How to Add Google Analytics to Your WordPress Website. Google Analytics not only lets you measures your sales and conversions, but also gives you insights into how visitors use your site, how they arrived on your site, and how you can keep them coming back.
In today’s Weekend WordPress Project we’ll explore why Google Analytics has become the industry for analysing website traffic, and how you can use it with your website. Get Your Keywords at the TOP of Google Search in 5 Minutes! +1 Button - Google+ Platform. Documentation You can add and customize the +1 button to meet the needs of your website, such as modifying the button size and load technique.
Best SEO Video - Video Marketing -Top YouTube SEO - How to Get Google First Page Rankings. Big List of Local SEO's To Follow On Google+ Some Thoughts - I think it is safe to say that Google+ has become the 10,000+ pound Elephant in the room.
With Google’s SPYW launching (Search, Plus Your World) we are just seeing the tip of the iceberg of how Google will be forcing encouraging the use of Google+. How do you react to change? With that in mind, I thought I would share my favorite story about change. Fiddler On The Roof tells the story of a small Jewish Village in Russia that is trying to hold strong to their traditions though the world around them is forcing change.
The lead character Tevye is put in multiple situations where he has a choice whether to stick to his past traditions, or learn that there is only one lasting tradition… Change. In the opening scene Tevye shouts, “Traditions, traditions. In our industry change comes faster than the speed of email. Sometimes I wonder, when it gets too quiet up there, if you are thinking, “What kind of mischief can I play on My friend Tevye? The Big List of Local SEO’s United States Canada Worldwide. Installation Guide for Video SEO - Yoast Knowledge Base. Using the Video SEO plugin is very, very easy.
Please make sure you've activated WordPress SEO by Yoast or WordPress SEO Premium by Yoast already, as it is required for the Video SEO plugin to work. As soon as you've paid for the plugin you'll receive an email with a download link and a license key, looking something like this: You simply download the zip file and then go to Plugins → Add New.
Here you click on the Upload link: Once you've clicked that link you'll click the "Choose File" button, locate the zip file on your computer and then press "Install Now". It should upload well, after which you should click "Activate Plugin": Optimizing Videos for Local SEO. Local SEO Checklist. Local SEO Tools - Google Sheets. Link Building 101: Local Link Building. Link building is a project, often long and lengthy in nature.
Good link building campaigns employ diverse strategies to build backlinks over the course of months, with diverse goals and objectives. It doesn't take thousands of backlinks to rank. The goal in link building should be sustainable activity that will continue to result in good links that make sense, without creating abnormal patterns or high link velocity. This mindset is often hard to sell, and can be difficult for those used to link building of the past. Yet building confidence and trust is absolutely vital to a successful link building project. There are five different strategies worth examining at the start of any campaign, which will help build confidence in a fresh link building project. Big List of Local SEO's To Follow On Google+ Some Thoughts - Local SEO Software & Services. Audit, Track & Grow Local Search Rank Checker The quick & easy way to monitor your local search performance.
Track your most valuable keywords and locations in Google, Yahoo & Bing. Set-up automated reports to run each week or run them on the spot. Track changes with interactive charts and white-label your reports to share with customers and prospects. 5 Ridiculously Sneaky Citations Most Small Business Never Think to Get! So I was reading Professor Maps blog post today on whether citations help Google rankings?
It’s a great post and there is lots of good dialogue going on in the comment section (as per usual) so be sure to check it out. The post inspired me to share my thoughts on this subject. So the question is: Do citations help Google rankings? Answer: Hell, yes! Citations work. 12 Steps to Create the Perfectly Optimised Webpage. We all want to get to the top of Google – its pretty obvious that the higher you are the more traffic you’ll receive and more leads and sales you’ll generate.
But how exactly do you achieve this? The infographic below from Backlinko gives you 12 ways to optimise your webpages and fire yourself up the Google search engine rankings. Related The 10 Most Viewed and Shared Posts from Our Blog in 2014 2014 has been a fantastic year for Red Website Design, we’ve grown from a one man band at the start of the year to having 5 full time members of staff (and more on the way). 12 Steps to Create the Perfectly Optimised Webpage. 10 Steps to Select Local Keywords & Optimize a Local Website – Part 1. I’ve asked friend and SEO expert Jeff Howard to do a series of blog posts for Expand2Web on optimizing your website for local search results.
Jeff has created some great content for small business owners and consultants that I’d like to share with everyone here. Here is the first post of the series: The goal of the next several posts is to demonstrate an organized approach for optimization of a local website. While other facets of local SEO are important such as content development, link building, and optimizing map listing, this series will strictly focus on the complete process of improving a website’s ability to capture locally targeted traffic through organic searches.
