9 Branding Tips For Small Businesses - Small Business Branding. Think branding is only for large multi-national corporations?
Think again. Here are 9 easy tips you can use to grow your brand with your customers. The design of your logo really doesn’t matter. Would you choose MSN as your search engine over Google because of their logo? No, having a nice professional logo is great, but it very rarely increases sales. 15 Do-It-Yourself PR Ideas - Cheap Revolution. The Complete Series: Lean Startup Lessons Learned. Below is the entire Lean Startup Lessons Learned series where Intuit leaders, including CEO Brad Smith, Founder Scott Cook and Vice President of Design Innovation Kaaren Hanson sat down with author Eric Ries to expand on some of the themes in his best-selling book “The Lean Startup.”
Part 1: Lean Startup Lessons with Eric Ries In this episode, Brad Smith and Ries explore the role leaders can play in living the values outlined in “The Lean Startup.” What they should do, what they shouldn’t do, and the characteristics of successful lean leaders. Start A Business For Under $1000. We're not trying to pull a lame pick up line on you, but do you come here often?
If so, you might like to subscribe to our free articles by email for the freshest stuff sent straight to your inbox. :) In 2004, I started 2 Virtues Inc. to bring my inventions, Swaddleaze and Blankeaze to market. I spent money like a rock star. Out of the gate, I spent: $15,000 on a website with a custom shopping cart that didn’t work$2,000 for a logo that looked more like a Kama Sutra position than a symbol of safe sleepwear for infants.$1,300 on stationery and business cards$2,000 on a merchant account setup and monthly fees$1,000 on PR leads from ProfNet$12,000 on a publicist$17,000 on advertising in Pregnancy Magazine$4,000 on Google AdWords I spent $54,000 and that didn’t even include product manufacturing. A lot has changed since then and Chris Guillebeau’s article titled “The Case for the $100 Business” got me thinking.
If I started 2 Virtues now, I’d do things so differently. 1. Small Business Advice. Marketing Resources: Free Marketing Guides and Tools. Templates & Tools. Search Templates & Tools. What were the biggest emotional and mental challenges you faced when starting up your company? 10 Business Card Mistakes You Might Be Making. What do you consider as the top 10 needs of small business owners in 2012?
MaKey MaKey: An Invention Kit for Everyone by Jay Silver. Virtual Assistant Forums. Top 10 WordPress Plugins for Small Business Websites. 5 Ways You Are Turning Your Customers Away. This article by VerticalResponse CEO and founder Janine Popick originally appeared on Inc.com.
When it comes to running our companies, we all get into a rut from time to time. One big rut is not having enough time in the day to really assess all of the ways our customers are interacting with us, whether it’s digital or good old face-to-face. Facebook Debuts Facebook For Business - Resources. Businesses, especially those led by tech-savvy entrepreneurs, have long been using Facebook to promote their brands and interact with customers.
But now the social-networking giant is formalizing the relationship with the introduction of Facebook for Business. Unveiled Tuesday, Facebook for Business is a webpage that gives directions on everything from how to create a profile to how to communicate effectively with customers. The Facebook page seems to target small businesses especially, since they don't have the marketing budgets to outsource the social-media function.
Technology > Software Services & Applications from AllBusiness. You don't have to be a master programmer or have a computer science background to build great-looking Web pages.
In fact, the most important consideration is your users. If you can build Web pages that are attractive, easy to navigate and provide value, your users will return again and again. Designing Web Pages The natural tendency of beginning designers is to clutter their pages with too much text and too many graphics.
Leave ample white space — the space on the page without text or graphics — and your Web pages will be attractive and easy to read. One of the benefits of the Web is that, unlike in print, there are no space constraints. Strategic Planning. My Concern About the Use of Strategic Planning “Templates” By Carter McNamara on March 18, 2014 It seems that the use of “templates” in strategic planning is on the rise.
People want a simple and straightforward way to get the Strategic Plan written and finished. How to Start a Startup. March 2005 (This essay is derived from a talk at the Harvard Computer Society.)
You need three things to create a successful startup: to start with good people, to make something customers actually want, and to spend as little money as possible. Most startups that fail do it because they fail at one of these. A startup that does all three will probably succeed. And that's kind of exciting, when you think about it, because all three are doable. If there is one message I'd like to get across about startups, that's it. The Idea. Building a Business. Simple Steps to Small Business Savings By Carter McNamara on April 30, 2013 (Guest post from Brittany Evans) It’s amazing how much small purchases can add up when they are being done by an office.
That’s because of the volumes involved. Business Planning. Mindfulness as a Competitive Strategy By Rolfe Larson on February 18, 2014 One emerging trend we’re noticing in our work is the number of companies using meditation and mindfulness practices to increase individual and group productivity, improve well-being and health, and reduce stress in the business environment.
Moreover, recent neuroscience research demonstrates at the brain’s molecular level that meditation and mindfulness, even if practiced for just 20 [...] [ Read More → ] Caves and Campfires… By Rolfe Larson on November 1, 2013 OK, you know this. . [ Read More → ] Crowd Financing Debuted Last Week (sort of) By Rolfe Larson on October 7, 2013 First the good news: Starting Sept 30, US federal law allows small startup companies to raise equity on the Internet, without the expensive barrier to register the shares for public trading with the Securities and Exchange Commission (SEC). Jonge Bazen - Jong leidinggeven in de praktijk. ManagementSite - Kenniscentrum voor en door professionals.