2010 Census Interactive Population Map. SHOCKER: 3% To 7.5% Of Fans See Your Page’s Posts. If you have a business fan page, you want those fans to see your posts, right?
Well, the chart above shows that fan page owners are grossly overestimating how many people they’re reaching through posts. (Note: That chart based on pages that together represent more than 400 million fans; it was complied by PageLever, which is in beta and growing its data set. The PageLever charts rock (they’re much cooler than my lame MS Powerpoint table above), and if you want better Facebook Page insights, you should sign up for their beta. The “approximate % of fans seeing posts daily” and “total daily impressions per fan” columns are daily, so these numbers are affected by pages that are not posting daily.) It’s more of a shocker than you thought, isn’t it? I’ve been told that HubSpot recommends a 0.5 percent feedback rate as a goal.
If you aren’t thinking about how to get more likes and comments, you probably don’t understand how EdgeRank is reducing your visibility to your fans. Www.pewinternet.org/~/media//Files/Reports/2011/PIP - Social networking sites and our lives.pdf. Two-Thirds of Smartphone and Tablet Owners Use Them While Watching TV. Jack Marshall | June 10, 2011 | 0 Comments inShare0 Tablets are used mainly in the home, smartphones across a range of situations.
Agencies and advertisers are becoming increasingly intrigued by the relationship between users' consumption of TV content, and their use of mobile connected devices. According to new research by The Nielsen Company, that link is a strong one, and over 68 percent of tablet and smartphone owners report using them in front of their televisions. ShareThis Study: Facebook Accounts For 38 Percent Of Sharing Traffic On The Web. Sharing is big on the Web.
We all know that. But exactly how big? ShareThis has some answers in a study it put together with Starcom MediaVest Group and Rubinson Partners. Twitter: The who, why, and now. The Internet Is 20% Of Economic Growth. More People Cutting Landline Cord. The Demographics of Facebook, LinkedIn, MySpace and Twitter. Royal Pingdom » Internet 2010 in numbers. What happened with the Internet in 2010?
How many websites were added? How many emails were sent? How many Internet users were there? This post will answer all of those questions and many, many more. If it’s stats you want, you’ve come to the right place. We used a wide variety of sources from around the Web to put this post together. Prepare for a good kind of information overload. Email 107 trillion – The number of emails sent on the Internet in 2010.294 billion – Average number of email messages per day.1.88 billion – The number of email users worldwide.480 million – New email users since the year before.89.1% – The share of emails that were spam.262 billion – The number of spam emails per day (assuming 89% are spam).2.9 billion – The number of email accounts worldwide.25% – Share of email accounts that are corporate.
Websites 255 million – The number of websites as of December 2010.21.4 million – Added websites in 2010. Web servers Domain names. 85 social media infographics for ad agency new business. Infographics: A great way to connect with prospective clients for new business.
Infographics (information graphics) are visual representations of information, data, or knowledge. They are mostly image-based with little text. Infographics is a good way to illustrate social media to clients as author Erik Qualman did with Social Media ROI: Socialnomics. A good example of infographics used in a video to specifically reach prospective clients: She-conomy, A Guys Guide to Marketing to Women. Internet ad revenues surpass newspaper revenues for first time, report says. 75 of the Best Insights from Day One of Ad Age’s Digital Conference — Sakita Holley. 20+ Mind-blowing social media statistics: One year later. It's been more than twelve months since I rounded up some of the more impressive social media stats and pieces of data.
But what's happened since then? Clearly, social media is big, it's still getting bigger, and as a broad digital channel, is not going to disappear anytime soon. While the value of this type of statisitical information can be questioned, especially when considering the place of social media within a business structure, I think it serves to highlight simply how massive the channel is as a whole. I think it also indicates the rapid growth seen amongst certain platforms, which in the physical world would generally never happen. But that in itself is a separate area of discussion. Then: Twitter has 75m user accounts, but only around 15m are active users on a regular basis. Now: Twitter now officially claims to have 175m registered users, although it's unclear what percentage regularly user the service. Then: LinkedIn has over 50m members worldwide. Top 10 Mobile Internet Trends (Feb 2011) Think Mobile Live Streaming 2/10/2011 (recorded) Facebook Photo Trends [infographic] - Bits and pieces.
Assets/pdf/state_of_csm_2011.pdf. Why Most Facebook Marketing Doesn't Work. For almost four years, since the Facebook Platform was launched, I have been involved in delivering Facebook apps for top brands such as CBS, NBC, Lifetime, Universal Music, Visa and more.
Here's what we have learned doesn't work, and more importantly, what does work. First, deep campaigns don't work. Digital agencies love deep, expensive campaigns on Facebook, with tons of pages, interaction, and art. Facebook Statistics, Stats & Facts For 2011 Facebook Statistics, Stats and Facts for 2011 are starting to roll out, and here is the first infographic to wrap them all up thanks to Online Schools.
With over 500 million users, Facebook is now used by 1 in every 13 people on earth, with over 250 million of them (over 50%) who log in every day. The average user still has about 130 friends, but that should expand in 2011. 48% of 18-34 year olds check Facebook when they wake up, with 28% doing so before even getting out of bed. The 35+ demographic is growing rapidly, now with over 30% of the entire Facebook user base.
