background preloader

Optimizing Your Site For Business Performance by Monte Martin

Facebook Twitter

:-) UserTesting.com. Optimizely: A/B testing software. Crazy Egg. Slides URL. Tag Manager official website. Google Analytics for WordPress Plugin. Do you want to track how many visitors you have? Do want to know where they come from and what they do on your site? Google Analytics is the de-facto standard for measuring this, and much more. Adding Google Analytics to your website is as easy as pie with the Google Analytics by Yoast WordPress plugin. Google Analytics by Yoast Premium Buy GA Premium now from $89 » Start tracking with just a few clicksEasily switch to Google’s Universal trackingTrack your 404 error pages and search results like a pro!

Possibly even more important, buying Google Analytics by Yoast Premium gives you access to our support team. All about the Premium plugin So What does this Google Analytics plugin do? Stats for GA by Yoast First of all, this plugin makes sure you’re using the latest tracking code. You’ll be able to select your website in a drop down of the sites you have in your Analytics, hit save, and you’re done. More information Available in your language! Convinced? 1 year upgrades & support: Support. Google Analytics. Ask Questions. Context. Compare. What do you measure? Web analytics. Web analytics is not just a tool for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a website.

Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns. It helps one to estimate how traffic to a website changes after the launch of a new advertising campaign. Web analytics provides information about the number of visitors to a website and the number of page views.

It helps gauge traffic and popularity trends which is useful for market research. There are two categories of web analytics; off-site and on-site web analytics. Off-site web analytics refers to web measurement and analysis regardless of whether you own or maintain a website. On-site web analytics measure a visitor's behavior once on your website. Historically, web analytics has referred to on-site visitor measurement. On-site web analytics technologies[edit] Page tagging[edit]