#NewhouseSM4

How Mobile Devices Have Redefined Media Consumption [Infographic Video] These days more people than ever are glued to their mobile devices. Last week at the IMA’s AppsMania event in Tel Aviv a presentation from mobile ad network InMobi showed just how big mobile is becoming. At AppsMania, InMobi presented statistics from their latest series of research reports on Mobile Media Consumption. Did you know that by 2015 there will be an estimated 7.1 billion mobile connected devices worldwide? People are using mobile for everything from communication to social media, entertainment, games and more. InMobi’s research showed that people spend 2 hours a day on their mobile devices, which is more time than they spend on most other mediums, including TV. 25 percent of people use mobile devices during their commute; 39 percent use them while watching TV; and a whopping 67 percent even use mobile devices in bed.

Check out the video and infographic below to find out more. Team #SUSocialBiz presentation for #NewhouseSM4. Expert Interview with Christoph Schmaltz on Social Business & Collaboration. How has collaboration changed in the age of social media? Over the past years, people have come to depend on email as the main collaboration tool. They are conditioned to use it for everything – private communication, public discussions (think the infamous cc functionality), newsletters, notifications, and content collaboration. In the absence of adequate tools that could cater for most of the above in an effective way, we have fallen victim to our own email inbox. We hate it, but cannot live without it. 16 social media guidelines used by real companies. In a post I wrote called the A-Z of social media for brands I decided that P stands for Policy.

I'm not one for too many rules and regulations, but it is a good idea to define some clear guidelines to help staff (especially novices) to do the right thing. So let’s take a look at some real world social media policies and guidelines as used by companies. Zappos does a great job of summing it up in seven words, but the detail is also important and there are some fine suggestions here... Don't pick fights, be the first to correct your own mistakes, and don't alter previous posts without indicating that you have done so. Try to add value. Speak in the first person. With conversations, participate online. With moderation, only police where we have to. Social Business: the Current Situation and Future Predictions (infographic) IBM Customer Testimonial: Newly Weds Foods Serves Up Culinary Excellence with IBM SmartCloud Engage.

Who Wins The Battle For Ultimate Entrepreneurship: Silicon Valley Geeks or Seattle Geeks. [Infographic] How Much is That Tweet Really Worth? Social Media is Not a Waste of Time [Infographic] How to Harness the Marketing Power of the Meme. By HubSpot on Apr 06, 2012 If you visit the “Humor” section of Pinterest or just browse Facebook for a while, you’re likely to stumble across fist-pumping babies, grammatically incorrect cats or a poorly-sketched angry stick figure.

Believe it or not, there’s actually a great deal of marketing potential behind these silly viral memes. A “meme” is a categorization of a cultural trend or truth, a unit for communicating and collectively sharing cultural ideas through words, symbols and pictures. This may sound fluffy, but chances are, you’ve already experienced and participated in internet memes. Trending hashtags on Twitter (#followfriday, #SXSW, #winning), FAIL photos, S#*! Newspapers Aren't Getting Much Out of Google+ Even though social networks have begun to rival search in raw traffic-driving power, no one who wants to be visible online can ignore Google's influence.

Google's new focus on Google+ social signals and fresh content means news organizations have to learn to understand those factors. How are they doing so far? Searchmetrics has released new data about the Google+ visibility of top U.S. newspapers that reveals stark differences in performance. But what it reveals most of all is that engagement on Google+ is still too low to send reliable social signals about a story to Google. Of the top U.S. newspapers, The New York Times has the most popular Google+ page by more than double. The Los Angeles Times had 21,294 encirclers, and The Washington Post had 19,674. What's at Stake When Employers Ask for Social Media Passwords? [INFOGRAPHIC] How Can You Identify An Internet Addiction.

What Can Our Phones Reveal About Us. JOBS Act: What Crowdfunding Means For Your Startup. Bill Clark is the CEO of Microventures, a securities broker/dealer that uses a process similar to crowdfunding which allows backers to invest $1,000 to $30,000 in startups online.

You can follow him on Twitter @microventures. President Barack Obama is expected to sign the JOBS Act today, officially opening up a new source of funding for small companies and startups. Much of the attention so far has been on this component of the bill because it would allow financing via crowdfunding. Participants can raise as much as $1 million a year without having to do a public offering — a step requiring state-by-state registrations that can cost thousands of dollars. The belief — and hope — is that this type of funding will open up more opportunities for capital to flow into startups.

University Lecture Series - New Facebook Brand Pages Best Practices. Your company’s Facebook page just went through some changes.

