10 Ways to Add Sizzle to Your Online Marketing. Dan Kennedy Copywriting - Create Hyper-Responsive Marketing WITHOUT Hype. | Andy Jenkins Blog | Irreverence Rebellion and interweb marketing. This kinda crap doesn’t work anymore – maybe do a little audit of your marketing and see if you’ve got any of this lingering in your key messaging: Amazing Massive Secret Explode (Your profits – not your head) Skyrocket Extraordinary Tremendous Awesome Let’s use it in a sentence: This amazing secret is guaranteed to literally skyrocket your efforts and explode your profits by using extraordinary techniques to create tremendous results and build an awesome bottom line for your business – while creating a massive bank account.
Heh. Ya know, reading it again… It’s really kind of familiar, right? And it’s CRAP. The problem is, it’s easy to write like that, so – it becomes a crutch for knuckle-heads that believe that their audience is dying for this kind of flame-throwing marketing. Take this little test – of the following tag-lines, how many do you recognize? ClubMed The antidote for civilization Apple Think Different GLAD Don’t get mad, Get GLAD Memorex Is it live or is it Memorex? Hmmm. How To Use Facebook To Enchant Your Customers. Guy Kawasaki, Enchantment author and Big Break judge, offers 10 tips for creating a captivating Facebook Page for your business. May 11, 2011 The process of creating a deep, delightful, mutually beneficial and voluntary relationship with customers is called enchanting them.
From Dale Carnegie to Robert Cialdini, people have explained how to make this happen, and now there’s another tool for you to use. They're called simply Facebook Pages (often called "fan pages"), and there’s never been an online tool as powerful for enchanting customers. Learn how to use Facebook to enchant your customers in 10 easy ways. 1. Have you ever been enchanted by someone you didn’t like? The pressure is on: You cannot have bad days on Facebook. 2. People can like someone, but still not trust them. You should think like a baker, not like an eater. 3. A great cause is Deep, Intelligent, Complete, Empowering, and Elegant (DICEE). 4. My theory is that Twitter is a link economy, and Facebook is not. 5. 6. 7. 8. 9.
How I built a 55,000 person email list in 2 weeks via Twitter & how you can use the same concept to build YOUR list. Hey guys, I sent out an email about this a couple weeks ago and have gotten some good feedback from it, so wanted to post here to quickly go over the process of what I accidentally did to build a very large email list in a short period of time. 1. I created www.ppcwebspy.com, which is a cool Firefox addon for keyword research.
The overall process/flow of the software itself is very viral. (i.e. there is a big incentive for others to tell others about it, other than just because it’s good (which should always be a given if you create and sell anything) 2. 3. Note: - At this point, I’ve never mentioned the URL (web address) to where my Twitter followers could get the software… Basically because it wasn’t quite finished yet. . - I only had about 2,000 followers at the time 4. 5. 6. 7. 8. 9. 10. 11. So, what can you take from this? 1. 2. 3. 4. 5. That’s it in a nutshell. Good luck! Brad. 7 Ways to Have More by Owning Less, by Maria Popova. Inconspicuous consumption, or what lunching ladies have to do with social web karma. Stuff. We all accumulate it and eventually form all kinds of emotional attachments to it. (Arguably, because the marketing machine of the 20th century has conditioned us to do so.)
But digital platforms and cloud-based tools are making it increasingly easy to have all the things we want without actually owning them. Because, as Wired founder and notable futurist Kevin Kelly once put it, “access is better than ownership.” Here are seven services that help shrink your carbon footprint, lighten your economic load and generally liberate you from the shackles of stuff through the power of sharing. The age of keeping up with the Jonses is over. Transparent user ratings, transaction histories and privacy controls make the sharing process simple and safe, while automated calendars and reminders ensure the safe return of loaned items. Growing one’s own produce is every hipster-urbanite’s pipe dream. Seven Easy Ways To Instantly Power Up Your Copy. Written By: Tina Lorenz, Guest Author As a direct response copywriter, marketing strategist, and mentor, I find a lot of marketers get frustrated and intimidated when they begin writing copy for their business.
