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Brand New: Opinions on Corporate and Brand Identity Work

http://www.underconsideration.com/brandnew/ First brewed in 1893 and originally named Cerveza Cuauhtémoc after the sixteenth-century Mexican emperor, Indio , as it quickly became called by consumers and renamed as such in 1905, is a dark (and super tasty) beer produced by Cervecería Cuauhtémoc Moctezuma, part of global brewery Heineken. This week Indio introduced a new logo and packaging designed by Mexico City-based Olabuenaga Chemistri . Dilbert creator Scott Adams shares a comic that was rejected by his editor . I wonder if it was rejected because it makes fun in an unacceptable way of the venerable, heritage-rich tradition of logo design in corporate America or because of the allusion to men’s balls?
The economy may be getting stronger, but everybody is still looking to make a buck in any way possible. Verizon Wireless, the nation’s largest mobile provider, is no different, particularly since it had “a fourth-quarter decline in its wireless profit margins,” thanks in large part to “hefty subsidies” it had to fork over to Apple for its iPhone, according to Reuters . Partially as a result, Verizon Wireless users will get the honor starting April 22 of paying an extra $30 when they decide to upgrade to a new phone. So consumers will pay the price of the new mobile device as well as the $30 service fee to upgrade.

always branding. always on.

http://www.brandchannel.com/home/
http://www.souslelogo.com/ Souslelogo est une ressource unique en France au service des agences, des professionnels de la communication, des cabinets d'avocats et des professionnels du droit. En complément d'une recherche à l'Inpi, une recherche sur Souslelogo est indispensable pour la sécurité juridique liée à l'utilisation d'un slogan . En interrogeant Souslelogo, nos clients trouvent des réponses à des questions comme : est-ce que mon projet de signature a déjà été utilisé en France, dans le monde ? Qui l'a utilisé, quand et où ?

Le site du slogan publicitaire et des signatures de marque

http://www.iconomagazine.com/

Icono Magazine | Revista Virtual de Contenido Real

Bienvenidos a la Exposición Internacional de Virgenes de Guadalupe, “Mi Lupita 2011” éste año contamos con mas de 40 artistas que vienen ya puliendo sus imagenes para rendir tributo éste día... Quiero comenzar agradeciendo a todos los lectores de ICONO, por la paciencia y el apoyo que siempre nos gratifica y nos alienta a seguir adelante con este proyecto que es para ustedes... Por fin un nuevo número a la colección de su revista ICONO MAGAZINE, ésta vez tratándo como tema principal, algunas chicas creativas en el ámbito del diseño gráfico, esto para dar a conocer un poco de su trabajo... Y es que este número especial es una muestra del diseño, el arte y la música hecha en Venezuela con calidad de exportación, hecha por estudiantes de diseño venezolanas... Vive Diseño" ¡Vívelo en Vivo!, es el congreso de diseño gráfico, publicidad y mercadotecnia más importante del centro de la república, en éste número daremos una muestra de lo que paso en Guanajuato Capital...
The Adventures of You and I Our latest project: The Adventures of You and I , a one-of-a-kind children book, customized on demand to each kid, printed individually, and hand-bound. Illustrated by Bryony and written by Armin.

UnderConsideration LLC

http://www.underconsideration.com/
http://www.pmdm.fr/wp/ Un communiqué de presse de l’INPI indique le nombre de dépôts de marques, de dessins & modèles et de brevets français, pour l’année 2011, ainsi que l’évolution de ces quantités par rapport à l’exercice précédent….

Le petit Musée des Marques

Paul Rand – Corporate Identity Designs, Innovation and Excellenc

Paul Rand was one of the most influential graphic designers of the 20th century. His valued contribution to the design medium is remarkable and acknowledged by clients and critics alike. His work received recognition in his early twenties due to his groundbreaking innovation in design, typography and graphic design. However, it was the area of corporate identity design during the mid of his design career, that he shot to worldwide fame. He is regarded as the one who has actually set standards for the creation of corporate logos, and that too, by devising the pre-requisites of modernity, simplicity and ease of recognition. http://www.logoblog.org/wordpress/paul-rand/
New visual identity for Film Commission Chile. 23.4.2012: The Film Commission Chile was created to promote Chile as a movie production destination, to help choosing locations, to provide all kind of services and a link between government and private companies. FCCh’s visual identity is inspired in a precise artifact: the duct/gaffer tape.

Corporate Identity Portal : home

http://www.ci-portal.de/?id=122&L=3