Six Social Media Trends for 2011 - David Armano - The Conversation. By David Armano | 10:44 AM December 6, 2010 It was a banner year for social media growth and adoption. We witnessed Facebook overtake Google in most weekly site traffic, while some surveys reported nearly 95% of companies using LinkedIn to help in recruiting efforts. In my outlook for last year, I cited that mobile would become a lifeline to those looking for their social media fixes, and indeed the use of social media through mobile devices increased in the triple digits. I also outlined how “social media would look less social” or more accurately exclusive, and indeed, we’ve seen the re-launch of Facebook groups, which focus on niche interactivity, and more recently, the emergence of Path, billed as “the social network for intimate friends” which limits your network to only 50 people.
The past year also saw some brands go full throttle on Foursquare’s game-like geo-location platform, attempting to reward mayors and creating custom badges for the network’s power users. Pezdragón. Tweepsect | stalkers exposed. Do You Blog on Trending Topics? Do It Right to Get Noticed and Get Ranked! Your blogging style is up to you. I for one usually shy away from newly hot and trending topics for various reasons: firstly, I am not based in the USA and thus I am slow in learning what everyone says, secondly, seeing great coverage, I usually have hard time finding what to add.
And to tell you the truth, I come to realize this is a mistake. Trending topic coverage is GOLD. Oftentimes it never fails to engage existing readers and attract new ones no matter how well it has been covered before you. Let me just share one personal example. Do you remember the time when Google started experimenting with “search within search” option allowing users to search within a popular site right from the initial SERPs?
So no matter what your attitude towards blogging on what everyone blogs is, my advice would be: do it. Now, how you actually track hot trends and choose the trending topic to cover is up to you, your niche and your purposes. Stand Out: Provide Fresh (Unexpected) Perspective An example? 21 Creative Ways To Increase Your Facebook Fanbase. If you build a Facebook Page, will fans come? This is the great hope for many businesses. However, fans do not magically appear from the Facebook mist. People must be lured to your fan page. And there are some good and bad ways to go about doing this. In this article, I’ll share a big myth and 21 ways to drive more fans to your Facebook fan page.
The Big Myth There’s a great myth that once you create a Facebook fan page for your business, the first thing you should do to get fans is invite ALL your friends from your personal profile using the “Suggest to Friends” feature. Unfortunately, this strategy may not be that effective and can, in fact, often backfire. There are several reasons not to use the Suggest to Friends feature: Facebook users can only like up to 500 pages and may wish to be selective.
Here are 21 ways to get more fans for your Facebook fan page: #1: Embed Widgets on Your Website Select from a number of the new Facebook Social Plugins and place them on your website and blog. Social Media Revolution 2 (Refresh) « Socialnomics – Social Media Blog. Socialnomics: How Social Media Transforms the Way We Live and Do Business By Erik Qualman It’s amazing how fast the world of social media moves! As many of the statistics from the original Social Media video have changed, I took a moment to refresh the video with a few new statistics and graphics. Thanks to all of you for your support in making the first Social Media Revolution and Social Media ROI videos such a huge success and I hope that you enjoy this refresh! Stats from Video (sources listed below by corresponding #) Social Media Statistics: Below are the sources I used to compile this video.
A huge thanks to all below: To watch videos with millions of YouTube views and deservedly so, please check out Karl Fisch and Scott McCleod’s Did You Know? Also, if you haven’t seen Marta Kagan’s “What The F**K is Social Media” presentation, it’s amazing! Google's Eric Schmidt on What the Web Will Look Like in 5 Years. Google CEO Eric Schmidt envisions a radically changed internet five years from now: dominated by Chinese-language and social media content, delivered over super-fast bandwidth in real time. Figuring out how to rank real-time social content is "the great challenge of the age," Schmidt said in an interview in front of thousands of CIOs and IT Directors at last week's Gartner Symposium/ITxpo Orlando 2009.
Gartner is the largest and most respected analyst firm in the world and much of what Schmidt said in his 45 minute interview was directed specifically at business leaders, but we've excerpted 6 minutes that we believe is of interest to anyone who's touched by the web. Highlighted comments include: "Real time information is just as valuable as all the other information, we want it included in our search results.
"There are many companies beyond Twitter and Facebook doing real time. "We can index real-time info now - but how do we rank it? "