Maybe you feel that way sometimes too. The good news is–even if you are brand new to marketing, there are simple steps you can take to instantly improve the power and effectiveness of your copy. So let’s get to it… #1: Create Compelling Headlines The Easy Way Your headline has to blend benefits and curiosity. The whole purpose of your headline is actually quite simple—it’s to get you to read the next line. For example, if you wanted to write a headline brimming with both benefit and curiosity for an acne product, you might start with “7 Ways To Rid Yourself Of Acne In Time For The Prom.” If that were an accurate depiction of your product, and you were a prospect with acne, a headline like this would certainly grab your attention and pull you into the copy. “Do you feel like this? System of a Down: Politics, Justice, Rock and Roll. February 2nd, 2004 Serj Tankian, lead singer of System of a Down, talks to Ken Wilber about the intersection between art and politics, discussing some of the most important aspects of his life that contribute to the "post-everything" bouquet of sound that is System of a Down.
Serj Tankian, lead singer of System of a Down, voted the #1 band of 2002 by leading critics, is one of the most original and passionate of today's artists, and one of Integral Institute's favorite contributors to our ongoing conversation on the avant garde. With a surging and cacophonic presentation, System of a Down simply can't be pigeonholed—a type of genre-busting transcendental howl. Rolling Stone magazine called System's sophomore effort, Toxicity, "a bouquet of smart rock and ardent social comment.
" In this surprisingly touching dialogue, Serj speaks about some of the most important aspects of his life that contribute to the "post-everything" bouquet of sound that is System of a Down. How We Can Change Our Minds. The Sharing Economy. It’s 8:30 a.m. in Silicon Valley, and Neal Gorenflo is already busy sharing. Inside his Mountain View town house, just a few short blocks from the Caltrain station where commuters pour out each morning on their way to Google, Gorenflo hands over his 15-month-old son, Jake, to a nanny he shares with his neighbor. At a local coffee shop, he logs on to a peer-to-peer banking site called Lending Club to make a series of small loans to someone planning a wedding, another starting a pet business, and a guy named Pat who wants to move.
After biking down to the station, he drags his ancient Peugeot onto the train to San Francisco, where he hops into a Prius he’s reserved for a few hours from City CarShare, a not-for-profit version of Zipcar. After driving out to Berkeley for a tour of a cohousing community, he finally lands at a shared office space in SoMa, from which he works once a week. Gorenflo does, of course, still own stuff. AirBnB, on the other hand, had to create demand. He laughs. What is a non-dual God? | A Course in Miracles Explained. We have confirmed our suspicions: It is indeed a old Caucasian man with a wizened face and a long beard in the sky, sagely presiding over the Earth. The Bible doesn’t really help either: So God created human beings in his own image.
In the image of God he created them; male and female he created them. Genesis 1:27 The truth is far from this. “Man made ‘God’ in his own image. Si Dieu nous a faits à son image, nous le lui avons bien rendu. This old man is not our creator, but is our creation. (For an excellent summary of the 4 main paradigms of any religious / spiritual system regarding ‘God’, please read The Four Major Attitudes of Learning in the Return to God as entailed in The Disappearance of the Universe) God as described by ACIM is a non-dualistic God, ie. completely outside of duality.
The Tao that can be spoken of Is not the Everlasting Tao The name that can be named Is not the Everlasting name (Chapter 1) Oneness is simply the idea God is. What’s in a name? Advaita Vedanta: Ho’oponopono: Top 10 Solutions to Real Life's Most Annoying Problems. Great post, but here are my 10 Annoying Life Problems 1. Too many people are poor and homeless 2. Technology is not being used sufficiently as it could be 3. 4. 5. 6. 7. 8. 9. 10.
