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Il SocialMediAbility delle Aziende Italiane Il SocialMediAbility delle Aziende Italiane 24,034 views Risultati della ricerca condotta dal Master in Social Media Marketing & Web Communication IULM sull'uso dei social media da parte delle aziende italiane. ... Risultati della ricerca condotta dal Master in Social Media Marketing & Web Communication IULM sull'uso dei social media da parte delle aziende italiane.
Many Eyes
We all know how social media has impacted our personal lives. How has this impacted the way that people work? Has it made employees more or less productive? How Social Media Has Changed the Workplace [Study] How Social Media Has Changed the Workplace [Study]
Online Branded Communities Grow Up According to the second annual “State of Online Branded Communities” study by full-service social engagement firm ComBlu, which examined practices in the online communities of major brands, marketers have adopted a wide variety of best practices and begun to integrate their online community efforts across a variety of social media. In 2009, just under a third of communities studied were integrated with Facebook, Twitter, YouTube or other social sites that the marketer had a presence on. By 2010, the proportion had more than doubled, to 68%. Comparing a variety of features studied in 2009 to levels of adoption in 2010, the study found online branded communities had increased adoption of best practices across the board. Online Branded Communities Grow Up
Shopping Reinvented: Next Generation Apparel Retailing
Infographie

Les études sur les nouveaux comportements liées aux médias sociaux sont à la mode, en voici une dédiée à Twitter. L’IFOP a réalisé ce travail pour BNP-PARIBAS, fin 2009, sur un échantillon représentatif de 1052 personnes. Plan de l’étude : Notoriété des plateformes de microbloggingÉvolution de la notoriété de twitterSource de publication des tweetsUtilisation du microblogging par les utilisateursutilité perçue par les non-inscrits Allons directement à l’essentiel avec les principaux résultats de l’étude : - 60% des internautes ont déjà entendu parler de Twitter (4% en 2008) alors que 96% n’ont jamais entendu parler de Friendfeed. Etude – Les Internautes et Twitter | LE MARKETING SUR LE WEB Etude – Les Internautes et Twitter | LE MARKETING SUR LE WEB