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Beth Blecherman sur Twitter : "Put new #socialmedia #tips on my Professional social media Pinterest board #business #tech. Snapchat Goes All iAd On Us 01/15/2015. Remember a year or so ago, when most people still thought that messaging apps were anathema to hard-core advertising? Is inserting advertising into a personal chat or one-to-one information exchange environment akin to inserting an ad into an audio phone call -- or just plastering a brand on the public phone booth? Well, the question was always moot anyway. The historic press of commercialization made ads in messaging apps inevitable.

While some apps were embracing the model from the get-go, others, most notably Snapchat, seemed to waffle and dither its way to a model. Now that advertising on Snapchat has begun, the company is not a bit shy about stomping into the market rattling some pretty big balls. Some agency execs are balking at the price tag and predicting the same retreat famously marched by Apple when its iAd units asked for a $1 million minimum campaign investment. To be fair, there is a novelty to the Snapchat ads. Snapchat suffers some of the same hubris Apple did with iAds. Techmamas – Curating the Best of Tech and Social Media for Families | Techmamas – Curating the Best of Tech and Social Media for Families.

Beth Blecherman sur Twitter : "Put new #socialmedia #tips on my Professional social media Pinterest board #business #tech.. Professional Social Media Tips on Pinterest | 606 Pins. Untitled, Great time covering #GoldenGlobes for and at... Peg Fitzpatrick on Twitter: "Create a new plan for your #socialmedia using The #ArtofSocial Media. The Art of Social Media: Power Tips for Power Users: Guy Kawasaki, Peg Fitzpatrick: 9781591848073: Amazon.com: Books. Jeffbullas.com Blog Magazine. Social media and digital marketing for business and personal brands Inside 7 Top Social Media Trends That Will Impact Your Marketing In 2015 jeffbullas.com Photo: jeffbullas.com Also 7 Top Social Media Trends That Will Impact Your Marketing In 2015 jeffbullas.com 10 Ways to Succeed with Mobile Content Marketing jeffbullas.com A Little Used Technique To Grow Twitter Followers Fast jeffbullas.com 7 Top Social Media Trends That Will Impact Your Marketing In 2015 jeffbullas.com It’s time to have a look at which of these social media trends will take centre stage in 2015’s social landscape. 10 Ways to Succeed with Mobile Content Marketing There is a seismic shift in media.

This Unaired SNL Sketch Shows That Magical Things Happen When You Reach 10,000 Tweets. Twitter. Rebekah Radice sur Twitter : "6 Mind-Blowing Tips to Optimize Your #SocialMedia Marketing. 6 Mind-Blowing Tips to Optimize Your Social Media Marketing. Professional Social Media Tips on Pinterest. Professional Social Media Tips on Pinterest. The World Series: A Marathon on the Field and Online. SAN FRANCISCO — In the bottom of the second inning of Game 3 of the World Series on Friday night, Hunter Pence of the home team Giants smacked a pitch from Jeremy Guthrie of the Kansas City Royals into the infield. He sprinted toward first base. "That's a base hit," Bryan Srabian muttered reflexively from far up in the stands along the left-field line.

Sure enough, Pence beat the throw by the blink of an eye. Srabian sprang into action. With a percussive burst of keystrokes on his MacBook Pro, he sent this message out to the Giants' 680,000 Twitter followers: Swiftness was critical on the play for Pence, the Giants' star outfielder. It was also critical for Srabian, the team's director of digital media. The World Series is a title match on the field, a historic clash in which baseball players' legacies are forged for time immemorial over a back-and-forth competition that can last as long as seven games.

It sometimes includes showcasing AT&T Park, the Giants' gem of a home field. Professional Social Media Tips on Pinterest. Beth Blecherman sur Twitter : "At @newcofest @Polyvore event #newcosv - They focus on delighting users to grow. #fashion #design #socialmedia #art. Professional Social Media Tips on Pinterest. Professional Social Media Tips on Pinterest. Professional Social Media Tips on Pinterest.

Pin by Peg Fitzpatrick on Business & Blog Toolbox. 7 Ways Social Media Supports Small Business. Beth Blecherman sur Twitter : "Congrats to @sarahgranger on the launch of her book The Digital Mystique @TDMBook ! #tech #socialmedia   Professional Social Media Tips on Pinterest. Professional Social Media Tips on Pinterest. How do You Know if Your Business is Ready for Social Media. Believe it or not there are still companies who haven’t yet taken on social media into their daily business practices. Many of the companies who haven’t yet made the leap into social are small businesses who simply don’t have the budget or resources to justify the time and expense needed.

There are also many companies who haven’t taken the time to learn about social media and feel somewhat lost when it comes to getting started. If you are involved in a business that isn’t typically active online, then figuring out the social media landscape could seem quite intimidating to you. A lot of small businesses ask us how they are supposed to know when they are ready to take more of an active role with integrating social media into their business. This is an important question because: If you can’t do it right, it’s better to not do it at all.

You want to be committed, not just toe dipping. In general, you should consider the following before diving into social media with your business: Resources. Peg Fitzpatrick on Twitter: "How to Use #VisualMarketing to Sell Books - #socialmediatips... How to Use Visual Marketing to Sell Books. By Peg Fitzpatrick Visual marketing may seem foreign to an author, after all we specialize in words, right? Changes in social media have shifted slightly to a more visual world with Pinterest, Instagram, and the wild popularity of YouTube. Not to worry, using your creativity and some handy free web tools, you can create a solid visual marketing campaign for your book. Start with your book cover and build out Creating a visual style starts with your cover since this is your calling card. I’m going to grab one image from Big Stock Images and use it for all my designs. My color palette is: #5b698a slate gray ff9c7f light salmon #fffff white The font I chose is Libre Baskerville.

You can create your own color palette using the Eye Dropper Chrome extension and your photo. Using Twitter Effectively Next, I’ll create some tweets to help announce that my book is live on Amazon. I created a general announcement and a quote from the book for variety. The most effective Tweet features are: Cover Art. Professional Social Media Tips on Pinterest. Who's Watching YOUR Kid? #SocialMedia Safety at #DadChat. Knowing our kid’s friends is knowing our kids! Too many parents are TOO busy to parent… Golf is a game of inches…Life is a game of moments Parents are WAY too involved in their kids lives – helicoptering them to dependence! Gratitude is like a muscle…you don’t use it, it will atrophy. Social Media = Social Good It isn’t what’s between your legs that determine a good parent; it’s what’s between your ears and in your heart. Adolescence begins with biology, and ends with culture – Pastor Drew Sams (this one is not mine!)

Hope is essential, but hoping without effort is childish. The only thing you can do as the parent of a teenager is try and keep them alive. Life’s not fair; get used to it! (For Men): If you do not have men friends that you can really talk to about your life, then get out there and find them. Support your kid’s passions rather than your own. Do you want to be right or do you want to be married? We give in to our children’s whims and complaints too easily. There are no perfect friends. Professional Social Media Tips on Pinterest. Welcome to Forbes. Professional Social Media Tips on Pinterest. Techmama : About2start my #typeadl session ... Type-A Bootcamp at Disneyland #typeaDL - Type-A Parent.

Type-A Bootcamp at Disneyland #typeaDLKelby Carr2013-11-05T13:23:58+00:00 Sponsors Schedule Speakers #typeaDL Live Photo Challenge Disneyland Tips Type-A Bootcamp at Disneyland #typeaDL will be a one-day intensive social media conference. Each Type-A bootcamp has a focus. For this bootcamp, the focus will be: The bootcamp, which will run all day Saturday, July 12, will include sessions on: growing your site’s traffic, readership and subscribersusing and understanding SEO to boost your site’s relevant pageviewsimproving your search and social media traffic referralsanalyzing and understanding your numbersboosting your blog and social media impact The sessions will be followed by an afternoon Brand to Blogger Meet & Greet at sponsors’ vendor tables.

For the family of attendees: We will offer an advanced Kid Con during Type-A Bootcamps this year! We also have a spouse/significant other pass. Planning and Extending Your Stay: Professional Social Media Tips on Pinterest. Building your business: Social media tools you may not know about. Are you using the latest social media tools? The do’s and don’ts of social media may be familiar to you by now. As a business owner, you know you need an online presence on the right platforms, and you know your posts should add value, be visual and happen consistently.

But how? If you’re a “solopreneur” or have a small team, there’s likely little time for social media on top of everything else. Luckily, there are more and better social media tools than ever, and many are free. Here’s a sample of what the cool kids are using these days: Schedule posts There are many third-party tools for posting to Facebook and Twitter and their brethren, but all the chatter seems to be about Hootsuite versus Buffer.

In a nutshell, Buffer leads on points for simplicity, and Hootsuite leads on points for capability. Design graphics Also worth a try is new entrant Canva, which is purpose-built for social media graphics and virtually eliminates the need for sizing or a separate stock photo source. Fill your feed. Building your business: Social media tools you may not know about. Are you using the latest social media tools? The do’s and don’ts of social media may be familiar to you by now. As a business owner, you know you need an online presence on the right platforms, and you know your posts should add value, be visual and happen consistently. But how? If you’re a “solopreneur” or have a small team, there’s likely little time for social media on top of everything else.

Luckily, there are more and better social media tools than ever, and many are free. Here’s a sample of what the cool kids are using these days: Schedule posts There are many third-party tools for posting to Facebook and Twitter and their brethren, but all the chatter seems to be about Hootsuite versus Buffer. In a nutshell, Buffer leads on points for simplicity, and Hootsuite leads on points for capability. Design graphics Also worth a try is new entrant Canva, which is purpose-built for social media graphics and virtually eliminates the need for sizing or a separate stock photo source.

Fill your feed. Professional Social Media Tips on Pinterest. Copyright vs Trademark: What's the Difference? Welcome to my blog! If you would like to keep updated on new posts, please consider subscribing via RSS feed or subscribe through email by using the box in the sidebar. In addition, consider following me on Twitter, Google+, or Facebook. Thanks for visiting SaraFHawkins.com! It’s not uncommon to find a news article that misuses copyright and trademark, as if they are interchangeable. Copyright copyright vs trademark I’ve written quite a bit about copyright and what is protected with copyright.

The concept of a “work of authorship” becomes more vague as new technology arrives. A copyright is automatic, but registration with the US Copyright Office will give you more rights if someone were to infringe your copyright. Trademark A trademark is a single word, a short phrase, a design, or a symbol or a combination of these which identifies or distinguishes the source of the goods or services of one person/company from those belonging to another. Trademarks are an important business asset. 1. Techmama : 25 Signs You Work in Social ... Professional Social Media Tips on Pinterest. Professional Social Media Tips on Pinterest. Professional Social Media Tips on Pinterest.

Getting Social with a Strategy. Get Rid of Social Media Guilt in the New Year. For those of you who use social media regularly—whether for PR, marketing, or communications for whatever industry you’re in—there has probably been a point when you’ve felt overwhelmed by the sheer number of social media platforms that exist now. Maybe you’ve joined so many platforms you can’t remember what they all do, you’ve neglected to post updates in a long time, or you’ve just avoided signing up for anything new altogether. While keeping in-the-know of what’s new in the social space is a necessary part of the industry, it’s ok not to jump into every platform.

Below are some tips to sorting through and organizing your social strategy, and getting rid of social media guilt. Social isn’t about keeping up with the Jones’s It seems like nearly every day the tech sites and blogs are reviewing and talking about a new social network. That’s their job. Just remember that it’s not your job to jump into every single one.

Write down your goals Social media for business has a purpose. Social Media Night @ The Lenovo Lounge Tickets, Las Vegas. Invalid quantity. Please enter a quantity of 1 or more. The quantity you chose exceeds the quantity available. Please enter your name. Please enter an email address. Please enter a valid email address. Please enter your message or comments. Please enter the code as shown on the image. Please select the date you would like to attend. Please enter a valid email address in the To: field. Please enter a subject for your message. Please enter a message. You can only send this invitations to 10 email addresses at a time. $$$$ is not a properly formatted color. Please limit your message to $$$$ characters. $$$$ is not a valid email address. Please enter a promotional code.

Sold Out Pending You have exceeded the time limit and your reservation has been released. The purpose of this time limit is to ensure that registration is available to as many people as possible. This option is not available anymore. Please read and accept the waiver. All fields marked with * are required. US Zipcodes need to be 5 digits. Techmama : Great 2 see one of my fav... Content Lifecycle. BlogHerPro 13: Brand and Bloggers Keynote Discussion. Last week, I posted details (and a discount) for #BlogHerPro ’13 Conference For Professionally-Minded Bloggers. This week, I would like to highlight a subject covered at the October 23 discussion, where I will be one of the speakers. The topic is, “Monetization: Brands & Bloggers Keynote Discussion” with some fantastic fellow social media professionals including Ana Picazo of Finding BonggaMom, Jim Lin from Ketchum PR and Busy Dad Blog, and Sarah Penna from Big Frame.

When the panelists held our first organizing conference call a few weeks ago to prepare for the conference, the conversation was enthusiastic and covered much ground. We could have talked the whole day about making money from our brands. Because I am a believer in plans (per my book “My Parent Plan”), I decided to give my Brands and Blogger tips in the form of a 5 year plan based on my 6 years of blogging, looking over what made money and what could have been done better to monetize.

Can Social Media Get You Fired? We all know that social media can help you get you a job, but not everyone realizes that it can be grounds for losing one, too. Whether you direct your company’s online marketing efforts or you don't even log in to Facebook once during the workday, misuse of these social outlets can get you into more trouble than you might think. Check out this infographic to get all the stats on how companies use social media tools to make hiring (and firing) decisions—plus eight topics to never, ever post on your wall.

Home page photo courtesy of Robert S. Donovan. Infographic courtesy of TribeHR via Visual.ly. Rebranding Your Business. What’s “pulling a Miley”? Well, it’s an attempt at rebranding that has gone very, very, wrong. I’m sure you’ve seen the new and not-so-improved Miley Cyrus since she’s, unavoidably, been everywhere – on our radios, in our Twitter streams, and traumatizing our eyes with a VMA performance comparative to that of a D-list stripper on her first day on the job. From fresh-faced teen star to tongue-wagging train wreck, Miley’s failed attempt at rebranding has just about twerked herself right out of a legitimate career. Learn how you can rebrand your business without “Pulling a Miley.” What makes her rebrand so shocking? And guess what? Still, as your business and/or your personal brand develops and grows, it’s natural that the time may come when a minor – or major – rebrand is necessary.

A rebrand is possible without alienating and confusing your current customers with some kind over-the-top change that shocks your audience. Plan It Out Don’t Overdo It Don’t let your brand become a joke. 5 Insights on Facebook vs Pinterest in Driving Sales - Infographic. 5 Insights on Facebook vs Pinterest in Driving Sales - Infographic. How to Create a Twitter Marketing Strategy that Rocks. 25 Ways to Create Contagious Content [Infographic] How to drive traffic to your Facebook business page. 5 Tips To Drive Engagement With Your Fans On Facebook. Secret to Social Media Curation & Goodbye Google Reader! 10 Social Media Secrets from the Social Scientist. 5 Etiquette Tips for Photo Sharing. 12 Things Students Should Never Do on Social Media. A Response to Cathryn Sloane's Article- Social Media Managers Under 25. Content, The Heart and Soul of Your Online Brand. Am. Parents and Grads: Here's the Social Media Conversation You Need to Have.

Intel "What About Me?" Twitter Party on Thursday, May 17 @ 8pm - 10pm (EST). #Intelsocialbutterfly_ Join us at the #PixyKids Twitter Party Thursday 4/26! - Kristen Alexander's Blog | PixyKids.com. Why Business Should Take an Interest in Pinterest. How to Tap Into Mom-Centric Mobile Marketing. Study Shows Women Are Smarter Than Men About Social Media. Social Media Key Influencer in Multi-Exposure Purchase Path. 10 Ways To Launch and Promote A Product Using Social Media.

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