background preloader

Marketing news & marketing jobs - Marketing magazine - Resource for marketers

Marketing news & marketing jobs - Marketing magazine - Resource for marketers

Six Pixels of Separation - Marketing and Communications Blog - By Mitch Joel at Twist Image Is your head bleeding? Is your heart bleeding? Here's my thought (and, I say this with full disclosure that I am no IT expert and have limited knowledge of the hacking space beyond a personal interest in better understanding technology - peace and love... peace and love...), but the process of text-based passwords needs to be tossed out. Why this is so important to talk about for marketers? The brands that win are the brands that can be trusted. It's like a full time job to manage this stuff, isn't it? It gets worse. Blame the passwords. These systems were built in a such a way that invites problems and challenges. Some thoughts on a better way to connect. I read with interest The Globe And Mail article published yesterday, Fed up with passwords? Organic solutions to technical challenges. In short, we need to use the small things that make us individuals unique from one another as the way in which to secure the content, flow and information we connect with. By Mitch Joel

David Airey, graphic designer Marketing and Advertising News With Attitude by Steve Hall and Angela Natividad Digital Marketing Blog 14 fantastic things we found on the internet this week This round-up covers a whole two weeks’ worth of brilliant entertainments, distractions and hijinks that we found on the internet. Yes the round-up took the extended Easter weekend off. Does that mean that this week’s edition will be a double-bumper load of wonderful content? Here’s the round-up, that will no doubt include a Game of Thrones reference somewhere... Read more... Eight inspirational examples of mobile innovation from Asia If you are looking solely at Western countries for new mobile innovations, you are looking in the wrong place. Asia is where to look for new and interesting insights into our mobile future. China and India, in particular, with their large populations and geographies are seeing new mobile innovations take off. Here are just a few examples... Read more... 10 interesting digital marketing statistics we've seen this week Here it is everyone, your bi-weekly dose of digital marketing stats. Read more... Read more...

Brand Autopsy Seth's Blog Design trends for 2011 Everything inside the design world is permanently changing, evolving and adapting into new ways of expression and communication looking to satisfy the new consuming needs and set innovative exchanging channels. 2010 made a huge closure for the final year of the first XXI century decade, we witnessed the rising of tablets (iPad, Samsung Galaxy Tablet among others), the demise of Internet Explorer 6 and the absurd fanaticism towards Flash (though it’s losing a lot of fans), which is going to be slowly replaced by HTML5 (we’re not saying that Flash is dead, only that HTML5 will begin to cover many of its current uses). Editorial disclaimer Of course that the common design elements such as typography, navigability, color and more have also changed and as you will see on this article, these changes must be apprehended by every designer that wants to set his mark during 2011. No more clutter, it’s time to clean things up More good examples Don’t be shy, start playing with typefaces

The most important page on the web is the page you build yourself The internet is an engine of connection. It has been from the start (email, chat, forums, blogs, social media...) One reason that so many of the most popular sites online are those that permit people to express and expose their ideas is that those are the pages we care most about. We go back to see how people responded, how the traffic is, what we can do to improve the page. Lifestyle media isn't a fad. We shouldn't be surprised when someone chooses to publish their photos, their words, their art or their opinions.

Sticky Creation — Branding/All things Print/Digital Media/Imagery Original Penguin/ Taxi Boys&Girls/ Branding Eyeski/ Branding, mobile apps and website Devilfish/ Website CBS Broadcasting/ Advertising Leisurejobs/ 3-D animated website Emap/ Brad Insight pop-up direct mail Farah/ Lookbooks, posters and adverts Original Penguin/ Seasonal lookbooks, posters and adverts Phoenix Pro Fitness/ Branding, imagery and website Amanda Wakeley/ London fashion week invites and lookbooks UnderConsideration LLC

Related: