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Social Good. Web design ressources. Conversion Marketing. Cloud. Mashable. Mashable. The FCC has published its full net neutrality proposal, a document that could very well change the Internet as we know it.

mashable

On Thursday, the FCC approved the proposal with a 3-2 vote, opening a period of 120 days of public comments in which anyone, from stakeholders like broadband providers and net neutrality advocates to the average netizen, can weigh in and propose changes to the document. After this period, the FCC will write a final set of rules and vote on them. The entire proposal is embedded below and the proposed new rules start on page 66. Full disclosure: it's a long, dense document that's fairly impenetrable. Our in-depth coverage of the hearing is available here.

FCC Net Neutrality Notice of Proposed Rulemaking Have something to add to this story?

Crowdfunding

What do selfies really say about us? What is the most obnoxious thing on the planet these days? If you said selfies, then you got that right. We could blame the whole selfie mess on smartphone cameras, but the phenomenon came along much later than cameras we could shoot pictures of ourselves with. There has to be another reason for this explosive burst of egotistical activity. Which begs the question: Are we now more self absorbed and narcissistic than we were in the past?

Or, is it really as simple as we do it because we can—understanding that just because you can do something doesn’t mean you should do it? Could it be that most people simply do not like the photos that others take of us? In Secrets of the Selfie: A Visual Exploration, from the Shutterstock Blog, Deanna Paquette takes a close-up look at the selfie universe and puts together a surprising number of variations on the theme. ➤ IIn Secrets of the Selfie: A Visual Exploration [Shutterstock] Image Credit: Shutterstock.

Gamification

Inventor of World Wide Web Calls For Online Magna Carta. The inventor of the World Wide Web, Sir Tim Berners-Lee, believes an online ‘Magna Carta’ is needed to protect the independence of the Web and the rights of its users, The Guardian reports.

Inventor of World Wide Web Calls For Online Magna Carta

On the 25th anniversary of his first draft of the first proposal for what would become the World Wide Web, Berners-Lee warns that the neutrality of the medium is under threat from governments and corporations. He tells The Guardian: “Unless we have an open, neutral Internet we can rely on without worrying about what’s happening at the back door, we can’t have open government, good democracy, good healthcare, connected communities and diversity of culture. It’s not naive to think we can have that, but it is naive to think we can just sit back and get it.” Berners-Lee has been a critic of the spying tactics that American and British governments have been accused of, in the wake of revelations by whistleblower Edward Snowden.

Image via Danny Lawson/AFP/Getty Images. U.S. Adults Spend 11 Hours Per Day With Digital Media [CHART] Here's a stat we've heard over and over: 58% of American adults own smartphones.

U.S. Adults Spend 11 Hours Per Day With Digital Media [CHART]

Pair that with the fact that digital culture permeates almost every aspect of our lives, and we can already assume the average person spends a lot of time with gadgets. According to a new cross-platform report from Nielsen, our suspicions are confirmed: The average American adult spends 11 hours per day with electronic media. That includes the age-old activities of watching TV and listening to the radio — which, surprisingly, are the top two digital activities in the average American adult's day. Following live TV and radio, Americans spend their digital time with smartphones, Internet (on a PC) and timeshifted TV (e.g., DVR).

The following chart, created by Statista, breaks down each activity by hours and minutes. Have something to add to this story? 'Lego Movie' Producer Bringing 'Minecraft' Game to Theaters. Following in the footsteps of the hit film The Lego Movie, Warner Bros. has acquired the rights to the popular video game Minecraft.

'Lego Movie' Producer Bringing 'Minecraft' Game to Theaters

The game's creator Markus ‘Notch’ Persson broke the news via Twitter on Thursday. Lego Movie producer Roy Lee (with his company Vertigo Entertainment) has signed on to oversee the project, Deadline reports. No surprise there, considering the similarities of the two games. Minecraft, which has sold more than 35 million copies since its beta release in 2009, is essentially a digital Lego set, allowing users to create avatars and build structures using various materials. Warner Bros. is already in the planning stages, incorporating a live action tie-in, according to Deadline. The Lego Movie proved to be a smash success, raking in $280.5 million since its release in early February. BONUS: 25 'Minecraft' Creations That Will Blow Your Flippin' Mind Have something to add to this story?

6 Ways to Make People Love Your Brand. "People don't buy things for logical reasons," Zig Ziglar once famously said.

6 Ways to Make People Love Your Brand

"They buy for emotional reasons. " Which means: In order to gain customers—and keep them for life—you've got to do more than introduce them to your brand, business, or product. You've got to make them fall in love with it. Want to see how it's done? Check out this infographic. Photo of heart courtesy of Shutterstock.

Google Doodles

Nielsen: Internet Advertising Grew 32% In 2013, But It’s Still Only 4.5% Of Spend Vs. TV At 57.6% Nielsen put out its latest figures on the state of the advertising market across old and new media platforms this morning.

Nielsen: Internet Advertising Grew 32% In 2013, But It’s Still Only 4.5% Of Spend Vs. TV At 57.6%

One big takeaway is that Internet advertising continues to be the fastest-growing medium, but it remains a small player. Global display advertising across the web, mobile internet and apps collectively grew by 32.4% in 2013 — by far the biggest leap of any media — but that still worked out to a 4.5% share of the overall spend in ads. In contrast, television grew only 4.3% but remains the behemoth when it comes to ad spend, taking nearly 58% of the market. Nielsen does not include monetary figures in its forecasts — only what percentages each platform is getting in terms of ad spend, and how those are declining or growing. For an idea of what kind of size we are looking at here, Zenith Optimedia estimates that in 2013 ad spend passed $500 billion for the first time.

