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BuyBox , a social payment solution provider for e-merchants, has secured € 1.7 million ($2.3 million) from French VCs Iris Capital and Midi Capital to develop its products and roll out internationally. Founded in 2010, Toulouse-based BuyBox principally has French client customers for its SaaS service including Celio, Wonderbox.fr and Micromania, as well as being distributed by partners like Atos Worldline and LaSer, which integrates the service in an offering to e-merchants.
What good is a Foursquare check-in if it doesn’t lead to a coupon or freebie?
It's become practically mandatory that brands incorporate social media into their business strategy, causing retailers to compete for popularity in stores and on the Internet, too. Campalyst has provided this infographic, which covers the largest Internet retailers in the U.S., and their presence on the five key social networks: Facebook , Twitter , YouTube , Google+ and Pinterest .
When you combine the power of the mind and the force of social shopping, you have a mighty confabulation of social rules and subconscious needs. Together, these things play into the psychology of social commerce.
Social networks could one day revolutionize how we get shopping recommendations, but not yet. Instead, tablets are causing the biggest shakeup in ecommerce. 80.2% of 1000 holiday shoppers said no, personal connections on Facebook or another social networking site did not influence their shopping decisions.
Well, what a year it’s been in social commerce. A year ago, the future was set to be social commerce. Today, the future’s already here, it’s just unevenly distributed – in true Gibsonian fashion .
The great recession set the stage for new buying behaviors.
Are you wondering why your social media efforts aren’t working? Social media success sometimes appears arbitrary. Perhaps you’ve wondered, “Why does company X generate leads and business from their social activity while my company wastes resources on blogs that don’t get read and tweets that go unanswered?”
Another take on Facebook social shopping comes from across the pond in the form of the U.K.’s Shopcade application for the social network.
When I wrote about sneakpeeq in September, I mentioned that its approach to selling high-end items online was genius.