Case Study: Multinational Company Switches to Telemarketing, Lowers Cost Per Lead by 60%
Industry Document Management Technology (Managed Print Solutions) Campaign Type Lead Generation, Appointment Setting Target Location Singapore, Thailand, Malaysia Target Industries Manufacturing, Financial, Retail, Insurance Target Contacts CIO, CTO, IT Director, IT Manager The Client The Client is a leading managed print solutions provider offering a wide range of office printers, multifunction devices, copiers, and software solutions to help its clients manage information and workflows efficiently. The Challenge The Client tried various methods to generate sales leads (offline/online advertising, sales promotions, mobile marketing, etc.) but with the amount of manpower, materials, and budget allocation these methods required, the cost per lead was spiraling.
Case Study: Callbox Opening Communication Lines
Industry Telecommunications, VoIP, Business Phone Systems, Networking Solutions Location Downers Grove, IL, United States Headquarters Campaign Type Lead Generation, Appointment Setting Target Location Target Contacts CIO, CTO, IT Director, System Administrator, Infrastructure Manager The Client The Client is a leader in the SMB marketplace for Business Phone Systems and Applications. The Challenge The Client’s objective was to see an increase in the number of its sales leads so that it could service more customers in the areas where its facilities were located.
Case Study: Callbox Passes Diagnostic Test with Flying Colors
Campaign Type Lead Generation Target Industries Laboratory and collection sites, Staffing and temporary agencies, Security agencies, Rehabilitation centers, Probation, Occupational health & Behavioral health Target Contacts C-suite, Quality Analyst, Portfolio Manager, COO, CIO, CTO, Physicians, Manager/Director or PICs The Client Incorporated in 2002, The Client is a National O.E.M. and distributor of in-vitro diagnostic products, selling 2 million drug tests annually and growing into one of the largest distributors of rapid on-site drug tests in the United States. The Challenge In line with its primary goal to provide high quality drug testing products with outstanding service at affordable prices, the company sought the assistance of a business solutions partner to be able to reach and capture a chunk of the market shared with competitors. Campaign Type Lead Generation Target Industries Target Contacts The Client The Challenge
Lead Generation for Medical and Healthcare Product and Services - Callbox
Callbox designs and implements a solid healthcare lead generation platform to produce healthcare sales leads. With extensive experience in B2B appointment setting and lead generation for healthcare and medical industry, we segment profitable markets, generate warm healthcare leads, and set appointments with qualified targets. Engage with C-level decision makers Attract healthcare managers, directors, and other decision-makers in various healthcare institutions such as doctors’ offices, health clinics, dental clinics, nursing homes, veterinary clinics, hospitals, and medical centers with the use of our smart marketing technology, the Callbox Pipeline, and proven prospecting processes. We’ve been helping healthcare companies for 14 years including:
Successful Partnership with IT Heavyweight
Industry IT, Technology, Tech consulting Location Richardson, Texas, United States Headquarters Campaign Type Lead Generation, Appointment Setting Target Industries Any (Large corporations) Target Contacts CIO, CTO, IT Director, System Administrator, Infrastructure Manager The Client The Client is a progressive internet and information technology company whose aim is to provide customers with the best range of products at the most competitive price. The Challenge The Client needed research on companies that had either current or future plans of ERP implementation.
Top 5 Sales Blind Spots in the IT and Software Industry
“Is your sales process be considered an asset or a liability when it comes to closing deals? Most of the time, it’s easier to see the blind spots of others than our own. In sales, ignorance is a disadvantage. In order to become effective in sales, you must learn to recognize the things you don’t know in your sales process instead of focusing on your competitors and see the reality with an objective eye. According to Apttus and Adobe 2014 Sales Survey, many organizations are unaware that their processes are lengthening sales cycles and bleeding top – line revenue. When we say blind spots, we’re not only talking about Sales Reps. Here are some of the biggest blind spots of CEOs and Sales Managers in IT and Software Industry. #1: “We hire professional and experienced sales reps, so we can save money on training.” IT and Software industry have their own language. #2: “We have good relationship with our clients.” Good job! #3: “Salespeople are motivated by money.” Over or Under-Selling Solution…
Big Tech Brand Reaps Rewards from Long-term Partnership with Callbox
The Client reviewed proposals sent by Callbox and two other marketing agencies. All three had considerable experience managing companies’ APAC campaigns, but Callbox was able to provide case studies and references showing projects with longer-term commitments. The Client placed a great deal of emphasis on this key differentiator and signed up with Callbox. The project kicked off a few weeks before a company-sponsored event. 1. 2. 3.
Customer Profiling Service: Data Cleansing Services and Database List
Marketing and prospecting campaigns rely on quality data to work well. With 24% to 36% of CRM data becoming stale and outdated each year, high-level engagement strategies like personalization and content planning simply won’t work. We offer a variety of data-related solutions to help organizations overcome the challenges of data maintenance and acquisition. We help you maintain and enrich your data through: Targeted ListsFilter by demographic and firmographic dataEnrich with technographics and intent data
Thrice in a Row: Callbox Boosts Event Attendance Rates for CRM Market Leader
With its reputation as a key mover in the CRM software space, the Client regularly organizes a number of annual conferences and events aimed at customers, vendors, developers, IT professionals, and industry thought leaders throughout various locations around the world. These are typically high-profile events that generate attendance figures that average in the thousands, as well as receive considerable media coverage particularly from the tech press. While many of the Client’s conferences fulfill both branding and PR objectives, there is also a more tangible marketing (and overall business) goal that underlies most of the company’s events: to attract more people into its far-reaching ecosystem. Among the events lined up for 2017 are three sets of conferences scheduled for January, April, and July. All three events are set to take place in Hong Kong and Singapore, showcasing insights on Asian business innovation and customer experience.
