Klout In The Airport: A High Score Gets You Into Cathay Pacific’s SFO Lounge. Last month, Klout launched its iPhone app.
Today, it’s announcing its first big mobile partnership, one that should make app pretty appealing to any air travelers in San Francisco. So Klout is launching a Perk with Hong Kong-headquartered Cathay Pacific Airways. Anyone in the international terminal at San Francisco International Airport with a Klout score of 40 or higher will be allowed into the airline’s lounge, which is normally limited to Cathay’s first class and business class passengers. Just use the app to show your score to the lounge receptionist and you’ll get access to seven workstations, three showers, and a noodle bar.
The promotion, which starts today and runs through July, is another sign that whatever the haters say, companies are interested in exploring Klout as a marketing opportunity. Klout Releases New, Speedier API; Now Serves 1 Billion API Calls Per Day. Klout, the startup that measures influence on Twitter, Facebook, LinkedIn, YouTube, Foursquare, Google+ and other social apps, has just released a new version of its API and released a number of new stats about its API usage.
Klout evaluates users’ behavior with complex ranking algorithms and semantic analysis of content to measure the influence of individuals on social networks. Klout says it now serves about one billion API calls per day, which is 80 times the amount of data we served this time last year. Klout says that in the last three months, API calls have risen from 10.5 billion to almost 30 billion per month. The company now has 6,000 API (up from 2,000 partners a year ago). The new API, says Klout, is less Twitter focused and more “Klout-focused.” Klout-The Standard for Influence.