Analyze Online Audience. Médiamétrie, Mesure d'audience Télévision, Radio, Cinéma, Internet, études médias audiovisuels. Device Essentials. With so many ways for audiences to access content, it’s critical to understand which devices serve as access points.
To reach your target audience, you also need details on device characteristics, connection type (wireless vs. wireline) and geography. Device Essentials meets those needs with global insight into unique digital device usage and traffic based on actual observed online visitation data. Device Essentials provides unique device and traffic share information by network operator, along with device characteristics, to deliver an in-depth profile of audience traffic for any market.
Study web content category consumption across devices and networks in order to better understand and communicate your value to consumers. Get global mobile insights from sixty countries with region-level reporting. MediaCT - The Media, Content and Technology Research Specialists. Ipsos MediaCT helps clients make connections in the digital age.
We are leaders in measuring and understanding how consumers access, use and respond to media content across platforms. Our global expertise covers audience measurement, content research and a custom research portfolio that includes tools for digital passive measurement, brand equity and content testing. As people engage with, watch, listen to, read, search for and create content across a multitude of platforms, the influence, impact and choice of media content and technology is unprecedented.