Recruitment

Spotify and Rdio Go Freemium to Stay Ahead of the Competition. Rdio launched a free, ad-supported version of its music streaming service for listeners in the United States yesterday.

Spotify and Rdio Go Freemium to Stay Ahead of the Competition

It’s only available on the Web and affects just one of its 51 markets worldwide, but Rdio was making a clear statement. It wants more listeners. Spotify offers a similar service, after recently pulling the 10 hours per month listening cap that affected non-paying users in certain parts of Europe. The company also introduced a free, shuffle-based version for smartphone and tablets; another huge move that made it easier for new users to try its services. Beats Music Spotify and Rdio have never faced tougher competition. Beats Music, a music streaming service by headphone and speaker manufacturer Beats, is launching in the United States next week. Although the company isn’t offering a free tier for Beats Music at launch, the backing of such a prominent brand will certainly make Spotify and Rdio feel more than a little apprehensive. The big guns The stakes are high. Valve’s SteamVR beta lets you use the Oculus Rift to navigate Big Picture mode. 14 January '14, 12:08pm Follow Valve has released an experimental mode for its Steam gaming client that integrates the Oculus Rift virtual reality headset.

Valve’s SteamVR beta lets you use the Oculus Rift to navigate Big Picture mode

It allows players to view Big Picture mode, Valve’s living room-friendly Steam interface, as if it was floating in front of them. “It looks exactly like Big Picture mode displayed on a curved screen a few feet away,” one forum member reports. “No other 3D effects or VRness. If you’re interested in trying out SteamVR, you’ll need the beta version of the Steam client and an Oculus Rift development kit. After pressing the Big Picture button in the upper right-hand corner of the screen, the new ‘Big Picture + VR’ mode will be activated. Valve is expected to show off a standard interface for virtual reality hardware at is Steam Dev Days event in Seattle later this week. ➤ Steam Community (Via VG24/7) Image Credit: ROBYN BECK/AFP/Getty Images. Newspaper to Put All Reporters Through Social Media Boot Camp. One of the country's oldest remaining big city newspapers, the San Francisco Chronicle, is set to announce a radical plan to arrest circulation decline and remain relevant in the digital age, Mashable has learned.

Newspaper to Put All Reporters Through Social Media Boot Camp

Audrey Cooper, the first female managing editor in the paper's 148-year history, will require all staff to enter what is being described as a startup-style incubator. In a plush off-site office procured from the paper's Food and Wine section, journalists will undergo two months of rigorous training — in effect, a digital and social media boot camp. "The approach is novel for newspapers," says Cooper. "It physically removes reporters from the traditional newsroom and gives them new digital metrics, such as engagement time, to judge whether their stories have reached our core audience. We also plan to use real-time monitoring of the clicks we get from social media and other referral sites, including LinkedIn, Pinterest and Reddit. " Image: Flickr, Juliandunn.

Design & marketing

Startup marketing. 12 New "It" Social and Content Careers for 2014. 2013 has been quite a year for the startup community and social and technology-related businesses in particular.

12 New "It" Social and Content Careers for 2014

In just a few months, Twitter went public, Google Glass showed up on our train route to work, and YouTube hosted ‘live’ music video awards. Clearly, social media (and all the content creation that comes with it) is a hot place to be. If anyone was asking a few years ago what “social media” was, now they’re building whole departments around it. What’s next? To find out, I asked a panel of successful entrepreneurs from the Young Entrepreneur Council (YEC), the following question: What do you think will be the new “it” social- or content-related job in 2014 for startups and why? Here’s what they had to say: 1. The year for Google+ in social is 2014. 2. Consumers are an emotional bunch, and we’re drawn to great brands with fantastic stories. 3.

Content creation is becoming a vital part of the success of a growing company. 4. 5. 6. 7. 8. Having good content alone is not enough. 9. This Resume Alternative Could Land You Your Dream Job. Here's one new year's resolution that you'll be happy to have made: getting your dream job. The unemployment rate in the U.S. has been steadily declining since a high of 10% in 2009, but it still hasn't reached the lows seen in the early years of the millennium.

At 7% as of November, things are certainly getting better, but they are slow coming. With a high unemployment rate, you're doing well just to have a job. But how can you land a good, or better yet, your ideal one? According to Joanna Weidenmiller, cofounder of 1-Page, a job proposal platform, the answer is simple: go on the offense. Instead of sending in a resume in response to a job description, Weidenmiller's platform allows you access to research relevant to companies looking to hire. "A resume begs a company to find a problem," says Weidenmiller. The idea, based on a New York Times best seller written by Weidenmiller's cofounder Pat Riley, is to put the ball back in the job seeker's court. You are pitching yourself.

Content Marketing

UX. Ecommerce. Musetrek. Online Communities 2. Online Communities 2. There?s A Hall Of Fame For That: Introducing The App Hall Of Fame. Impeccably timed with the news that apps have become as popular as news and sports broadcasts (thanks Flurry) as well as the news that Apple has trademarked the phrase “There’s an app for that,” the folks at 148Apps have taken a cue from the Baseball Hall of Fame and today launched the App Hall of Fame, which honors 12 of the very best applications each month, “no matter if they have sold 6 million or 600 copies.”

In the October 2010 inaugural class? From left to right Angry Birds from Rovio, Flight Control from Firemint , Doodle Jump from Lima Sky , Shazam from Shazam Entertainment , Evernote from Evernote , Plants vs. Zombies from PopCap Games , Pandora Radio from Pandora Media , Simplenote from Simperium, Twitter from Twitter, Inc, Instapaper from Marco Arment , Homerun Battle 3D from Com2uS , and Fieldrunners from Subatomic Studios. I pretty much agree with all these choices except for the ones I haven’t tried, like Homerun Battle 3D. From Jeff Scott, founder of 148 Apps,