Have you adapted to the new look? Are you making the most of the added features and capabilities? HootSuite University is here to bring you up to speed with Five Best Practices for New Facebook Pages. Take a guided tour of relevant business examples and learn the tools to optimize your company’s new Facebook page. Luna & Larry's Coconut Bliss/Dairy & Soy Free/The Evolution of Ice Cream. Boy “Meets” Girl: Dating in a Virtual World. What Is The Art Of Making Customers Love You. Incorporating Infographics in Your Social Media Campaign. We’re at a time in history where daily chatter is dominated by social media sites.

Even if you don’t subscribe to one (chances are, you do if you’re reading this), you probably couldn’t walk around today without hearing a social media giant brought up in conversation. Facebook, the behemoth, is approaching 1 billion users. That means nearly one in every seven people on the planet is registered on Facebook. Twitter, Pinterest, StumbleUpon, and Photobucket have large followings as well, and on each of these sites, millions of people are connected to each other through similar interests and experiences. The 2012 Facebook Advertising Report [INFOGRAPHIC] Battle of the Beers. There is no denying the fact that beer is good.

And that I love beer. And that most of the people I know love beer. There is also no denying the fact that beer is known to cause a “beer gut,” which is my nightmare. Although I am cautious about the amount of beer related calories I consume, I don’t really let it affect my drinking habits as much as I should. How jobs growth forecast was done. Economic consulting firm Moody's Analytics has forecasted U.S. job growth by geographic region and by industry.

This interactive was updated Aug. 27, 2012. We will update it each month. This graphic shows actual job growth through second-quarter 2012 and Moody's Analytics' forecasted job growth for third-quarter 2012 through second-quarter 2016. It covers every state, the District of Columbia and 384 metro areas, broken down by fourteen industry sectors. Job Search Tips For the Online Job Search HR. The Impact of Online Giving [INFOGRAPHIC] Convio, a leading provider of engagement solutions that helps non-profits fundraise and do more for their missions, announced today the results of its 2012 Online Marketing Nonprofit Benchmark Index Study.

The annual study focuses on non-profits' website traffic and registration, email file growth, online revenue and advocacy. This year's study analyzes data compiled from more than 700 non-profit organizations in the United States and Canada. It also looks at 19 different non-profit sectors, including animal welfare, disaster and international relief, disease and health services, and human and social services. The full study can be accessed here.

"At a macro-level, online engagement is continuing to grow at a healthy clip," said Vinay Bhagat, founder and chief strategy officer for Convio, in a press release. Take a look at this infographic from Convio to learn how online giving affects non-profits and the services they provide. Image courtesy of iStockphoto, bamlou. 28 Reasons Why The CEO Is Afraid Of Social Media. I talk everyday to clients who want a new website and want to be found online, but the word Social Media doesn’t even enter the conversation and isn’t included in the initial brief.

They do know what Social Media is, but they have all these reasons and excuses about why they shouldn’t be integrating it into their company website and include it in their marketing strategy. So here are 28 reasons some companies aren’t using Social Media. So they are some of the reasons and excuses… so “How do you convince a CEO to enter the 21st century and implement internet marketing?” Well its 1.51am Sunday morning in Sydney, Australia and the answer to that question has to be done at another time.. What Are 6 Tips For Doing SEO For Big Brands When You're The Little Guy. NBA Brings Twitter Handles to T-Shirts in Pro Sports First. The Art of Social Image Curation and Visual Linking. It seems like everyone is jumping on the Pinterest bandwagon these days and creating boards of their favorite images.

I have to admit, I too, have found it quite pleasurable to browse the hundreds of pictures that range from cool products to delicious food to interesting architecture. During my time on the site I’ve noticed that Pinterest is creating a new type of online sharer, the social image curator. This activity goes way beyond normal photo sharing that’s done on Flickr or Facebook. Users are connecting with images to self-identify with their needs, wants and desires. And it’s interesting to see how people are approaching this new art form by the items they “pin” and the boards they create. Visual Bookmarking and Storytelling The truth is Pinterest gives users a care-free way of categorizing content on their terms. The New Restaurant Critic Is You [Infographic] 4 In 5 Top Brands Accept Facebook Timeline Messages.

