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Twitter is a social networking and micro-blogging service that allows its users to send and read other users’ updates (known as tweets), which are text-based posts of up to 140 characters in length. Estimates of the number of daily users vary as the company does not release the number of active accounts. In November 2008, Jeremiah Owyang of Forrester Research estimated that Twitter had 4-5 million users. A February 2009 Compete.com blog entry ranks Twitter as the third largest social network (behind Facebook and MySpace), and puts the number of users at roughly 6 million and the number of monthly visitors at 55 million.
Since its launch in 2006, Twitter has grown to create what most people would call a social media revolution. By the very nature of the short messages it hosts, Twitter is a wonderful marketing and promotion tool that no serious blogger can ignore.
Facebook and Twitter are, of course, increasingly trying to prove that they can be real, self-sustaining businesses with meaningful revenues, and maybe even consistently positive cash flow. Good for them! ZUCKERBERG: Has his company really 'turned evil'?
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Increasingly more companies use Twitter for business – to do market research, do brand advocacy and reputation management and provide selected highlights from a conference or event. Twitter allows them to expand their brand and thus generate new opportunities. In this article, Mahendra shows you how you can integrate Twitter into your Powerpoint presentation and receive instant feedback . Steven has written about using hashtags effectively . And also, you can learn more about Twitter Lists to follow people more closely. But to be more innovative in the use of Twitter for a business setting, here are 10 useful tips.
Twitter User Stats
2009 was, without doubt, the year of Twitter . Whether it was the massive hacker attacks that created a massive outage and reminded us of how it has now become an important part of our lives , the interest in both Fortune 500 companies as well as small businesses to utilize it as part of their social media marketing strategy, or the phenomenal growth in membership, tweets are now part of our mainstream culture and are the default real-time search results for the likes of Google, Bing, and Yahoo. I expect Twitter to continue to transform itself into a more useful platform for both businesses and professionals to use in 2010.
The proliferation of tools created to support Twitter is astounding due to the early adoption and usage of the Twitter API by developers worldwide. While there are plenty of web applications to choose from to analyze and visualize your activity with Twitter, the Twitter tracking apps that help you manage all of your friends and followers with ease are indispensable. Here’s a rundown of eight of the best Twitter tracking apps to help you keep track of your friends and followers, and decide among them who are adding value to your usage of one of the world’s most popular social networking tools. TwitterKarma While it may not win awards for its aesthetics, Twitter Karma makes up for its simple design by providing a quick solution to see all of your friends and followers sorted in a variety of ways.