Before thinking about the state of your website, or what keywords will represent your business, here are a two items to consider: SEO: The Free Beginner’s Guide From Moz. New to SEO?
Need to polish up your knowledge? The Beginner's Guide to SEO has been read over 3 million times and provides comprehensive information you need to get on the road to professional quality Search Engine Optimization, or SEO. What is Search Engine Optimization (SEO)? SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. SEO isn't just about building search engine-friendly websites.
The Ultimate Guide To Local Schema. What is schema? Simply put, schema is a way in which you can add “identifiers” to your content to let Google know about it so that they can add it to the structured data that they index from your page. While Google generally crawls your page and it’s content, they may have a tough time getting data about – where you’re located, how many reviews you have, who you are – schema helps us tell the search engine where this information is. Ways to Combat / Prevent Negative SEO.
On my All Things SEO Blog I typically like to share basic to intermediate level strategies for businesses that are interested in improving their online visibility through SEO and other Internet marketing strategies. This post, though, touches on a deep, dark, evil, subject related to SEO that up until a couple of months ago I had never had to worry about, and that’s Negative SEO. Unfortunately, one of my local organic SEO clients has been under attack from what appears to be a jealous competitor who apparently got tired of seeing my client in the No. 1 organic position for nearly every targeted keyword we optimized for in his local industry marketplace for going on almost 2 years now.
As one of Atlanta’s leading SEO consultants who has worked with numerous businesses around the country, I for one, am disgusted by the practice of Negative SEO and hope that Karma serves those who practice it. How to Recover From Negative SEO. DIYthemes — Run a Killer Website with the Thesis WordPress Theme. Best SEO Wordpress Plugin. Plans and Pricing « SEOPressor – Best SEO Wordpress Plugin. Multi Site License Unlimited Domains Unlimited Keyword Evaluations Free Lifetime Updates Lifetime Priority Support 3 Keywords Optimization per Post Installation Support Priority Email Consultation Plugin Conflict Resolution.
Website Rankings Dropped Fast - 10 Possible Causes. Google Pigeon: What you need to know. September 18,2014: Google Pigeon is the unofficial nickname for the recent local search algorithm update that Google implemented in late Summer, 2014. What is it? Unlike Penguin and Panda, “Pigeon” is not an official term used by Google, but instead was coined by SearchEngineland.com. In the weeks following, SEOs and some webmasters noticed distinct drops in traffic. As Google has explained in various help forum threads and other online areas, Pigeon is an adjustment that changes the balance of signals used to determine the relevance of local content. While details about the exact signal balance change are unknown outside of Google, its effect is to reward some content creators of local content while keeping results from others at par or lower visibility levels. The advent of Pigeon means that local businesses and the SEOs that work with them will have to make a few adjustments of their own. 1. 2. 3.
Infographics from KISSmetrics - Marketing Resources for SaaS & eCommerce. Visualizing Algorithms. The power of the unaided mind is highly overrated… The real powers come from devising external aids that enhance cognitive abilities.
—Donald Norman Algorithms are a fascinating use case for visualization. 8 Ways to Use Email Alerts to Boost SEO. Link building is nowhere near dead, and some of the best link opportunities can be discovered by setting up email alerts for various things that are published on the web. In today's Whiteboard Friday, Rand runs through eight specific types of alerts that you can implement today for improved SEO. Howdy Moz fans, and welcome to another edition of Whiteboard Friday. Today we're going to chat about email alerts and using them to help with some of your SEO efforts, specifically content identification, competitive intelligence, some keyword research, and, of course, a lot of link building because email alerts are just fantastic for this.
Now here's what we've got going on. The advanced guide to GOOGLE penalty removal. Local SEO Best Practices [VIDEO WEBINAR] - Portent, Inc. ROBOTS.TXT DISALLOW: 20 Years of Mistakes To Avoid. The robots.txt was first officially rolled out 20 years ago today! Even though 20 years have passed, some folks continue to use robots.txt disallow like it is 1994. Before jumping right into common robots.txt mistakes, it's important to understand why standards and protocols for robots exclusion were developed in the first place.
In the early 1990s, websites were far more limited in terms of available bandwidth than they are today. Did Google Just Read the Text on My Image and Can This Affect My Rankings? Did Google Just Read the Text on My Image and Can This Affect My Rankings? Google Announces the End of Author Photos in Search: What You Should Know. Google gives, and Google takes away. Google Announces the End of Author Photos in Search: What You Should Know. The advanced guide to GOOGLE penalty removal.