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Google. Thriving in the Relationship Economy by Jerry Michalski on Prezi. The Relationship Economy. Jerry Michalski. Jerry Michalski (ma-call-ski) is the founder of REX, the Relationship Economy eXpedition. He is a pattern finder, lateral thinker, Gladwellian connector, facilitator and explorer of the interactions between technology, society and business. From 1987 to 1998, Jerry was a technology analyst, focusing not on quarterly earnings but rather on which technologies would be useful and which would be distractions, what trends and forces create new potential, and where all these forces might take us over a 20-year timeframe.

For the last five years of that period, Jerry was the Managing Editor of Esther Dyson's monthly tech newsletter Release 1.0, as well as co-host of her annual conference, PC Forum. He was fortunate to be on duty when the Internet showed up. Early in 2010 Jerry launched REX, a private, collaborative inquiry into the next economy. Clients and advisory roles More background Jerry earned an MBA from the Wharton School and a BA in Economics (mostly econometrics) from UC Irvine.

S February 2011 Trend Briefing covering CITYSUMERS. English not your preferred language? Read this Trend Briefing in: Français 中文 Nederlands Türkçe Español Português Deutsch 한국어 First published in February 2011 | As rapid urbanization is one of the biggest macro trends of our time, you can't go wrong innovating for existing and newly minted 'CITYSUMERS' around the world.

The future consumer arena is urban. We flagged URBANOMICS as one of our 11 Crucial Consumer Trends for 2011, but given urbanization is one of the absolute 'mega macro' trends for the coming decade, here's a dedicated Trend Briefing focusing on just one of the implications of rampant urbanization: the rise of the CITYSUMER.

CITYSUMERS | The hundreds of millions (and growing!) * To be absolutely clear, in this briefing we focus on urban consumers who have some level of disposable income. Here are just three drivers behind the CITYSUMERS trend: But first, a bit more detail on the growing urban consumption arena: The big difference between tomorrow's urban world and today's?