The Gap Between Social Customers and Social Marketers. The Gap Between Social Customers and Social Marketers More than three-quarters (76%) of social media marketers say they know what their customers want, but only one-third (34%) have actually asked them.
Shocking, right? One of the basic tenets of marketing — know your customers — is being ignored by the vast majority of brands that are trying to achieve success with social media marketing. There’s a major disconnect between what consumers desire and what they actually receive from the brands they follow on social networks. 65 Terrific Social Media Infographics. 65 Terrific Social Media Infographics As you know, infographics are visual representations of information, data, or knowledge.
They present complex concepts quickly and clearly, and communicate ideas in an easily understandable fashion. Last year, I assembled a collection of 35 infographics that told the story of social media at that time. 35 Great Social Media Infographics. 35 Great Social Media Infographics [Note: I recently updated this compilation to include some more recent visualizations... you can see it here.]
Here’s a collection of terrific social media infographics that might come in handy. As you probably know, infographics are visual representations of information, data, or knowledge. Clay Shirky: How social media can make history.