About Andrew McAfee : Andrew McAfee’s Blog. Andrew McAfee studies the ways that information technology (IT) affects businesses and business as a whole.
His research investigates how IT changes the way companies perform, organize themselves, and compete. At a higher level, his work also investigates how computerization affects competition, society, the economy, and the workforce. He and Erik Brynjolfsson are co-authors of the ebook Race Against the Machine: How the Digital Revolution is Accelerating Innovation, Driving Productivity, and Irreversibly Transforming Employment and the Economy. The book brings together a range of data, examples, and research to show that the average US worker is being left behind by advances in technology.
He coined the phrase “Enterprise 2.0” in a spring 2006 Sloan Management Review article to describe the use of Web 2.0 tools and approaches by businesses. Qu’est-ce que l’Entreprise 2.0 ? Si le web 2.0 a été le buzzword de l’année 2006, on commence de plus en plus à entendre parler d’Entreprise 2.0.
Pour faire court, il s’agit d’utiliser dans le monde de l’entreprise les outils qui ont fait le succès du web 2.0. N’allez surtout pas vous imaginer que cela se résume à lancer un blog et un wiki interne, cette notion recoupe en fait des pratiques bien plus riches que des simples blogs et surtout engendre des mutations qui vont au-delà de la mise en ligne de nouveaux outils. Mettre en place un wiki en entreprise.