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Persuasive Tech

Persuasive Tech
Yes, this can be a scary topic: machines designed to influence human beliefs and behaviors. But there’s good news. We believe that much like human persuaders, persuasive technologies can bring about positive changes in many domains, including health, business, safety, and education. We also believe that new advances in technology can help promote world peace in 30 years. With such positive ends in mind, we are creating a body of expertise in the design, theory, and analysis of persuasive technologies, an area called captology. Learn more about our current projects

http://captology.stanford.edu/

Brains in Silicon Welcome to Brains in Silicon. Learn about the lab, get to know the brains that work here, and find out about new projects that you could join. We have crafted two complementary objectives: To use existing knowledge of brain function in designing an affordable supercomputer—one that can itself serve as a tool to investigate brain function—feeding back and contributing to a fundamental, biological understanding of how the brain works. We model brains using an approach far more efficient than software simulation: We emulate the flow of ions directly with the flow of electrons—don't worry, on the outside it looks just like software. Welcome and enjoy your time here!

useit.com: Jakob Nielsen on Usability and Web Design June 4, 2017 Typing a password takes twice as long on mobile than on desktop. Follow these 12 guidelines to make registration and login less painful on mobile devices. June 4, 2017 Modal ads, ads that reorganize content, and autoplaying video ads were among the most disliked. Gestalt Principles Applied in Design By Michael Tuck Web designers, like other artists and craftsmen, impose structure on the environment. We enforce order and beauty on the formless void that is our blank computer screen. We do it in different ways — creating an organized layout first, writing text and content first, or even basing a design concept on an image, a color palette, or something that visually trips your trigger, whether it’s a sunset or a Song Dynasty painting.

Your Baloney Detection Kit Sucks I still remember the thrill of first encountering a summary of Carl Sagan's Baloney Detection Kit . Reading through the list of logical fallacies, I could feel a change come over my being and my posture: my biceps bulged, my abs hardened into a carapace, and my gonads turned to solid granite. I had discovered the secret weapons cache of the elite commandoes of reason, and now I felt invincible. Armed with Sagan's checklist, I was sure I could survive any argument undefeated.

User experience evaluation User experience (UX) evaluation or User experience assessment (UXA) refers to a collection of methods, skills and tools utilized to uncover how a person perceives a system (product, service, non-commercial item, or a combination of them) before, during and after interacting with it. It is non-trivial to assess user experience since user experience is subjective, context-dependent and dynamic over time.[1] For a UXA study to be successful, the researcher has to select the right dimensions, constructs, and methods and target the research for the specific area of interest such as game, transportation, mobile, etc. UXA Dimensions[edit] There are many different dimensions to consider when choosing the best assessment approach: Laboratory experiments may work well for studying a specific aspect of user experience, but holistic user experience is optimally studied over a longer period of time with real users in a natural environment. UXA Constructs[edit]

Stanford University Stanford University (officially Leland Stanford Junior University) is a private research university in Stanford, California, and one of the world's most prestigious institutions,[8][9][10][11] with the top position in numerous surveys and measures in the United States.[12][13][14][15][16][17][18] Stanford was founded in 1885 by Leland Stanford, former governor of and U.S. senator from California and leading railroad tycoon, and his wife, Jane Lathrop Stanford, in memory of their only child, Leland Stanford, Jr., who had died of typhoid fever at age 15 the previous year. Stanford was opened on October 1, 1891[2][3] as a coeducational and non-denominational institution. Stanford is located in northern Silicon Valley near Palo Alto, California. Students compete in 36 varsity sports, and the University is one of two private institutions in the Division I FBS Pacific-12 Conference. History[edit]

Wallpaper sorted by Date Sorted by Date There are 3854 free desktop wallpapers available below. You are on page 1 of 386. Your screen's resolution is 1600x1200 pixels. Quickly Download Every InterfaceLIFT Wallpaper! Build Your Own Bulk Wallpaper Download → 5 Reasons Why Metaphors Can Improve the User Experience There are many ways to experience the world around us. Especially offline, we can make use of our different senses to collect information, interpret our environment and make judgments. On the Web, however, our senses are more limited. As designers, we need to present information carefully to make sure our users think, feel and do the right thing. A great way to help your users understand abstract content, create a sense of familiarity, trigger emotions, draw attention and motivate action are metaphors. "The way we think, what we experience, and what we do every day is very much a matter of metaphor." - Lakoff and Johnson

How to Analyze an Advertisement Finding Ads' Hidden Messages There's more to advertising's message than meets the casual eye. An effective ad, like other forms of communication, works best when it strikes a chord in the needs and desires of the receiving consumer -- a connection that can be both intuitive and highly calculated. The following questions can help foster an awareness of this process. Use them for class or group discussions or your own individual analysis of ads or commercials.

The Anatomy of APM – 4 Foundational Elements to a Successful Strategy April 04, 2012 by Larry Dragich Auto Club Group By embracing End-User-Experience (EUE) measurements as a key vehicle for demonstrating productivity, you build trust with your constituents in a very tangible way. The translation of IT metrics into business meaning (value) is what APM is all about. Center for the Study of Poverty and Inequality The Stanford Center on Poverty and Inequality (CPI), one of three National Poverty Centers, is a nonpartisan research center dedicated to monitoring trends in poverty and inequality, explaining what's driving those trends, and developing science-based policy on poverty and inequality. CPI supports research by new and established scholars, trains the next generation of scholars and policy analysts, and disseminates the very best research on poverty and inequality. The current economic climate makes CPI activities and research especially important. The following are a few critical poverty and inequality facts:

100 Websites You Should Know and Use Entertainment Meet David Peterson, who developed Dothraki for Game of Thrones There are seven different words in Dothraki for striking another person with a sword. Among them: “hlizifikh,” a wild but powerful strike; “hrakkarikh,”a quick and accurate strike; and “gezrikh,” a fake-out or decoy strike. But you won’t find these words in George R. R.

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