I’ve looked at the 20 words and phrases that tend to get the most ReTweets, but what about the flip-side of that coin? What about the words that are least likely to get your ReTweets? I used my database of over 30 million ReTweets, and compared it to a sample of over 2 million random Tweets and found the common words that occurred far more often in non-ReTweets.
While compiling this list, I asked a few people a dumb question: What was the biggest online event of the year? Random answers included Oprah joining Twitter, Michael Jackson's death breaking on TMZ , and Susan Boyle coming and going. Someone even tried to argue that a writer who detailed his firing from The New Yorker on Twitter was momentous. Sigh . But frankly, I've got nothing better.