The Future Of UX Design: Tiny, Humanizing Details
Dan Saffer, like many designers, likes to quote Charles Eames. But unlike many designers, Saffer—Director of Interaction Design at Smart Design—wrote a whole book inspired by one of his favorite Eames quotes: "The details are not the details. They make the design." So what is a "microinteraction," anyway? These atomic design moments, Saffer argues, are what whole products, and even whole systems and "wicked problems," ultimately boil down to. When microinteractions succeed—even invisibly, which is how most of them do—they make an emotional difference that’s greater than the sum of their tiny parts. And that’s what’s tough about designing these micro-moments: They can be so subtle and fleeting that ultimately their success or failure may come down to personal taste. In the end, Saffer’s mission is less about defining what kinds of microinteractions are "good" or "bad" than about providing a useful way to pay attention to them and iterate on the process of creating them.