For almost a month, page administrators have been able to communicate with fans privately by enabling direct messaging in timeline. However, 21 of the 100 largest brand pages have yet to allow this. A closer look reveals industry-specific patterns: Restaurant chains and fashion designers are most interested in hearing from their customers via Facebook private messages.Automakers, retailers, cable and telecommunications providers are the least receptive to accepting private messages. In an assessment of 10 of our largest clients’ Facebook pages: Brands are receiving an average of 2.2 private messages per day for every 100,000 people who have liked a page. To take advantage of this new capability, brands need a well-qualified response team and established escalation process in place before inviting fans to communicate via private messages. Consumers are catching on quickly and may soon begin to favor brands that put the effort in to accept private messages.

Poster about the Data Journalism Handbook for the Information Design Conference 2012. Data Journalism Examples. Facebook, Passwords, Employers and a Business Opportunity. Some folks are getting riled up over employers asking job seekers for Facebook passwords, others think it might be OK. Me? I think there's a business opportunity being overlooked in catering to employers' concerns about social media. Monitoring social media is already a business, but that applies to public posts. Let me be very clear, in almost all situations, I'm against employers asking to monitor or interfere with employees' social media usage outside of work. Monitoring official company profiles is, of course, entirely reasonable. As Fredric Paul pointed out last week, sometimes it might be legitimate to request access to nonpublic interactions on Facebook and elsewhere.

I'm not entirely in agreement with the situations that Fredric lists here. We're in alignment, as they say in the boardroom, on national security and public-safety issues. What News Sites People are Reading, by State. How Social is B2B? The Periodic Table of Typefaces #chart. How to Make Images Stand Out on Pinterest [INFOGRAPHIC] Do you want your Pinterest images to stand out and get repinned? With more than 12 million users posting pictures to the image-based social network, it's important to make sure images grab the attention of fellow Pinterest users. A properly optimized pin can make all the difference between 50 repins or no repins. What Are The Colors Of The Top 100 Web Brands.

How Popular Is Pinterest Around the World? [Infographic] Pinterest is the 16th most popular website in the U.S. and nearly half of all Pinterest users are Americans. Mad Men Makes Most Social Premiere of 2012. What Are 5 Digital Tools To Boost Your Brand's Image In Social Commerce. What Do Graphic Designers Do and What Design Programs Do They Use. 3 Key Metrics for Evaluating Your Mobile Ecommerce Site. Although the mobile web has become mainstream, not all websites have kept pace with the eager throngs of mobile shoppers. After all, mobile traffic is projected to surpass desktop traffic by 2015 — the stakes couldn’t be higher for optimizing your site for mobile. How Tech and Social Media Are Changing Travel [INFOGRAPHIC] 5 Stealthy Ways to Find a New Job with Social Media.

Gerrit Hall is the CEO and co-founder of RezScore, a free web application that reads, analyzes and grades resumes instantly. Gerrit has successfully combined his passion for computer science and the careers space by helping job seekers write the best resume possible. How Has The Evolution of Young Professionals Been Affected By Changes In Technology. How To Write Your Social Media Plan in 8 Steps. Maybe it’s because you’re in marketing. Maybe it’s because you’re from the younger generation assumed to be digital natives. 5 Ways Spotify Is Pioneering the Hyper-Social Business Model. Google Analytics Now Captures Social Media. 2014 World Cup in Brazil Already Going Social and Mobile. Teachers Pin With Their Students.

The Hunger Games. Social Media and Journalists. Why Your Infographic Is Evil (And Three Ways To Fix It) Airbnb Buys London Rival, Just in Time for the Olympics. Nimble Streamlines Your Company's Communication Over Social Media. Cadbury UK To Host Google Hangout on Air for Chocolate Lovers. Why Women Are the Most Powerful Brand Ambassadors In the World. What Are The Next Big Things In Technology. Flowchart: Should Your Business Be On Pinterest? Twitter Users Show Support for George Clooney After Arrest. HootSuite Founder Ryan Holmes Answers Reader Questions [LIVE CHAT] HootSuite Founder Ryan Holmes Answers Reader Questions [LIVE CHAT] Visual.ly and the future of data visualisations.

Social media is about social science not technology. 8 Best Practices for Food Brand on Pinterest. Empire Avenue Ditches Influence for Engagement with Relaunch. Why Every SEO Strategy Needs Infographics. The #SXSW Party Guide: The 22 Hot Spots for 2012 [infographic] How Gen Y Women Fare in Today's Workplace [INFOGRAPHIC] Is There Too Much English on the Internet? Here’s my new Pearltree in action! How To Cite A Tweet In Academic Papers. Zynga Launches Games Platform in Beta. What Can The Three Little Pigs Teach Us About The Importance of Digital Literacy And Digital Journalism? #video. Dr4ward. How Do The Top Graphic Design Careers Compare.