller size Acedia: ennui; state of torpor or listlessness; spiritual apathy Acervuline: aggregated, heaped up, bundled, collected or localized Acidulous: somewhat acidic or sour in taste or manner; somewhat sarcastic Acolyte: ranked clergy member; assistant in liturgical rites Acoustic: of or relating to sound, the sense of hearing, or the science of sound Acquiesce: to passively accept; to accept, comply, or submit passively Adroit: quick or skillful; adept in action or thought Adumbrate: to explain faintly or opaquely outline; describe Aeipathy: continued passion; unyielding disease Aeneous: brassy; a type of golden-green Aeolian: pertaining to, of, related to, caused by or like the wind or Aeolus Aeonian: continuing forever; eternal Aerial: of, in, or caused by the air; existing or living in the air.

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My favorite Ads. My Favorite Ad Agencies. Social MEdia Department.