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Tomorrow, Reinvented Today - by Resource Furniture. Creative McDonald’s Advertising. Clever and creative McDonald’s advertising campaigns from all over the world.

Creative McDonald’s Advertising

McDonald’s Newspaper Sandwich Clever newspaper ad for new McDonald’s sandwich in Sweden. [link] McDonald’s Napkins Giant paper napkins were used to promote McDonald’s largest hamburger ever, the Big’n'Juicy, in Stockholm, Sweden. Moonwalking Shetland pony stars in new Three advert. A Shetland pony doing the moonwalk is the new star of an advert which has taken the internet by storm.

Moonwalking Shetland pony stars in new Three advert

Filmed in the northern Scottish outpost of the Shetlands, talented pony Socks displays moves the late Michael Jackson would be proud of. Set to Fleetwood Mac’s hit single Everywhere, the only pause in the pony’s performance comes when a farmer nearly uncovers his secret talent. The artistic animal is the star of mobile phone firm Three’s new advertising campaign launched on Friday. The Pony dancing from the Three advert. Samsonite: Heaven and Hell. 10 Ads Guaranteed To Make You Cry. Warning: These commercials will make you cry.

10 Ads Guaranteed To Make You Cry

And if for some bizarre reason they don’t cause actual tears to fall out of your eyes, they will, at the very least, make you feel things. We don’t present them to you all at once in order to embarrass you in front of your coworkers. Rather, we feel these particular advertisements are all excellent examples of the power of storytelling. Proof that having a strong point of view is what it takes to truly connect with your audience. Evidence that it is possible to evoke feelings in a short amount of time if the creative is both thoughtful and smart. Target – Acceptance Anyone who applied to college remembers the moment she got her acceptance letter: Pure joy. Duracell –Trust Your Power The best commercials are the ones that don’t feel like commercials. Pantene – The Violinist An extraordinary example of a brand that realizes the power of creating a less obvious connection, but one that will linger with the audience. The Stories Behind 10 Famous Product Placements. 1.

The Stories Behind 10 Famous Product Placements

Junior Mints, Seinfeld "Who's gonna turn down a Junior Mint? It's chocolate, it's peppermint, it's delicious! " Were truer words ever spoken? But it might not have been that way—other candy companies were originally asked for permission to place their product in that episode. A flying carpet and a giant gingerbread house: London's department stores show off their sparkling Christmas window displays. By Harriet Cooke Published: 15:40 GMT, 2 December 2012 | Updated: 16:15 GMT, 3 December 2012 When it comes to festive glitz and glamour, the sky's the limit for the window displays of London's department stores, which this year feature flying carpets and fairy tale castles.

A flying carpet and a giant gingerbread house: London's department stores show off their sparkling Christmas window displays

50 Insane Facts About Australia [Infographic] Old Spice UK TV Adverts, 1970s. Old Spice 2010. Old Spice is a prominent American brand of male grooming products.

Old Spice 2010

It is manufactured for Procter & Gamble, which acquired the brand in 1990 from Shulton, Inc. Shulton, Inc., the original producer of Old Spice, was founded in 1934 by William Lightfoot Schultz. Old spice 2012 commercials (Terry Crews) Follow-up campaign 2011. New Old Spice Guy Fabio. Mano a Mano in El Baño. Old Spice Mano a Mano. Old Spice Mano a Mano. Old Spice Mano a Mano. Old Spice Mano a Mano. Old Spice Mano a Mano. The Triumphant Return Part. Old Spice Mano a Mano. Re: @Fabiooldspices Rap. Rules of Engagement. Challenge Accepted. A closer look. Snowball – The Old Spice Guy: A History Lesson.

5 Marketing Lessons From Old Spice. He was "the man your man could smell like.

5 Marketing Lessons From Old Spice

" We looked away from him and were suddenly transported onto a majestic ocean liner. An outstretched hand offered us "two tickets to that thing you love," shortly before the tickets magically dissolved into diamonds. Then he was on a horse. Really. This crazy-yet-crisp introduction to one of the most popular viral ad campaigns in history, which aired for the first time during last year's Super Bowl showdown between the Indianapolis Colts and the New Orleans Saints, sparked an Internet phenomenon, reaching more people than Procter & Gamble (Old Spice's parent company) could have possibly fathomed. Months later, when the campaign had seemingly hit its high point, marketing agency Wieden & Kennedy dreamt up one of the most memorable social media campaigns to-date: A two-day marathon of high-quality, personalized video responses to questions asked by fans on Twitter and YouTube—set up, shot, and published online in Mustafa's own bathroom. 1. 2. 3.

Old Spice: Great Ad Campaign, Messy ROI « BAMF MKTG. I know all of you have watched and helped Old Spice become viral.

Old Spice: Great Ad Campaign, Messy ROI « BAMF MKTG

Over the past year, they have transformed a once troubled brand personality into web Dynamite. Boom! Sure, they have brand awareness, social media implementation (genius use of Twitter and Youtube) and conversation, tons of conversation. But before I go through the low-down of what Old Spice created, watch a few parodies, then come back. Sesame Street Parody Scholar Grades Parody I hope you enjoyed them! -Half the conversations came from women. -Since the campaign launched, Old Spice Bodywash sales are up 27 percent; in the last three months up. 55 percent; and in the last month up 107 percent. See, I looked at other people talking about the same mess.

An Award Winning Campaign. What Went Right. Unless you were living under a rock, you probably saw at least one of the Old Spice commercials starring Isaiah Mustafa that began airing the day after the 2010 Super Bowl.

What Went Right

With this campaign, Procter & Gamble, Old Spice's parent company, showed the world how a brand can play a kick-ass game of media Ping-Pong. First, it started with outstanding content, spoofing every stereotype of masculinity they could come up with through clever writing and picture-perfect casting. As soon as a bare-chested Mustafa finished gliding around from one paperback-romance scenario to another, reassuring women that even if their man didn't look like him, they could smell like him if they stopped using lady-scented body wash, millions of people rewound their DVRs and watched the ad again. And again. Then they started talking about it on Facebook and Twitter and making spoof videos on YouTube.

The Old Spice campaign wasn't cheap. Did the Campaign Work? It depends on whom you ask. Wieden+Kennedy: agency positioning. "specialist" positioning: case study. P&G Communication Plan. Old spice channel. Old Spice. Body Wash, Deodorant and Other Man Fresheners. The Man Your Man Could Smell Like. P&G 2011 AR: the company has style! Old Spice Guys aren’t impressed with body washes and deodorants that make them smell like fruit and flowers.

P&G 2011 AR: the company has style!

And women—who purchase 60% of these products for them—don’t want them to smell that way either. Old Spice had the products guys wanted—and that women wanted for their guys. But getting their attention was anything but easy. Until we discovered a big idea: “Hello, ladies!” KENYATA MARTIN, MAURICIO O’CONNELL and JAMES MOORHEAD of the Old Spice brand team share the thinking behind the Old Spice “Smell Like a Man, Man” campaign. Old Spice created the “Smell Like a Man, Man” campaign—a movement that would catapult the brand onto the social media stage and earn unprecedented acclaim and business results. The campaign first launched in North America in February 2010, just before the Super Bowl.

P&G London 2012 Olympic Games Film. Thank You Mom Momifesto Romania.