Sustainability in Action: Mars Addresses Its Audience. | join the conversation Sustainability in Action: Mars Addresses Its Audience "The challenge is to fully understand all of the impacts & then approach solving them in a responsible & rigorous way. " Submitted by: Guest Contributors. Corporate Responsibility Report Released – Now What? By Tim Mohin, Director of Corporate Responsibility, Advanced Micro Devices This week, AMD released its 18th annual corporate responsibility (CR) report. After working for months and months to gather data, write the content and finalize the report, it is easy for the report’s release to seem like the end goal. And after all the work that goes into producing a CR report, it’s tempting each year to go into hibernation after it’s issued!
However, an important lesson that we have learned in our 18 years of reporting experience is that the report’s release should actually be just the beginning. So, what’s next? 1. Today AMD’s newly released 2012/2013 “full report” weighs in at over 120 pages. You don’t have to be a communications genius to know that this format will turn off most audiences. We're working on the premise that our content has staying power year-round to create new and engaging dialogue—ranging from infographics to videos— after the initial release. 2. 3. 4. Why Companies Fail At Being Sustainable.
Legal. Entrepreneur. Elevator pitch builder. 10 Body Language Techniques to Make You Succeed in Business. Every good businessperson knows that what you say has never been as important as how you say it. Even when you are not speaking, you are still communicating, even if you are not aware of it. By becoming aware of your body language and what you are saying with it, you can begin to control it and put forward the impression that will most help you in your business. By using these techniques you will save yourself time – and ensure that you succeed. 10. Meeting someone’s eyes has long been seen as a mark of honesty and good faith. 9. Hunching your shoulders forward or holding your arms in across your chest can make you seem defensive and intimidated. 8. Entire books have been written about the importance of a good handshake. 7.
Looking upwards or to the side before you speak or as you’re speaking can make people suspicious of your integrity. 6. When you have established a position in the room, consider it to be your territory. 5. 4. 3. 2. 1. More Popular Stories: Knowledge@Wharton.