The core 18-24 year old segment is now growing the fastest at 74% year on year. Over 700 Billion minutes a month are spent on Facebook, 20 million applications are installed per day and over 250 million people interact with Facebook from outside the official website on a monthly basis, across 2 million websites. 2011 Facebook Demographics and Statistics – Including Federal Employees and Gays in the Military. Forgive me but I tried to go for the longest post title in history.
We’ve been granularly tracking Facebook’s growth since October 2007, which at the time it had a mere 20 million US users. Today it has over 146 million US based users. Media + Creativity » Blog Archive » Digital Zeitgeist: Media, Tech, & Marketing Trends. Below are some notable stories of late. Some of them are just pure inspiration, others wildly interesting data/insights within media, tech, and marketing. The media waters are moving fast friends.
To keep afloat in these waters it’s important to stay abreast of the recent trends in culture and media. Enjoy! 1. PEW: Web use by generation. Digital Divide: Segregation Is Alive and Well in Social Media - The Big Tent. Info-large.jpg (800×1942) Facebook vs. Twitter: An Infographic: Tech News and Analysis « 55 Interesting Social Media Infographics. Online Activities, Daily. Three major technology revolutions have occurred during the period the Pew Research Center has been studying digital technology – and yet more are on the horizon.
Broadband First, the rise of the internet changed the way that people got information and shared it with each other, affecting everything from users’ basic social relationships to the way that they work, learn, and take care of themselves. The speed of internet connectivity picked up considerably with the rise of broadband connections. Who’s Using Twitter And How They’re Using It. This post was written by Jenny Urbano, our Social Media Manager. Here at Demandforce, we love seeing and celebrating your ideas! And more than that, we love to hear from YOU. 101 Social Media Stats to Make Your Spirits Bright and Your Head Spin. Finding the right needle in the haystack that is the Internet is often times an exercise in futility and frustration. Sure, you can find “quick tips” for just about anything, a “how-to” guide for maximizing anything you’d like to maximize, and “case studies” that illustrate someone else’s success story which you believe – for a fleeting moment – you can just as easily apply to your own situation.
Most often the tips are oversimplified, the how-to guides leave much to be desired, and the case studies seem to more like exceptions than they are rules. What you really need, at the beginning, middle, and end of the day, is the truth. Or something that is almost close enough to the truth: like social media statistics. I Wanna Know Where the Stats At. Affluent Gen-Y Hooked on Social Media, Brands. Digital media is trouncing traditional channels among up-and-coming Millennials: 81% of affluent Gen-Y adults use Facebook every day—roughly double the number who read newspaper content (45%) or watch TV (44%) daily, according to a new study by L2.
Moreover, 45% of such consumers read at least one blog every day. Gen-Y affluents are 27 years old on average, and they are on a path to earn over $100,000 annually in the short term, and double that income within the next five years, according to the study. Facebook is fundamental among Gen-Y affluents: Over one-half say their attitudes about brands are shaped by Facebook. 54% have "liked" a brand on Facebook in the previous month. 38% have posted a comment in the previous month. 30% have "shared" brands with their networks in the previous month. Global Publics Embrace Social Networking. Although still a relatively young technology, social networking is already a global phenomenon. In regions around the world — and in countries with varying levels of economic development — people who use the internet are using it for social networking. And this is particularly true of young people. The Latest Global Social Media Trends May Surprise You.
Two and a half years ago, Forrester introduced Social Technographics®, a way to analyze people’s social technology behavior. Royal Pingdom ? Study: Ages of social network users. Posted in Tech blog on February 16th, 2010 by Pingdom. Boomers too Old for Social Media? Not a Chance! 75% Of U.S. Households Use Social Networking. Global Social Media Checkup. Convince and Convert Blog: Social Media Strategy and Social Media Consulting ? 7 Surprising Statistics About Twitter in America. One-Third of Twitter Users Talk Brands. The Ultimate List: 100+ Facebook Statistics [Infographics] When Are Facebook Users Most Active? [STUDY] Average Social Gamer Is a 43-Year-Old Woman: Tech News « Rightly or wrongly, many people have a picture in their minds of the average online gamer, and it probably involves someone not yet old enough to vote, huddled in their parents’ basement killing dwarves with mystic powers in games like World of Warcraft.
A growing category of what are called “social games,” however, appeals to a much different demographic, according to a recent study. The study — sponsored by PopCap, creator of popular social games such as Bejeweled and Insaniquarium — looked at game players in both the United States and the United Kingdom, and found that the average player of these online social games is a 43-year-old woman. More than 24 percent of those who responded to the survey (full results in PDF form here) said they regularly play social games, a category that includes Facebook games such as Farmville, Mafia Wars and Happy Aquarium.
Nielsen: Consumers Trust Online Opinions. Women Warm Up to Brands on Social Sites. Investment in social media still modest: report. Top Social Networks With the Widest Advertising Reach [Chart] Awareness Community - Roundup of the Top Internet and Social Media Statistics. Social Media Sharing Trends 2010. Fascinating Social Media Facts of Year 2010. Social Media 3Q Update: Who Uses Facebook, Twitter, LinkedIn, & MySpace? 101 Marketing Charts and Graphs. 101 Social Media Stats to Make Your Spirits Bright and Your Head Spin. Where People Start Their Online Day.