The Web Marketing Checklist: 37 Ways to Promote Your Site. When a business asks “how do we get more site traffic?” Or “how do we earn more sales?” It is marketing that provides the answer. Marketing is the process a business takes to promote its products or services. I created this checklist to provide potent marketing tactics your business can use to solve your promotional problems and challenges. Site and App Performance Your online marketing efforts need a hub, a central point from which all of your promotions are derived and to which all traffic and leads are directed. 1. This percentage can be higher for some groups. What’s more, 20 percent of Americans only access the internet from a mobile device. Design for mobile first. 2. 7 Ways AMP Makes Your Pages Fast Video can't be loaded because JavaScript is disabled: <a href=" title="7 Ways AMP Makes Your Pages Fast" data-wpel-link="external" target="_blank" rel="external noopener noreferrer">7 Ways AMP Makes Your Pages Fast ( 3. 4. 5.
How to write powerful and fresh content for your blog? If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting! Many bloggers write blogs for internet marketing as blogs are easy to update. However it is not a simple task updating a blog regularly. One factor is very critical in a monetized blog which is NICHE CONTENT. It is the niche content that is generating money for you and attracting the right target audience. Without niche content, your blog would be traffic-less and flat! This is why there will come a time when you will suffer from a blogger’s block and find yourself looking desperately for a good topic to write about.
. • Carry a notepad with you so that you can jot down ideas for your blog Who says that inspiration only hits you when you are sitting at your computer? • Research and update yourself! Your blog is going to be a niche if you want to stand out from competition. . • Make it a habit to write down your content when you are inspired • Read your traffic or customer’s feedback • Don’t be afraid to experiment. The Economics of Happiness. When I was 21, I told my father that I didn’t want to work with him any longer at the ice cream company he co-founded, Baskin-Robbins, and I didn’t want to depend on his financial achievements.
I did not want to have a trust fund or any other access to or dependence on his money. I wanted to discover and live my own values, and I knew that I wasn’t strong enough to do that if I remained tethered, even a little, to my father’s fortune. I left Baskin-Robbins and the money my father had made selling ice cream because I didn’t want to live a life of affluence based on a product that could harm people’s health. I also recoiled at the idea of inheriting a life of privilege while so many others had to struggle for their basic livelihood. © narvikk I didn’t take the steps I did because I thought money is bad. On the contrary, I believe money is good and important. In her camp is the environmental advocate John Muir, who once said that he was better off than the billionaire E.
Step 1, Lesson 1 of Getting Started Blogging. Life Beyond Logic. How to Help Someone Who Won’t Help Themselves. “We work on ourselves in order to help others, but also we help others in order to work on ourselves.” ~Pema Chodron Recently I got into a hypothetical conversation with someone who very quickly turned hostile and accusatory. Let’s call her Jane. My first instinct was to get defensive, but then I realized this subject was quite raw for Jane, and there was likely something going on below the surface. Usually when people are combative seemingly without cause, there’s some underlying pain fueling it. As we got to the root of things, I learned that Jane was holding onto anger toward someone she once loved, and she felt a strong, driving need to convince people that this other person was wrong.
Since she acknowledged that she’d been feeling depressed, lonely, and helpless, I felt obligated to at least try to help her see things from a different perspective. She was committed to being angry and hurt, and all she wanted from me was validation that she was justified. So what do we want? 1. 2. 3. Podcast: The +s and -s of Google+ for Your Email Campaign. Podcast: The +s and -s of Google+ for Your Email Campaign It’s the new Facebook. It’s better than Facebook. It can’t possibly compete with Facebook. There are plenty of conflicting opinions out there about how Google+ compares to existing social networks. Google+ is a brand new social network that’s been generating some online buzz for several weeks now. Google is testing their new network’s features and membership is still invite-only right now. We at AWeber have our own opinions on Google’s foray into social networking.
Listen and Learn In the new podcast episode, we talk about what Google+ is (for the uninitiated), how it compares to Facebook and Twitter, and how you can use its features to extend the reach of your marketing campaign. We cover these topics in-depth to give you a clear picture of what Google+ could do for your small business: How Google+ makes it easy to share online content (like your emails!) …plus a whole lot more. Does Google+ have a future for content marketers?